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网络新闻标题,较之传统的新闻标题有着很大的差异,对受众的引导作用大为增强。网络新闻的实践表明,网络新闻标题必须比传统新闻尤其是报刊新闻的标题更为简洁传神、耐人寻味。相应的,网络新闻标题制作的语言艺术应该是:语义要素的残缺艺术,语义内容的虚实艺术,语体风格的口语艺术,语言风格的简洁艺术,语言修辞的美学艺术以及语用对象的亲情艺术。 相似文献
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隐喻是一种修辞也是一种思维,本文探讨的是网络新闻标题制作中隐喻的语用功能及其存在的问题,并以新华网与人民网为例探视当前三大主导隐喻的具体使用。 相似文献
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网络新闻标题的好坏可以直接决定一则网络新闻的价值能否实现。在网络新闻标题中恰当地使用修辞手法．能够使网络新闻标题变得更加形象具体、生动有趣,提高吸引力。本文就网络新闻标题中经常使用的几种修辞手法进行分析。 相似文献
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随着网络技术的日趋成熟,网络新闻媒体迅速发展,网络新闻更是越来越受到大众的青睐,而相较于传统新闻,一条网络新闻标题的制作更加重要,网络新闻标题需要"诱惑性"。在制作标题时,网络新闻编辑要把握一个度字,处理好"诱惑性"中"诱"与"惑"的关系。网络新闻标题能否做到"诱人而不惑人,通俗而不低俗",不仅在于网络新闻编辑业务水平的高低,更需要其具有一定的职业精神。 相似文献
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"看报先看题,题好文一半。"与传统媒体不同的是,网络新闻是以标题点击的方式进入阅读的,标题的吸引力决定着一条新闻的点击率。要想吸引阅读者的眼球,引导读者点击标题看到内容,就必须在网络的新闻标题上下功夫,这就需要记者和编辑充分发挥网络新闻标题的独特性。那么,区别于传统媒体的新闻标题,网络新闻标题有着怎样的独特性呢?一、网络新闻标题本身的独特性1.网络新闻标题受空间限制,同时也是为了方便网 相似文献
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所谓“网易式”网络新闻标题,指的是在主标题后加提要的一行题。这种标题的总字数打破了老式标题不超过25个字的常规,并且其提要形式介于提要题和副标题之间,是一种全新的网络标题形式。笔者认为,这种标题是网络新闻扬弃了传统报媒编辑规范后探索出来的适合于网络新闻传播的一种新的标题样式,并有可能成为网络新闻标题发展的方向之一。 相似文献
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不论是传统媒介还是网络媒介,新闻标题均被视作信息源的一大关键,借助简短、精炼的语言实现对全面新闻内容的充分概括.全媒体时代,网络新闻如何在庞大信息系统中站稳脚跟,获取受众的有效关注,开展好网络新闻标题制作工作十分重要.本文通过阐述网络新闻标题特征,对全媒体时代网络新闻标题的发展趋势及发展策略进行探讨,旨在为全媒体时代网络新闻标题有序健康发展提供一些思路. 相似文献
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标题是新闻的眼睛,对于网络新闻来说,标题还是吸引网络受众注意力的关键、是受众决定是否索取深层新闻的第一选择关口.网络新闻标题在网络新闻生产语境中有着十分重要的意义,为此,笔者对近年来对网络新闻标题研究态势作了梳理. 相似文献
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论民族新闻网的形象传播策略 总被引：1，自引：0，他引：1
随着媒介竞争的加剧,形象战略成了提升媒介竞争力的重要手段。依据形象战略,民族新闻网必须整合媒介资源,树立媒介理念;加强媒介运作,突出行为识别;美化网页设计,突出视觉效果。 相似文献
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随着web2．0时代的到来,公民新闻逐渐兴起,它使新闻采集和发布的权利从专业媒体流向普通大众,并促使各国兴起了建设公民新闻网站的潮流。本文以公民新闻网的运营为切入点,分析了公民新闻事业的生存现状及其存在的问题,并对公民新闻的未来做出了展望。 相似文献
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Web2.0环境下高校图书馆微博客信息服务推广的风险管理机制研究——以新浪微博被黑事件为视角 总被引：1，自引：0，他引：1
本文由新浪微博被黑新闻事件有感而发,针对Web2.0平台下的高校图书馆信息服务新媒体形式——微博客,通过解析微博客信息混沌特点,引入项目管理中风险管理思想,建立Web环境下高校图书馆微博客信息服务推广的风险管理机制,为高校图书馆微博客信息服务进入更广阔的信息服务空间提供一定的理论思考。 相似文献
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ABSTRACT Digital platforms such as search engines and social media have become major gateways to news. Algorithms are used to deliver news that is consistent with consumers’ preferences and individuals share news through their online social networks. This networked environment has resulted in growing uncertainty about online information which has had an impact on news industries globally. While it is well established that perceptions of trust in news found on social media or via search engines are lower than traditional news media, there has been less discussion about the impact of social media use on perceptions of trust in the news media more broadly. This study fills that gap by examining the influence of social media as news sources and pathways to news on perceptions of the level of news trust at a country level. A secondary data analysis of a 26-country survey in 2016 and 2019 was conducted. The analysis revealed an increase in social media use for accessing news resulted in a decline in trust in news media generally across the globe. Higher levels of general mistrust in news were related to an increased use of sharing of news. This paper argues the use of social media for news is closely linked to the increase in news mistrust, which is likely to continue to rise as the number of people using social media to access news continues to grow. 相似文献
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Joseph M. Yap PhD Agnes Hajdu Barat PhD Peter Kiszl PhD 《Health information and libraries journal》2023,40(3):319-325
The professional identity of librarians is established with regard to the current understanding of their knowledge practices. The global phenomenon of false and untrustworthy information circulating on social media platforms paints a new issue that librarians must conquer. Messages, content, news, and information on the web make it challenging for librarians to educate users as to where the sources come from and the need to evaluate for credibility and trustworthiness. During the pandemic, and with a surge of information disorders on social media, the World Health Organization recommended building resilience to misinform-ation and engaging and empowering communities to take positive action. This research seeks to explore the relationship between professional identities and the participation of librarians in an infodiverse environment, specifically by exploring how Filipino librarians applied aspects of their knowledge practices to the evaluation of social media health information during the pandemic. 相似文献
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The Role of Engagement in Learning From Active and Incidental News Exposure on Social Media 总被引：1，自引：0，他引：1
Anne Oeldorf-Hirsch 《Mass Communication and Society》2018,21(2):225-247
The growing reliance on social media as news platforms may lead to more passive news consumption but also offers greater potential for engaging in news. This study investigates the role of engagement with news content on Facebook and Twitter between news exposure and current events knowledge. An online survey (N = 400) tests the relationships between social media news seeking, incidental exposure to news on social media, engagement in shared news content, cognitive elaboration, and current events knowledge. The results show that both active seeking of and incidental exposure to news on both sites are linked to engagement, which is linked to greater cognitive elaboration about the content. Furthermore, engagement mediates the relationship between both types of news exposure and cognitive elaboration. However, engagement and elaboration are not related to knowledge. These results indicate that the key role of social media in news content is not knowledge gain but the ability to engage users who may be passively receiving news on these sites. This study extends the cognitive mediation model of learning from the news in the context of current social media, with updated news consumption norms such as engagement with news on these sites, and incidental news exposure. 相似文献
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针对目前网络上的标题党新闻,提出一种标题党新闻自动识别的算法。通过分析新闻网页构成的特点,抽取出新闻标题和新闻正文;以句子关系矩阵为基础,提出一种以语句为单位的主题句抽取算法;根据句子相似度计算结果来进行判断。实验表明,本方法的识别精度可达到80%,是一种有效的方法。 相似文献
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《Mass Communication and Society》2013,16(4):381-403
This article explores perceptions of news credibility for television, newspapers, and online news. A survey was administered to a randomly selected sample of residents in Austin, Texas, to assess people's attitudes toward these 3 media channels. Contingent factors that might influence news credibility perceptions, such as media use and interpersonal discussion of news, were incorporated into the analysis. Findings suggest that people are generally skeptical of news emanating from all 3 media channels but do rate newspapers with the highest credibility, followed by online news and television news, respectively. Furthermore, opinions about news credibility seem to be correlated across media outlets. The data also show a moderate negative linkage between interpersonal discussion of news and perceptions of media credibility for television news but not for newspapers. When controlling for basic demographics, a positive correlation was found between interpersonal communication and online news credibility. Finally, a marginal association was noted between media use and public perceptions of credibility across all 3 media channels. 相似文献
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媒体新闻信息作为一种特殊的文献,具有新闻性、及时性、连续性等特点,面对各类媒体,丰富的新闻信息,图书馆作为信息产业的重要组成部分,如何开发利用好媒体新闻信息,对图书馆建设十分重要。笔者十分关注图书馆建设,并在实践中积累了一些媒体新闻信息开发经验,现撰文从图书馆建设和发展的战略角度,探讨媒体新闻信息开发对图书馆建设的影响,以利图书馆的建设发展。 相似文献