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1.
《The Reference Librarian》2013,54(73):281-292
Abstract

Many library directors and administrators spend a significant portion of their time attempting to market the library and its services. Getting patrons into the library and keeping their business is an integral part of the day-to-day management of the library. This mission, however, is not always effectively passed on to the front lines to the one group of people who face the patrons on a daily basis -the reference librarians.

This article will show how the library's service points can be used as marketing tools; outline what librarians and public service staff should know about their library; and discuss ways in which reference service librarians can help further the library's marketing and public relations goals.  相似文献   

2.
《The Reference Librarian》2013,54(85):91-100
SUMMARY

Q and A NJ is New Jersey's virtual reference service. Available 24 hours a day, seven days a week, and free to all New Jersey residents, the service provides online reference assistance in real time from librarians across the state. New Jersey was the first state in the country to offer such service. This article looks at the history of the service, what it's like to be a virtual librarian, and presents a brief survey of the librarians participating in Q and A NJ.  相似文献   

3.
Abstract

InfoQuest is a fee-based document delivery and research service provided by Auburn University Libraries to patrons who may or may not be affiliated with a library. InfoQuest operates on a cost recovery basis and opens up the library's collection to the general public. This article presents an overview of InfoQuest's document supply service including statistics and offers insight into the client base.  相似文献   

4.
5.
《期刊图书馆员》2013,64(3-4):299-318
Summary

This paper describes die OCLC Online Computer Library Center, Inc.s electronic publishing program between its introduction in 1992 through the late summer of 1997, focusing on OCLC's ongoing efforts to integrate electronic journals with library acquisition, cataloging, archiving, and online reference systems. The paper begins by describing the OCLC Electronic Journals Online (EJO) service, emphasizing how that service evolved to meet the changing needs of institutional subscribers to electronic journals between 1992 and 1995. It then describes the Electronic Collections Online service, a Web-bascd service introduced in June of 1997 that provides access to, and archiving for, hundreds of journals from many publishers.  相似文献   

6.
Going It Alone     
《The Reference Librarian》2013,54(79-80):311-322
  相似文献   

7.
SUMMARY

Jacksonville State University's Cole Library implemented electronic course reserves in 2002. As with any new service, a marketing plan was prepared to ensure success. This article details the methods used to market the new service to the faculty and students at JSU. Included is a discussion of some unexpected benefits of the marketing effort and how to address resistance to the change from a traditional print service to an electronic service. This article will help fill a gap in the literature by describing one library's attempt at marketing electronic reserves to ensure a smooth transition from traditional reserves to electronic.  相似文献   

8.
William R. Stround's Selected Bibliography on Telecommunications will now be available in an updated format from the Wisconsin Library Association, c/o Madison Public Library, 201 W. Mifflin Street, Madison, Wisc. 53703, for $1.50.

Lorenzo Milam, Sex in Broadcasting: A Handbook on Starting Community Radio Stations (Los Gatos, Calif.: Dildo Press, 1972 – $2.00, paper)

The Radio Times (5 University Ave., Los Gatos, Calif. 950-30, monthly, $20.00)

Alternate Radio Exchange (Box 852, Felton, Ca. 95018, published roughly every three weeks "more or less often as information available permits." $10.00 for a year with free ad service, or $5.00 per five months with no ad service.)  相似文献   

9.
Summary

Given the diverse nature of most academic reference units, agreement in service philosophy is not always possible and seldom occurs on its own. When conflicting philosophies coexist within the same reference department, library users may receive various levels of service from different individuals. This can be confusing and disappointing to users. In order to provide service which is consistent in nature and scope, individuals within the department staff must embrace the same or very similar service philosophy. It is the role of the department chair to lead the unit toward a service philosophy which all members of the department can embrace. The overall nature of this philosophy, while reflecting the library's mission and existing resources, should be based primarily upon the department's shared values. Discovering these values can be an exciting and informative process.  相似文献   

10.
Introduction     
ABSTRACT

Makerspaces and related concepts and technologies are currently the subject of much discussion in the library community, particularly among public libraries. One prominent technology often featured in makerspaces is three-dimensional (3D) printing. In this article the author describes a 3D printing service launched at Southern Illinois University Edwardsville's Lovejoy Library; the justification for providing the service in an academic library, equipment selection, procedures and workflow, and evaluation of the success of the service to date.  相似文献   

11.
Abstract

To assess the quality and usefulness of one health sciences library's mediated computer search service, a survey was undertaken to determine satisfaction rates, why users do or do not use the service, and how useful the service is perceived to be in comparison to instructional service. Satisfaction rates were high, with users indicating librarian expertise and time/cost savings as the main reasons for using the service. Non-users indicated that they preferred to do their own searching, and many were unaware of the service. Though a majority of respondents do not currently use the service, surprisingly a majority of respondents placed significant value on the mediated search service in relation to instruction.  相似文献   

12.
《Public Services Quarterly》2013,9(2-3):127-142
Abstract

The University of Texas at Arlington's Library began using an online chat reference in 2002. The service, called Collaborative Digital Reference Service, later became “Ask a Librarian.” Slightly over one year later, the library joined the University of Texas System's “Ask a Librarian” service. Both services are powered by software suite called QuestionPoint. In May 2003 and May 2004, the library's reference staff shared their views towards this new reference tool by completing a questionnaire. Statistics and staff members' responses are analyzed in this study.  相似文献   

13.
ABSTRACT

Reference Service has been regarded as a required course in the curricula at all levels of library education in Pakistan. An analysis of the contents of reference service course and teaching methodologies of the country's seven of the eight graduate library schools reveals that reference service practices of the 1960s and 1970s predominate, along with a wider absence of electronic reference sources and newer technologies, non-availability of competent teachers, and poor lab facilities. Suggestions include revision of curricula, arrangement to train reference teachers in developed countries, improvement of laboratories, and organization of continuing education programs.  相似文献   

14.
Abstract

The continuation of the Federal Depository Library Program's historic information dissemination, access, and preservation roles are now dependent upon multi-agency e-government collaboration. The collections and research expertise of Federal Depository libraries are the critical features missing in current e-government service models. The authors propose that the public service and resource discovery features now available at FDLP libraries be coordinated nationally via an AskUS-FDLP Library Portal.  相似文献   

15.
Abstract

In July 2017 the California State University system of twenty-four libraries started an unmediated interlibrary loan service for print materials, known as CSU+. This paper examines four years of interlibrary loan data, from two years before CSU+’s launch to two years after, to explore the impact of the new service on interlibrary loan usage. The data shows that CSU?+?dramatically increased interlibrary loan use across the California State University system.  相似文献   

16.
SUMMARY

The authors explore the historical development of e-mail reference services in general, and report on the evolution of this service in their own library. Based on evidence from their own service and from reports in the literature, they propose a connection between e-mail reference service and broader library services including circulation, interlibrary loan, and even acquisitions, through which the reference librarian receives questions traditionally directed elsewhere. The e-ref button presents an unexpected avenue of librarian-to-librarian communication, both within and beyond one's home institution. Implications are discussed.  相似文献   

17.
《资料收集管理》2013,38(1-2):235-247
SUMMARY

This paper discusses the transformation of the book binding industry and possibilities that binding technology affords today's authors, publishers and book designers. Book manufacturers will endure, although they will be challenged to offer better products with ever faster service.  相似文献   

18.
FROM THE EDITOR     
Abstract

American University Library participated in the LibQUAL+ survey of library service quality sponsored by the Association of Research Libraries. Upon analyzing the results, the library's Assessment Team decided to engage in follow-up assessment in order to gain a better understanding of undergraduate perceptions of and priorities for library service. The team conducted three focus groups of randomly selected undergraduate students. This article addresses the team's methodology, implementation, and results of the focus group study. It also describes how the results of LibQUAL+, the focus groups, and other assessment activities are being incorporated into the library's short- and long-range planning and marketing activities.  相似文献   

19.
ABSTRACT

Utah State University has successfully implemented a service that incorporates e-mail reference and an appointment-based model. The advantages of the Term Paper & Research Assistance service are reviewed. The program incorporates a great deal of flexibility for the participating librarians and the clients they serve and eliminates the need for a “coordinator.” Use statistics and positive student feedback have underscored the service's potential for future growth.  相似文献   

20.
Abstract

This article discusses the marketing and promotion of special collections in academic law libraries as complementary to, and a part of, effective reference services based in those collections. The two activities can share similar goals and be mutually reinforcing: good marketing can lead to better reference service and an increase in patrons using special collections; and better, more engaged reference service can lead to long-term interest and support for special collections among a library’s stakeholders.  相似文献   

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