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In many countries in the western world thegovernment is stepping back in the steering andfunding of higher education. As a consequence,institutes for higher education try to find additionalincomes on the market. Sometimes, this happens onlyfor financial reasons, sometimes as a result of adeliberate market-focused strategy. In this way,former publicly funded universities turn intoso-called hybrid organisations. The maincharacteristic of these hybrid organisations is thatthey try to combine the traditional task- and themodern market-steering. These hybrid universities haveto solve a number of problems in the field ofstrategy-making, internal organisation and thematching of different cultures. In this contributionnew concepts will be presented forstrategy-development and internal organisation of thehybrid university. The differences between thecultures of the traditional academia and the modernmarket are discussed and it is indicated how to bridgethe observed gap between these cultures. The hybriduniversity will be presented as the university conceptfor the 21st century. 相似文献
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Kees Mouwen 《Tertiary Education and Management》1997,3(4):293-297
Conclusion From the profit sector we may learn that strategy is a great challenge, but also a difficult job. There are good reasons to
assume that for a large-complex non-profit organisation such as a university, with organisational features of both the nonprofit
and the professional organisation, the process will be even more difficult. The implementation of the strategy process in
particular may cause a lot of trouble. The model presented here can be used as a simple but proven method to control this
implementation process and may serve as a good guiding principle for real strategic management in a university. 相似文献
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肖谋文 《武汉体育学院学报》2018,52(2):82-87
采用文献资料、专家访谈、问卷调查及政策分析方法,对我国学校体育政策进行了研究。结果显示：（1）我国学校体育政策在制定过程中,程序规范、层次性较好,呈自上而下的精英决策特征,但民主参与度不够,协调性不强,约束力较弱。（2）执行过程是"运动式"和"碎片式"的,梗阻现象严重。（3）评估阶段则反馈通道单一,以内部评估为主。为对学校体育政策过程进行优化,文章提出了扩大政策制定的民主参与性、创新执行方法、完善学校体育政策评估体系等措施,实现学校体育政策的科学化和效益化。 相似文献
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运用文献资料法及专家访谈法,以民族传统体育非物质文化遗产为研究对象,从知识产权法律保护的角度,进行了讨论。研究表明：国家在民族传统体育非物质文化遗产保护方面,取得了一定的成效,但主要侧重民间保护和行政保护,法律保护的范围和力度都存在不足。本研究据此提出了由著作权、专利权、商标权和地理标志保护构成的知识产权保护模式,并从知识产权保护的角度形成了一些立法思路：（1）形成知识产权保护的法律共识;（2）处理好知识产权保护的理论障碍和操作难点;（3）构建多元化的保护模式。 相似文献
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现代消费文化以大众化、时尚化和符号化为基本特征。诞生于现代消费文化土壤中的体育明星广告,循着特定的发展轨迹,成为建构现代消费文化的重要力量。文章从社会心理学、经济学、美学及传播学的角度分析了体育明星广告发展的原因,并对体育明星广告的社会功能做了深入的探讨。最后,针对目前我国体育明星广告存在的一些问题,提出了体育明星广告良性发展的基本思路。 相似文献
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