| 微博社交网络舆情监测指标体系构建 |
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| 引用本文： | 李保秀.微博社交网络舆情监测指标体系构建[J].科技广场,2012(4):148-152. |
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| 作者姓名： | 李保秀 |
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| 作者单位： | 九江学院信息科学与技术学院,江西九江,332005 |
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| 摘 要： | 在研究微博信息传播模式的基础上,借鉴网络传播中采用的信息空间模型构建了微博舆情的三维空间,对微博舆情的主客体进行分析,建立了微博舆情监测指标体系。该指标体系充分考虑了主客体的不同特点和关系,并提出体系中不同指标的量化方法,为管理者对微博舆情进行疏导提供了决策上的支持。
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| 关 键 词： | 微博 舆情 指标体系 主客体 |
Construction of Hicroblogging Social Network Public Opinion Monitoring Index System |
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| Li Baoxiu.Construction of Hicroblogging Social Network Public Opinion Monitoring Index System[J].Science Mosaic,2012(4):148-152. |
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| Authors: | Li Baoxiu |
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| Institution: | Li Baoxiu (School of Information Science and Technology, Jiujiang University, Jiangxi Jiujiang 332005) |
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| Abstract: | Based on the dissemination model of microblogging information, and learn from the information space model used in network communication to construct the three-dimensional space of the public opinion, this article analyzes the object microblogging of the public opinion and constructs microblogging public opinion monitoring index system. This index system fully considers the different characteristics and relationships of the object, and proposes quantified method for different indicators of the system, which provides support of decision-making for managers to divert the microblogging public opinion. |
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| Keywords: | Microblogging Public Opinion Index System Subject and Object |
| 本文献已被 CNKI 万方数据 等数据库收录！ |
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