Export market orientation behavior of universities: the British scenario     

Yousra Asaad  Geraldine Cohen 《Journal of Marketing for HIGHER EDUCATION》2015,25(1):127-154

This study seeks to extend our knowledge of export market orientation (EMO) in the context of British universities with regard to recruitment of international students. Export marketing remains an area of limited focus in the marketization of higher education literature. The study predominantly follows a quantitative research design using survey methods. A sample of British universities was studied and partial least-squares analysis was performed. The findings indicate that four export higher education-specific variables are important drivers of EMO in universities. The paper also confirms EMO's direct effects on university export performance and its indirect effects mediated through university international reputation. In light of these findings, a number of implications are advanced for university management. The study also makes important theoretical contributions: it contributes to a growing body of literature on marketing of higher education; it enriches the export marketing literature by examining EMO in a service setting and it adds to the EMO–export performance relationship by examining the mediating role of international reputation. The findings are limited to British universities. Therefore, they may not be generalizable to other geographical areas. In addition, the results of this study were obtained from a small sample size and generalization of the findings to other higher education institutions should be made with caution.  相似文献   

Art Education and the Visual Arts in Botswana     

Geraldine Brennan 《The International Journal of Art & Design Education》2006,25(3):318-328

The history of art and design education in Botswana has evolved in a unique way and reflects its British colonial history and post‐independence development. It has involved constant exchange and dialogue with other countries through the employment of teachers, teacher trainers and university lecturers from a variety of European, Asian and other African countries. This dialogue has continued as locally trained art teachers pursue their degrees overseas and return with new ideas and influences. At the same time, the development of local crafts for a global market and the inter‐cultural exchange in the visual arts outside the formal education system are thriving with the help of various organisations and the museum and gallery sector. This article will look more closely at the country context, the history and development of art education and the interrelationships that have evolved over the last two decades. It will show how students engage with the challenge of integrating their African heritage and changing traditions with their development as teachers and artists. It will also consider how closer links between the formal and informal art sectors might be mutually beneficial and demonstrate the potential for art and design to play a role in the social, economic and cultural development of the country.  相似文献   

Ideas to Enhance Higher Education's Impact on Graduates' Lives; Alumni Recommendations     

Delaney  Anne Marie 《Tertiary Education and Management》2004,10(2):89-105

Based on a recently completed alumnistudy of 522 graduates at a private college inthe northeastern Unites States, this paperpresents a model for designing alumni researchto assess higher education's effectiveness inpreparing graduates for work and life. Resultsrevealed substantial variation in alumnievaluation of their education. While alumnireported a high level of satisfaction with theacademic programme and career preparation,their feedback suggests they seek more fromtheir college experience. Results reveal thatstudents who feel a sense of community are moresatisfied with their overall college experienceand those who are satisfied with their sociallife are more likely to recommend the collegeto prospective students.  相似文献   

Environmental print and word reading     

Virginia Cronin  Denise Farrell  Mary Delaney 《Journal of Research in Reading》1999,22(3):271-282

The nature of the earliest stage of reading was examined by comparing two views about the importance of environmental print in children’s learning experiences. One theory holds that environmental print leads to the acquisition of reading through developing rudimentary representations of specific words and logos, while the second theory concerns assembled phonology and asserts that reading begins with knowing letters and their sounds. Supporters of this theory hold that knowledge of environmental print and logos is reading the environment and may not directly facilitate the acquisition of word reading. Two studies were conducted with non-reading preschool children in which environmental print knowledge was assessed and related to word recognition training. In the first session of each study children were presented with accurate representations of environmental print and logos such as ‘McDonalds’ and ‘Stop’ to find the ones they were able to identify and the ones they failed to identify. In the second session learning trials were conducted with those words from the logos that the children identified and also those that they failed to identify and with matching control words. Both studies found that the words from the known logos were more readily learned than the matching control words, but only in Study 1 were the known logo words learned more readily than the ones the children did not know. The results were discussed in terms of Gibson’s (1969) theory of perceptual learning, and supported the view that environment print and logo knowledge facilitated word reading.  相似文献   

Educating the educators: developing those who support learning for students with additional learning needs     

Benita McLachlan  Geraldine Davis 《Support for Learning》2013,28(4):173-180

This article reports findings from a research project which developed and introduced the Enhanced Learning Support Assistant Programme (ELSAP) as a source of professional development for learning support assistants who were supporting students with additional learning needs in a college of further education in England. The purpose of this article is to share findings from the project and to highlight the benefits experienced when learning support assistants can participate in professional development activity. The research project was a mixed methods study with participants drawn from learning support assistants within one college of further education in England. Data were collected throughout the 14‐week intervention. Findings indicate that the programme had a positive effect on participants' confidence, sense of professional identify and of being valued, as well as improving their ability to perform their role.  相似文献   

Rethinking Contexts for Learning and Teaching: Communities,activities and networks     

Geraldine Haynes 《International Journal of Lifelong Education》2013,32(2):278-279

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Red leaf,hunter of the plains     

Geraldine T. Fielding 《Early Childhood Education Journal》1987,14(4):38-39

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The impact of data reduction on the intra-trial reliability of a typical measure of lower limb musculoskeletal stiffness     

Mark P. Moresi  Elizabeth J. Bradshaw  David A. Greene  Geraldine A. Naughton 《Journal of sports sciences》2015,33(2):180-191

Double-leg repeated jumping tasks are commonly used as measures of lower limb stiffness in exercise science research. Within similar stiffness calculations, variation in data-reduction criteria exists. The impact of these varied data-reduction methods on stiffness measures is unknown. Sixteen adolescent female participants from varied physical activity backgrounds performed 15 self-paced, bent-knee continuous jumps (CJb) on two force plates. Leg stiffness was calculated as the ratio of the peak force and the centre of mass displacement for each contact. Using combinations of criteria based on previous literature, 83 data-reduction methods were applied to the raw data. Data reduction suitability was assessed based on intra-trial reliability, the number of participants excluded and the average contacts excluded. Four data-reduction methods were deemed suitable for use with adolescent female populations, with three consecutive contacts within 1 SD of the average jump frequency considered optimal. The average individual stiffness values were not greatly influenced by the data-reduction method; however, for a single participant, a stiffness change of up to 6 kN · m^?1 (30%) was observed. The role and potential impact of data-reduction methods used to evaluate measures of lower limb stiffness during repeated jumping tasks warrants consideration.  相似文献   

Envisioning the Academic Library: A Reflection on Roles,Relevancy and Relationships     

Geraldine Delaney  Jessica Bates 《New Review of Academic Librarianship》2015,21(1):30-51

The focus of this article is to reflect on current and near future issues and trends concerning academic libraries. This includes an overview of the literature on embedded librarianship and a focus on the need for more participatory and collaborative approaches to library services.

The core argument is that academic libraries need to continue to adapt their roles and develop stronger relationships across the university in order to maintain and promote their relevancy to all stakeholders. Embedded roles in research and teaching, and an embedded existence through collaboration and outreach will strengthen the academic library's presence within its parent institution.  相似文献   

The Australian Curriculum: History – the challenges of a thin curriculum?     

Geraldine Ditchburn 《Discourse: Studies in the Cultural Politics of Education》2015,36(1):27-41

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