How Persuasive Are Health Advertisements in First-Person Shooter Games? Exploring Knowledge-Activation and Thought-Disruption Mechanisms     

Jorge Peña  Subuhi Khan  Christopher N. Burrows  Hart Blanton 《Communication Research Reports》2018,35(4):293-302

This study examined whether persuasive health messages embedded in shooter games have broad or targeted effects on players’ willingness to engage in risk behaviors (N = 145). Participants presented with in-game health messages discouraging alcohol-impaired driving of motor vehicles showed reduced willingness to drink alcohol and to operate both motor and nonmotor vehicles, compared to those in a no-message gaming control condition. There were no spillover effects on willingness to smoke cigarettes or marijuana, thus implying targeted persuasive effects. In addition, players experiencing high instead of low cognitive load showed decreased postexperiment willingness to drink and operate nonmotor vehicles, thus suggesting that playing a game under high cognitive load can influence players’ attitudes. The findings replicate previous research and further expand on knowledge-activation and thought-disruption mechanisms underlying the persuasiveness of health messages.  相似文献   

Social Comparisons and Need Fulfillment: Interpreting Video Game Enjoyment in the Context of Leaderboards     

John A. Velez  David R. Ewoldsen  Michael D. Hanus  Hyunjin Song  Jonathan A. Villarreal 《Communication Research Reports》2018,35(5):424-433

This study examines how social comparison information provided by video game leaderboards may influence players’ retrospective judgments of autonomy, competence, and relatedness need fulfillment. Participants played a video game and were randomly assigned to receive no postgame feedback or were shown a leaderboard that placed them in the top or bottom quartile of players. Results indicate downward social comparisons increase enjoyment by increasing competence and relatedness perceptions. However, upward comparisons did not have an opposite effect, nor did either type of social comparison influence players’ autonomy perceptions. Implications for applying Self-Determination Theory to video game enjoyment in the context of social comparison feedback is discussed.  相似文献   

2008年北京奥运会对当代中国青年的影响     

喻坚 《湖州师范学院学报》2004,26(1):67-70

2008年北京奥运会对当代中国青年有着极其重要的影响，主要表现为：能极大地提高当代中国青年的民族爱国、复兴热情；促进两岸青年的互相交往，有利于和平统一大业；使中国青年的精神文明建设和综合素质提升到一个新的高度；增进中国青年与世界青年的相互了解和友谊；为中国青年成功和实际利益的满足，提供机遇和舞台；强化中国青年的环保意识；使中国青年的健身意识普遍提高。  相似文献   

The Development of the Olympic Narrative in Chinese Elite Sport Discourse from Its First Successful Olympic Bid to the Post-Beijing Games Era     

Richard Xiaoqian Hu  Ian Henry 《国际体育史杂志》2016,33(12):1427-1448

Abstract

As a phenomenon exogenous to China, the Olympics have been proactively interpreted in the local context since China’s entry (and subsequent re-entry in 1984) into the Olympic movement. With China’s increasing involvement in promoting three bids to host the Olympic Games, two of which were successful, respectively, in 2001 and 2015, the nature of the discourse of key stakeholders in relation to Chinese elite sport has both reflected and reshaped the meaning of the Games to Chinese elite sport. This paper examines the discursive construction process of the Olympics in the Chinese elite sport system by key stakeholders through analyzing statements of political figures on sport and Olympic phenomena, Chinese elite sport policy documents, and the commentaries of leading Chinese sport academics. The analysis of discourse highlights two main features in the construction of the Games in official accounts during the period under investigation. The development of these two themes reflects the nature of the Chinese Olympic discourse, manifests the political power over the interpretation of the Olympics in Chinese context, and continues to characterize the on-going major themes in Chinese elite sport policy.  相似文献   

The Development of Social Media and its Impact on the Intercultural Exchange of the Olympic Movement, 2004–2012     

Yinya Liu 《国际体育史杂志》2016,33(12):1395-1410

Abstract

The development of social media, in the form of Internet and mobile platforms, has rapidly flourished in the early twenty-first century. The changes in broadcasting forms of the first three Olympic Games of the twenty-first century, Athens 2004, Beijing 2008 and London 2012, have corresponded and reflected the speedy expansion of this social media. This phenomenon invites not only attention to the historical transformation of the roles of media for the Olympic Games but also reflection on the concept of culture and intercultural exchange based on this phenomenon. This paper studies the relationships between social media, cultural exchange and the Olympic Games in the context of globalization. It argues that the characteristics of social media as ‘participation; openness; conversation; communities; connectedness’ will meet up with the goal of the Olympic Movement and aid the realization of the Olympic Ideal.  相似文献   

The History of the South East Asian Peninsular Games,1959–1975     

Peng Han Lim  Mohd Salleh Aman 《国际体育史杂志》2016,33(5):545-568

After the Second World War the Southeast Asian countries of Burma (1948), Laos (1954), Cambodia (1955), South Vietnam (1955), Malaya (1957), and Singapore (1959) sought independence from the British, French and Japanese colonialists. The first post Second World War and post-colonial biannual multisport Southeast Asian Games was held in Bangkok in 1959 among these countries (and Thailand) although they were relatively poor developing countries. Referring to official reports of the eight bi-annual SEAP Games and other sources of information this research studies how the organization of the eight SEAP Games since 1959 contributed to the nation building process of each country and shaped the political landscape. This was carried out by creating a national identity through sports in each country as well as creating a sense of regional cooperation during periods of war, shifting boundaries and identities. This was done through rituals to legitimize newly ascended constitutional monarchies and heads of states, national flags and athletes' national identity during competition. The SEAP Games also gradually opened avenues for women's participation similar to female athletes in the Olympic Games. It also provided opportunities for promising athletes to shine, improve and compete at higher levels at the Asian and Olympic Games.  相似文献   

Turning the Country into an “Immense and Clamorous Stadium”: Perón,the New Argentina,and the 1951 Pan-American Games     

Raanan Rein 《国际体育史杂志》2016,33(1-2):29-43

Abstract

During the Peronist regime (1946–1955), the Argentine government encouraged and financed a wide variety of sports activities. This investment bore fruit internationally and Juan Perón tried to make political capital out of the achievements of Argentine individual athletes or national teams in international competitions. Such achievements were presented as a collective victory of Argentine society, transcending the divisions of social class, ethnic origins, place of residence, or political affiliation. Argentine participation in the London Olympics in 1948, the hosting of the world basketball championship in Buenos Aires in 1950, and above all the organization of the first Pan-American games in the Argentine in March 1951, all, served to promote patriotism and national unity at home and improve the country’s image in the international scene. This paper focuses on an analysis of a 250-page book published by the sports magazine Mundo Deportivo, sponsored by the Peronist government, on the eve of the games. Both the text and the images attest to its populist character, its quest for modernity, emphasis on social mobility, and an authoritarian way of imposing national unity. The initiative to hold such games in Argentina dated back to 1940 but it had to be postponed twice: first to 1948 because of the Second World War, and then to 1951 because of the London Olympic Games. Perón’s government wanted these games to serve as a proof of the regime’s success. To that end, the president urged the organizers to ‘spur no effort’, promising them any financial assistance they might need. A year and a half before the inaugural ceremony, held at the Racing stadium (officially named the President Perón Stadium), the organizational effort moved into high gear, and Perón supervized it personally. Argentina was indeed the big winner in this event, its athletes capturing a total of 153 medals.  相似文献   

Cuba’s Challenges Hosting the 1991 Pan-American Games and the Spectacle of the Revolution’s ‘Soft Power’     

Thomas F. Carter 《国际体育史杂志》2016,33(1-2):186-202

Abstract

This paper examines the confluence of global, regional, and national politics in the lead up to the 1991 Pan-American Games hosted by Cuba. Cuba’s contentious selection as host was wholly underpinned by the international politics of the time. Once selected, the preparations for the Games in Havana were surrounded by an unprecedented domestic economic crisis fueled by shifts in global politics. This paper analyzes how international politics informed the hosting of the 1991 Pan-American Games, and shaped the political challenge the Cuban government faced in hosting such an event. The Revolution’s use of sport domestically and internationally came to the forefront in its efforts as host and the results of those efforts proved to be providential given the emerging political economic contexts during and in the ensuing years after the Games.  相似文献   

基于SWOT分析法下中国橄榄球运动发展现状研究     

寇文军  尚桐稼 《辽宁体育科技》2016,(1):23-26

运用SWOT分析法等对现阶段中国橄榄球运动的发展现状及其内部优势与不足、外部机遇与挑战进行分析研究。结果表明：橄榄球运动在我国大陆地区发展进程较慢,其主要原因包括该项目起步较晚、群众基础较差、硬件设施资源不足、运动文化冲突等因素,但该项目发展上升空间较大。  相似文献   

Paving the Olympic Dream: The Politics of the 2007 Pan-American Games in Rio de Janeiro     

Guilherme Nothen 《国际体育史杂志》2016,33(1-2):203-216

Abstract

The making of the 2007 Pan-American Games, held in the city of Rio de Janeiro, marked the beginning of the long transformation that this city would undergo in connection to sports mega-events. This paper revisits how the 2007 Pan-American Games were largely produced under the promise that its legacies, particularly the infrastructural ones, could be effectively mobilized in order to strengthen the chances of bringing the Olympics to Brazil for the first time. Whereas this rhetoric has proven somewhat successful in helping the city to secure the right to host the 2016 Olympics, the alleged connection between both events has shown to be much more limited than its proponents had initially advertized. In reality, most of the venues constructed for the Pan-American Games had to be thoroughly renovated for the Olympics, while some of them presented structural problems and/or failed to meet the standards imposed by international sports federations.  相似文献