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1.
Binge-watching, simultaneously treated as both guilty pleasure and legitimate health concern in popular press and academic discussions, is a pervasive media behavior. Yet distinguishing it from other ways of television viewing remains elusive in communication research. The present study employs empirically supported variables to determine if different outcome expectancies are relevant to the frequency of binge-watching as contrasted with appointment viewing of television through the lens of the model of media attendance. Survey results (N = 797) of a college student and representative adult sample reveal that binge-watching is motivated in large part by the behavior already being an entrenched habit among viewers, while suspense and anticipation associated with content and motivation to use viewing to regulate one’s emotions are also significant antecedents. Conversely, more frequent appointment viewing of television viewing was driven by viewing efficacy and older age.  相似文献   

2.
In light of literature documenting differences in viewers’ entertainment preferences, this study (N = 168) examined how motivations for film consumption based on pleasure (hedonism) and meaning (eudaimonia) are associated with moral disengagement and enjoyment of content featuring a morally ambiguous character. Findings indicate that whereas hedonic motivation positively influenced moral disengagement, eudaimonic motivation had the reverse effect. Furthermore, eudaimonic motivation had a direct positive influence on enjoyment, and the relationship between hedonic motivation and enjoyment was mediated by moral disengagement. Implications for the role of morality as it relates to individual preferences for media consumption and enjoyment are discussed.  相似文献   

3.
This study employs a cross-cultural perspective to examine how local audiences perceive and enjoy foreign dramas and how this psychological process differs depending on the cultural distance between the media and the viewing audience. Using a convenience sample of young Korean college students, this study, as predicted by cultural discount theory, shows that cultural distance decreases Korean audiences’ perceived identification with dramatic characters, which erodes their enjoyment of foreign dramas. Unlike cultural discount theory, however, cultural distance arouses Korean audiences’ perception of novelty, which heightens their enjoyment of foreign dramas. This study discusses the theoretical and practical implications of these findings, as well as their potential limitations.  相似文献   

4.
This study focuses on the expanding trend of marathon (“binge”) television viewing. It examines the personality antecedents of such media consumption (attachment style, depression, and self-regulation deficiency) as well as the psychological experiences of marathon viewers relative to the narrative (transportation, enjoyment) and its characters (parasocial relationship, identification). In a two-study design, theoretical models of media use and involvement, on one hand, and models of media addiction, on the other hand, are applied to predict the extent of marathon viewing and to compare it with “traditional” viewing. Results advance understanding of enjoyment and involvement theory and support cognitive theories of media addiction. At the same time, the study’s findings reveal that marathon television viewers are active both cognitively and emotionally during and after the media exposure, thus alleviating some concerns about the “problematic” nature of the “binge” viewing phenomenon.  相似文献   

5.
Adults who are 65 years or older have increasingly adopted social network sites (SNSs), Facebook in particular. Yet the ramifications of SNS use in this population remain understudied. Using a nationally representative sample of U.S. adults (N = 2,003), this study focuses on Facebook users (N = 1,138) and examines patterns of Facebook use by younger (aged 18–65 years) and older users (aged 65 or older), as well as the social benefits associated with older users’ Facebook use. Findings show that older users have different network structures, but the frequency of their visits and engagement in Social Media Relationship Maintenance Behaviors (SMRMB), a measure of perceived likelihood to engage with others via social media, do not significantly differ from those of younger users. Moreover, our results suggest that among older users (N = 98), the number of self-reported “actual” friends on Facebook and SMRMB positively predict perceived support, while SMRMB contributes to perceptions of access to useful information. Overall, the study highlights unique usage patterns and social benefits associated with Facebook use among older adults. As such, its findings provide insights for the future design of technological interventions to help older adults better access social benefits associated with SNS use.  相似文献   

6.
ABSTRACT

This study explores the changing state of television by measuring binge-watching and its association with narrative transportation, using longitudinal data. The analysis based on a Hierarchical Linear Modeling found that the amount of binge-watching had a positive logarithmic association with transportation—the effect power lessens as binge-watching rate increases. Further, one’s typical binge frequency weakened the relationship between viewing session length and transportation. Overall, more frequent binge-watching reduces its effect power on transportation. Implications for theory and industry are also discussed.  相似文献   

7.
ABSTRACT

Research shows that autonomous individuals have greater psychological well-being and high-quality relationships. The present study, from a communication perspective, aimed to understand the dynamics between child autonomy, communication competence, and parent-child relationship satisfaction. Participants in this study were 169 parent-young adult child dyads. Results showed that autonomous children reported being more communicatively competent, and both themselves and their parents reported greater satisfaction. Further, mediation analyses showed that child autonomy was positively associated with children’s satisfaction with parents through their disclosure competence, and child autonomy was positively associated with parents’ satisfaction with children through child conflict management competence. Overall, the findings revealed that young adult child being autonomous was beneficial to both themselves and their parents.  相似文献   

8.
本研究以城市老年人为研究对象,探讨其智能手机使用行为对幸福感的影响。本研究整合了幸福感理论和代际支持理论,基于技术接受模型(TAM),建构了一个扩展的技术接受结构方程模型。研究发现:老年人的感知有用性显著影响智能手机的使用态度,感知易用性通过中介感知有用性显著影响智能手机的使用态度;代际技术支持显著影响老年人智能手机使用态度、使用意愿、实际使用和实现幸福感;而感知趣味性对使用态度无显著影响。本研究提出在信息技术程序开发设计上应考虑惠老,方便老年人使用;社会应倡导年轻一代对老年群体的代际技术支持以提升其幸福感。本研究的"代际技术支持"对老年人幸福感影响研究和技术接受模型建构有拓展和贡献。  相似文献   

9.
Autonomously motivated individuals tend to enjoy activities more than those who are extrinsically motivated, and they also tend to invest more effort. Grounded in basic psychological needs theory, the current study examines the motivation of students' autonomous information seeking and its relationship with the amount of effort invested in and enjoyment derived from information seeking. Autonomy support and perceived competence were found to explain 34.7% of the variance in autonomous motivation while autonomous motivation, in turn, explained 13.1% of variance in effort and 25.8% variance in enjoyment. The model indicates a positive relationship between basic psychological needs and autonomous motivation. Higher students' autonomy support and perceived competence levels lead to increases in autonomous motivation to seek information. Higher autonomous motivation levels, similarly, lead to higher levels of effort and enjoyment. Findings confirm that intrinsically motivated students enjoy information seeking more and invest more effort in the activity. This highlights the importance of encouraging students to engage in information seeking independently, while providing the necessary guidance that would increase their competence.  相似文献   

10.
Using a cross-sectional survey design (N = 338), we measured the impact of viewer perceptions of media personae and viewer characteristics on the strength, enjoyment, and satisfaction of parasocial relationships. Strength, enjoyment, and satisfaction of parasocial relationships were strongest with characters that viewers like that are perceived to be similar to the viewer or someone they know in real life. However, the strength and enjoyment of parasocial relationships decreased when the persona was perceived to be similar to either the viewer or someone they know in real life and the viewer was high on attachment anxiety, attachment avoidance, or loneliness. Limitations and implications are discussed.  相似文献   

11.
This study investigates how social factors affect Taiwanese Internet users’ dual screening use and its impact on online and offline political participation. The Web survey recruits 961 dual screen users. Structural equation modeling results show that bridging social capital and perceived social presence are significantly associated with dual screening use. Dual screening is positively related to online and offline political participation. Dual screening use strongly influences offline political participation when mediated by online political participation. Moreover, alternative media trust is positively related to online political participation, whereas mainstream media trust shows a negative association.  相似文献   

12.
This study examines whether the naturalness of a device’s perceptual system, which defines the way users look around in the virtual environment, influences the persuasive effects of immersive virtual reality (IVR) advertising. In a between-subject experiment (N = 115), participants watched a 360-degree advertisement using one of three devices with different perceptual systems (a head-mounted display [HMD], a tablet, or a desktop computer, representing high, medium, and low naturalness respectively). The results revealed that participants who watched IVR advertising using a more naturally mapped perceptual interface (i.e., an HMD) reported higher levels of perceived naturalness than did those who used devices lower in naturalness (i.e., a tablet or a desktop computer). The use of a perceptual system with a higher level of natural mapping positively affected the sense of presence, which in turn enhanced advertising enjoyment and further improved the effects of IVR advertising, thereby yielding a three-step serial mediation model.  相似文献   

13.
Editor's Report     
Parental mediation and modelling are important factors in the development of media-related behaviors. This study explores their role for media innovation adoption. Results of a representative CATI survey (n = 434) show that perceived parental media innovativeness and mediation are related to media innovativeness at later life stages. The amount of time spent on media innovations follows the parental role-model—but only if parents also engaged in active mediation. Restrictive mediation contributes to a greater investment of money in media innovations. Individuals spend particularly little money on new media if parents were conservative media users and did not make restrictions.  相似文献   

14.
This study, based on case studies of three online newsrooms, seeks to understand the patterns of how journalists use social media in their news work. Through 150 hours of observations and interviews with 31 journalists, the study found that journalists are normalizing social media while also reworking some of their norms and routines around it, a process of journalistic negotiation. They are balancing editorial autonomy and the other norms that have institutionalized journalism, on one hand, and the increasing influence exerted by the audience—perceived to be the key for journalism's survival—on the other. In doing so, journalists are also seeing a reworking of their traditional gatekeeping role, finding themselves having to also market the news.  相似文献   

15.
ABSTRACT

With reference to the current debate about a loss of trust in news media, journalism experts in practice and research often demand that journalists should concentrate on enhancing the quality of their reporting and hence focus on facts and evidences. Building on research on trust and credibility, we investigate how the use of different forms of evidences affects the credibility and quality evaluation of news stories, as well as the reading experience from the audience’s perspective. We conducted an online experiment to detect the influence of the presence of scientific sources, statistical information, and their visualization in an online article. Our findings indicate that these evidences increase the perceived credibility. At the same time, we found that adding scientific sources, statistical data and, visualizations to an article does not lessen its reading enjoyment but improves its perceived vividness in the view of news users. Further results and implications are discussed.  相似文献   

16.
The 2016 Orlando shooting offers an intriguing lens through which to evaluate the boundaries of media frames in the interpretation of terrorism. Using an experimental design (N = 243), the current study investigated the effects of two dominant frames—the homophobic hate crime and the Islamic terrorist frame—on collective guilt, collective victimization, and pro–lesbian, gay, bisexual, transgender, and queer (LGBTQ) political action. In addition, political partisanship and social network diversity were evaluated as potential moderators. Compared to the Islamic terrorist frame, exposure to the homophobic hate crime frame increased collective guilt and decreased collective victimization, subsequently enhancing support for the LGBTQ community. Moreover, social network diversity was shown to override the framing effect, as individuals who reported high diversity were more likely to sign a petition in solidarity with the LGBTQ community, irrespective of frame condition.  相似文献   

17.
The spiral of silence (SoS) framework elaborates the factors that determine whether individuals are willing to express their opinions in public. Although previous scholarship has examined differences in between face-to-face and computer-mediated communication, research studies have rarely tested how perceived affordances of the channel influence whether individuals express opinions or self-censor. In this study (N = 399), we examine several propositions of SoS within the context of discussing police discrimination on Facebook. To extend the theory’s relevance to social networking sites, we examined how users’ perceptions of network association, social presence, anonymity, and persistence related to opinion expression. Findings indicate support for some of the theory’s original tenets, as well as the role of multiple perceived affordances in determining whether people will express an opinion to their online social network. We discuss the implications for measuring and understanding political expression and silencing on social media as well as offline.  相似文献   

18.
This study explores Facebook users’ management behaviors related to their—and their friends'—political communication via social media, utilizing the concepts of context collapse and self-presentation. A new two-factor measure of Facebook management was developed, pilot tested (N = 139) and implemented in a survey utilizing a national sample (N = 352) of individuals aged 18–29. Results indicated Facebook users are not generally engaging in the strategic management of political disclosures or the political content to which they are exposed. However, as network sizes increase, participants engage in more disclosure behaviors and make greater efforts to manage content exposure. Additionally, participants with strong political beliefs engage in more Facebook management behaviors, possibly indicating an effort to limit cognitive dissonance.  相似文献   

19.
[目的/意义] 基于小共同体本位特征,探讨新生代农民工的社交媒体隐私保护意向形成机制,有助于平台为他们提供优质服务的同时,保障其互联网隐私权益。[方法/过程] 以调节定向理论为基础,紧扣新生代农民工的小共同体本位特征,突出他们的娱乐诉求,构建社交媒体用户隐私保护意向的影响因素模型。通过便利性抽样策略和纸质问卷采集数据,并使用分析软件对研究假设进行验证。[结果/结论] 研究结果证实,新生代农民工对于小共同体内部的隐私环境感知能够直接正向影响感知风险,亦会通过信息敏感度和隐私保护自我效能间接引发感知风险,从而产生隐私顾虑,最终激发其隐私保护意向。感知愉悦性在该路径中具有三重缓冲作用,既会降低新生代农民工的感知风险和隐私顾虑,也会负向调节感知风险对于隐私顾虑的影响强度。  相似文献   

20.
In an exploratory survey that sampled video gamers, participants were asked to indicate why they enjoy playing their favorite video game. On the basis of ESRB ratings, we compare those whose favorite game is violent to those whose favorite game is nonviolent. Consistent with self-determination theory, the findings suggest need for autonomy and competence are important motivating factors. However, the findings also suggest fans of violent games differed from fans of nonviolent games in the degree to which arousal, liking violence, playing the vicarious hero, and playing the vicarious villain drive enjoyment. Furthermore, being able to play the hero and “fight bad guys” was a significant predictor of enjoyment of violent games. Implications for self-determination theory and theories of media enjoyment are discussed.  相似文献   

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