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基于网络关系整合的竞争态势分析方法
引用本文:刘志辉,赵筱媛,杨阳.基于网络关系整合的竞争态势分析方法[J].图书情报工作,2011,55(20):64-67.
作者姓名:刘志辉  赵筱媛  杨阳
作者单位:1. ;2. 中国科学技术信息研究所;
摘    要:网络共链分析与网络共词分析用于企业竞争情报分析的有效性已经得到证实。在上述研究基础之上,对基于网络关系整合的竞争情报分析方法进行实证研究。评价指标比较以及QAP分析结果表明,与基于单一关系的分析方法相比,基于网络关系整合的方法对企业间关系的揭示能力更好,不仅可以揭示出企业间的竞争关系,而且能发现产业或企业间的供给关系。

关 键 词:网络共链分析  网络共词分析  竞争情报  关系整合  
收稿时间:2011-04-20

Method of Network Integrated-Relation Based Competition Analysis
Liu Zhihui Zhao Xiaoyuan Yang Yang Institute of Scientific , Technical Information of China,Beijing.Method of Network Integrated-Relation Based Competition Analysis[J].Library and Information Service,2011,55(20):64-67.
Authors:Liu Zhihui Zhao Xiaoyuan Yang Yang Institute of Scientific  Technical Information of China  Beijing
Institution:1. ;2. Institute of Scientific and Technical Information of China,;
Abstract:The validity of network co-link and network word co-occurrences on webpages for competitive intelligence analysis has been confirmed.A method of network integrated-relation based(IRB) competitive intelligence analysis is proposed and tested by empirical research.The results of evaluation index comparison and QAP analysis indicate that comparing with single relation based analysis,IRB competitive intelligence analysis is more capable of relation detection.Not only the competitive relation but also the supply...
Keywords:network co-link analysis network word co-occurrence competitive intelligence integrated-relation  
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