To design or to integrate? Instructional design versus technology integration in developing learning interventions     

Kale  Ugur  Roy  Abhik  Yuan  Jiangmei 《Educational technology research and development : ETR & D》2020,68(5):2473-2504

Instructional Design Knowledge (IDK) can inform technology integration decisions and Technology Pedagogy and Content Knowledge (TPACK) can help instructional design processes. As a means to understand how teachers may draw from their TPACK and IDK as they design instructions and develop technology-enhanced learning activities, we examined the final projects of two groups of teachers enrolled in graduate-level instructional design and technology courses. By using both content and social network analysis methods, we identified the IDK and TPACK components exemplified in teachers’ projects. While the content analysis revealed differences between the two groups, some findings were common across the courses such as teachers minimally connecting technology to their content areas, exhibiting limited knowledge on learning needs, and having difficulties in engaging in design thinking processes. Furthermore, the social network analysis identified various communities of the knowledge components, highlighting when teachers tended to use their IDK and TPACK as they planned technology-enhanced learning activities and were engaged in instructional design respectively.

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Underrepresented,positively portrayed: Older adults in television commercials     

Abhik Roy  Jake Harwood 《Journal of Applied Communication Research》2013,41(1):39-56

This paper reports a content analysis of 778 television commercials. Commercials were examined for the presence of older adults. Commercials featuring older adults were then examined more closely to describe the nature of the portrayals. Consistent with previous research, older adults were shown to be underrepresented in the commercials examined, as compared to their presence in the population. This effect was particularly strong for older women and for members of ethnic minorities. However, older adults were found to be presented in a relatively positive light—as active, happy, and strong. In addition, older adults were shown to be least underrepresented in advertisements for financial services and retail chains, and most underrepresented in advertisements for automobiles and travel services. The results are discussed in terms of the changing position of the older adult consumer in the marketplace. Suggestions for future research are provided.  相似文献   

Regenerating Masculinity in the Construction of Hindu Nationalist Identity: A Case Study of Shiv Sena     

Abhik Roy 《Communication Studies》2013,64(2):135-152

With the help of a case study of the Hindu nationalist party, Shiv Sena, I show that there is a strong connection between the Hindu nationalist discourse of Shiv Sena and masculinity. I demonstrate that Shiv Sena's Hindu nationalist rhetoric deals with a perceived threat to masculinity. I argue that Shiv Sena's rhetoric seeks to recover manhood by constructing nationalism from a masculine perspective. Although this is a single case study of the Shiv Sena party, the results of this study are consistent with the larger literature on nationalist identity and gender.  相似文献