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国家图书馆文津讲坛品牌成长之路以及思考
引用本文:孟化.国家图书馆文津讲坛品牌成长之路以及思考[J].大学图书情报学刊,2013,31(4):55-58,69.
作者姓名:孟化
作者单位:国家图书馆,北京,100034
摘    要:文津讲坛作为国家图书馆讲座的一个品牌,迄今已有十三年,共举办500多期高层次、高品位的学术讲座,在社会上具有良好的声誉和影响力,对于拓展国家图书馆服务工作、提升国家图书馆形象起到积极有益的作用。在新的历史时期,如何继续保持和发扬文津讲坛品牌的魅力,进一步完善相关工作,更好地发挥其社会教育及文化传播作用,是图书馆工作人员亟需思考的问题。

关 键 词:国家图书馆  文津讲坛  讲座品牌  社会教育

Reflection on the brand growth of Wenjin Forum of National library of China
MENG Hua.Reflection on the brand growth of Wenjin Forum of National library of China[J].Journal of Academic Library and Information Science,2013,31(4):55-58,69.
Authors:MENG Hua
Institution:MENG Hua ( National Library of China, Beijing 100034, China)
Abstract:As a brand of National Library of China, Wenjin Forum has successfully organized more than 500 lectures with high quality, high academic level and high level of artistry. The great influence of these lectures have been playing an important role in both expending the service scales and improving the image of National Library of China. How to maintain and develop the charm of the brand of Wenjin Forum, how to perfect the service work, and how to play more and more important role in both social education and cultural dissemination need to be immediately handled in National Library of China.
Keywords:National library of China  Wenjin Forum  brand lecture  social education
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