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1.
Millions of teenagers today engage in social virtual worlds (SVWs). However, teenagers, often referred to as digital natives, represent an under-investigated group in the virtual world research and the Information Systems literature. To this end, we draw on developmental psychology and the uses and gratifications approach to examine teenagers’ continuous SVW use with a multi-method approach. We first investigate role of psychological gratifications and social influences in predicting teenagers’ intention to continue using Habbo Hotel. Thereafter, to gain a deeper understanding of their in-world activities, we triangulate our findings with a structured content analysis of the respondents’ open-ended comments. Our quantitative and qualitative findings show that the intentions to continue SVW use are predominantly hedonically motivated. Moreover, we demonstrate that inside the platform users engage in social activities that are often associated with the hedonic experience. Finally, we discuss how these activities both extend and are distinct from digital natives’ offline and online social interactions.  相似文献   

2.
Brand microblogs (BMs) have been increasingly utilized by companies to facilitate communication and foster deeper relationships with their customers. In addition to attracting new followers, retaining existing followers is equally, if not more, important to the success of BM operators. Drawing upon the migration theory, this study develops a push-pull-mooring (PPM) model of BM unfollowing motivations to enhance our understanding of the significant antecedents that promote BM users’ unfollowing intention. The study empirically investigates the three categories of antecedents of the BM unfollowing intention: push (dissatisfaction with information quality, dissatisfaction with service quality, and person brand unfit), pull (alternative attractiveness), and mooring (perceived unfollowing costs) effects. The results suggest that the three groups of unfollowing motivations display varying degrees of influence on BM users’ unfollowing intention. Theoretical and managerial implications of the findings of this study are also discussed.  相似文献   

3.
This paper investigates whether gamified experiences in a multi-actor service ecosystem can be used to encourage customers’ information exchange behavior. Furthermore, it examines the impact of customers’ knowledge sharing attitude on the relationship between experiential value and customers’ information exchange behavior. Structural equation modeling was used to assess these dynamic relationships and provide a scalable measurement instrument that can be applied to gamified experiences ranging from simple customer-interface interactions, all the way up to multi-actor service ecosystems. Our findings support the notion that managers can use gamification to foster information exchange and thereby value co-creation between customers and employees directly, without necessarily having to change customers attitudes first. The findings also suggest that gamification can be applied successfully in cases of large groups of people with widely varying characteristics, backgrounds, and motivations. Additionally, our research indicates that experiential value is a suitable candidate for a consistent measurement instrument for gamification. This study is the first to apply a holistic experiential value approach to a gamified experience that simultaneously accounts for customers’ interactions with a multisensory physical environment, their personal interactions with employees, and their interactions with other customers.  相似文献   

4.
陈晨 《科教文汇》2011,(25):20-21
新的社会形势对高校大学生思想政治教育工作提出了新要求,带来了新机遇。体验式培训在大学生思想政治教育中的运用,是对学生思想政治教育工作新途径的有益探索,能够在发展学生综合素质的基础上培养其思想政治素质。体验式培训的成功经验在于"三个转变":从强调理论化、知识化到重视情感体验与情感发展;从单向灌输到双向互动;从封闭的校园到开放的社会实践。在大学生思想政治教育工作中推广体验式培训还需要进行更多的实践探索和理论论证。  相似文献   

5.
Social Networking Sites (SNSs) play an important role in our daily lives and the number of their users increases regularly. To understand how users can be satisfied in the complex digital environment of SNSs, this study examines how motivations and emotions combine with each other to explain high satisfaction. Users’ motivations comprise four attributes, entertainment, information, social-psychological, and convenience. Emotions are divided into their two main categories, that is positive and negative emotions. We draw on complexity and configuration theories, present a conceptual model along with propositions and perform a fuzzy-set qualitative comparative analysis (fsQCA). Through an empirically study with 582 SNSs users, we present eight combinations (configurations) of motivations and emotions that lead to high satisfaction, which highlight the role of high convenience, followed by entertainment and information motivations in being satisfied with SNSs. High satisfaction can be achieved both when positive and negative emotions are high and low, depending on how they combine users’ motivations. None of the factors are indispensable to explain high satisfaction on their own, instead they are insufficient but necessary parts of the causal combinations that explain high satisfaction. This study contributes in SNSs literature by extending current knowledge on how motivations and emotions combine to increase satisfaction, and by identifying specific patterns of users for whom these factors are important and influence greatly their satisfaction.  相似文献   

6.
Although a majority of seniors continue to express interest in using mobile social network sites (MSNSs), research has yet to provide sufficient understanding of this very large market’s motivations related to MSNS usage. As a viable consumer business segment, seniors are attractive enough to warrant potential MSNSs to invest necessary capital for developing tourism related MSNS designed to assist with this market’s decision making and ultimately with their purchasing behavior. To address this gap, a research model was developed for this study using seniors having used MSNSs for purposes directly related to tourism and travel. Findings revealed intrinsic motivations had stronger effects on flow experience than did extrinsic motivations. Flow experience was found to have the greatest effect on subjective well-being, which in turn highly influenced purchase intention. Results documented that senior MSNS users differed significantly according to levels of anxiety attachment. Findings provide theoretical and practical contributions for tourism research, products, and services regarding senior MSNS consumers.  相似文献   

7.
This paper examines the antecedents of branding co-creation that include social networking sites’(SNSs) participation motivations,customer participation, brand trust and brand loyalty in social media brand communities by applying the “Stimulus-Organism-Response paradigm”. The survey method was used to gather data from 407 social media users. Data were analysed using structural equation modeling techniques. The findings reveal that SNSs’ participation motivations positively influence customer participation, which in turn significantly affects brand trust and brand loyalty. Consequently, both brand trust and brand loyalty positively influence branding co-creation in brand communities on social media. Furthermore, brand trust contributes as a mediator between customer participation and brand loyalty on social media brand communities. Although studies on relationships examined through the lens of the Stimulus-Organism-Response paradigm are popular, to the authors’ surprise there is scant literature examining the relationships between SNSs’ participation motivations, customer participation in social media brand communities, brand trust, brand loyalty and branding co-creation.  相似文献   

8.
Social media live streams (SMLSs) are becoming mainstream e-commerce platforms, especially for direct selling, offering online retailers (e-tailers) immense consumer interaction and engagement levels. Despite their growing prevalence, e-tailers face difficulties capitalising on this platform to enhance retail operations. This paper explores how SMLSs affect consumers' purchase intentions by exploring their motivations for participating in e-commerce SMLSs. To this end, we used the uses and gratifications (U&G) theory to explain how using SMLSs to satisfy consumers' needs could lead to high or low purchase intentions. It was done by collecting cross-sectional data from 795 consumers who have participated in e-commerce SMLSs. The data were analysed using partial least squares-structural equation modelling (PLS-SEM) and fuzzy set qualitative comparative analysis (fsQCA). Our findings revealed that people use SMLSs to satisfy their need for value, social identification, and the medium's attributes. Based on these findings, we show six configurations that lead to high or low purchase intentions and make corresponding theoretical propositions. Thus, our study contributes to the research and practice of using SMLSs for online shopping.  相似文献   

9.
Prior literature suggests that social media users are increasingly experiencing social media fatigue. Only recently have scholars undertaken empirical studies to investigate its antecedents and outcomes to better understand the impact of fatigue on social media users. To further this understanding, the present study has conducted a cross-sectional survey with 1552 users. The Stress-Strain-Outcome (SSO) theoretical framework is applied to examine if privacy concerns, self-disclosure, parental mediation strategies, and decrement in academic performance due to social media use correlate with social media fatigue. Two forms of fatigue are considered, namely, fatigue due to social networking site (SNS) and mobile instant messaging (MIM) use. The study results suggest that privacy concerns, self-disclosure, parental encouragement and worry significantly and positively correlate with SNS and MIM fatigue. Parental permission and parental monitoring are either not or lowly associated with fatigue. In addition to this, SNS and MIM fatigue positively correlated with the tendency to experience academic decrement due to social media use. The antecedents and consequences of social media fatigue were similar for SNS and MIM users. Moreover, students perceived their parents to be more open to their MIM use, and they had higher self-disclosure in MIM than in SNS. The study concludes with significant implications for practitioners, policy makers as well as service designers.  相似文献   

10.
Information systems research provides increasing evidence that women and men differ in their use of information technology. However, research has not sufficiently explained why these differences exist. Using the theory of reasoned action and social role theory, this paper investigates gender differences in people’s decisions about information sharing in the context of social networking sites (SNSs). We developed a comparative model of the information-sharing decision process across genders and theoretically explained why these differences exist. Data was collected from an online survey taken by American SNS users. We found that privacy risks, social ties, and commitment were more important in the formation of attitudes toward information sharing for women than men. Gender significantly moderates the relationship between people’s perceptions of information sharing and their intention to share information. This paper provides an enhanced understanding of gender differences in people’s decisions about sharing information on SNSs. It advances gender differences research into the use of newly emerged information technology and provides researchers insightful views of the role that gender plays in the social media era. Being aware of the research findings, practitioners may better engage their targeted stakeholders on SNSs and collect more useful information for business purposes.  相似文献   

11.
We identified a lack of theoretical concepts and empirical knowledge about the perception and usage of social bots from the organizational and communication management perspective. Therefore, we first introduce social bots in the realm of communication and information management by using a profound literature review. Second, by building on mediatization theory and strategic communication, we introduce the concept of deep strategic mediatization. By surveying the attitudes towards and usage of social bots of leading European communication professionals (n = 2,247) from 49 European countries, we thirdly offer first indications how diverse European organizations in different European regions use social bots. Results indicate, that leading communication professionals in Central and Western Europe as well as Scandinavia perceive highly ethical challenges, while in Southern and Eastern Europe professionals are less skeptical regarding the usage of social bots. Only 11.5 percent (n = 257) declare their organization uses or are making plans to use social bots for strategic communication. They are used primarily for identifying and following social networks users. This refers specifically to the usage of digital traces for strategic communication purposes e.g., to identify topic area opinion leaders or social media influencers. However, this represents only a small minority of the sample – leading to the conclusion that only a small minority of organizations already practice deep strategic mediatization.  相似文献   

12.
Depression is one of the most common mental health problems worldwide. The diagnosis of depression is usually done by clinicians based on mental status questionnaires and patient's self-reporting. Not only do these methods highly depend on the current mood of the patient, but also people who experience mental illness are often reluctantly seeking help. Social networks have become a popular platform for people to express their feelings and thoughts with friends and family. With the substantial amount of data in social networks, there is an opportunity to try designing novel frameworks to identify those at risk of depression. Moreover, such frameworks can provide clinicians and hospitals with deeper insights about depressive behavioral patterns, thereby improving diagnostic process. In this paper, we propose a big data analytics framework to detect depression for users of social networks. In addition to syntactic and syntax features, it focuses on pragmatic features toward modeling the intention of users. User intention represents the true motivation behind social network behaviors. Moreover, since the behaviors of user's friends in the network are believed to have an influence on the user, the framework also models the influence of friends on the user's mental states. We evaluate the performance of the proposed framework on a massive real dataset obtained from Facebook and show that the framework outperforms existing methods for diagnosing user-level depression in social networks.  相似文献   

13.
Virtual communities (VCs) are attracting more attention as they provide a platform for people to share experiences and knowledge, which may further impact their purchase decisions. From a social capital perspective, this study investigated factors that cultivate a VC member's sense of belonging and their effects on facilitating his participation in the VC in terms of the intentions to get and share experiences and knowledge. The results indicated that three factors that relate to three dimensions of social capital in the VC – familiarity with members in the VC from the structural dimension, perceived similarity with other members from the cognitive dimension, and trust in other members from the relational dimension – are all positively related to the sense of belonging, which affects intentions to get and share knowledge and mediates the relationships between social capital factors and a VC member's intentions to participate.  相似文献   

14.
The purpose of the current study is to identify the user criteria and data-driven features, both textual and non-textual, for assessing the quality of answers posted on social questioning and answering sites (social Q&A) across four different knowledge domains—Science, Technology, Art and Recreation. A comprehensive review of literature on quality assessment of information produced in social contexts was carried out to develop the theoretical framework for the current study. A total of 23 user criteria and 24 data features were proposed and tested with high-quality answers obtained from four social Q&A sites in Stack Exchange. Findings indicate that content-related criteria and user and review features were the most frequently used in quality assessments, while the importance of user criteria and data features was variable across the knowledge domains. In the Technology Q&A site containing mostly self-help questions, the utility class was the most frequently used group of criteria. The popularity of the socio-emotional class was more apparent in discussion-oriented topic categories such as Art and Recreation, where people seek others’ opinions or advice. Users of Art and Recreation Q&A sites in Stack Exchange appear to place more value on answerers’ efforts and time, good attitudes or manners, personal experience, and the same taste. The importance of user features and the emphasis on answerer's expertise on the Science Q&A site was observed. Examining the connection or gap between user quality criteria and data features across the knowledge domains could help to better understand users’ evaluation behaviors for their preferred answers, and identify the potential of social Q&A for user education/intervention in answer quality evaluation. This examination also offers practical guidance for designing more effective social Q&A platforms, considering how to customize community support systems, motivate contributions, and control content quality.  相似文献   

15.
Coronavirus related discussions have spiraled at an exponential rate since its initial outbreak. By the end of May, more than 6 million people were diagnosed with this infection. Twitter witnessed an outpouring of anxious tweets through messages associated with the spread of the virus. Government and health officials replied to the troubling tweets, reassuring the public with regular alerts on the virus's progress and information to defend against the virus. We observe that social media users are worried about Covid 19-related crisis and we identify three separate conversations on virus contagion, prevention, and the economy. We analyze the tone of officials’ tweet text as alarming and reassuring and capture the response of Twitter users to official communications. Such studies can provide insights to health officials and government agencies for crisis management, specifically regarding communicating emergency information to the public via social media for establishing reassurance.  相似文献   

16.
杨霖 《科教文汇》2013,(21):150-150,152
随着课程改革的逐渐深入,素质教育越来越受到人们的重视。在课标的引领下,数学教学领域也发生了一定变化",生活化"的数学教学逐渐进入到人们的视野。本文通过论述"生活化"数学教学的内涵、作用及开展"生活化"数学教学的方法手段,总结课堂教学经验,以期为正在进行数学教改探索的老师们提供一定借鉴。  相似文献   

17.
With the noted popularity of social networking sites, people increasingly rely on these social networks to address their information needs. Although social question and answering is potentially an important venue seeking information online, it, unfortunately, suffers from a problem of low response rate, with the majority of questions receiving no response. To understand why the response rate of social question and answering is low and hopefully to increase it in the future, this research analyzes extrinsic factors that may influence the response probability of questions posted on Sina Weibo. We propose 17 influential factors from 2 different perspectives: the content of the question, and the characteristics of the questioner. We also train a prediction model to forecast a question's likelihood of being responded based on the proposed features We test our predictive model on more than 60,000 real-world questions posted on Weibo, which generate more than 600,000 responses. Findings show that a Weibo's question answerability is primarily contingent on the questioner versus the question. Our findings indicate that using appreciation emojis can increase a question's response probability, whereas the use of hashtags negatively influences the chances of receiving answers. Our contribution is in providing insights for the design and development of future social question and answering tools, as well as for enhancing social network users’ collaboration in supporting social information seeking activities.  相似文献   

18.
The academic field of entrepreneurship research has grown from groups of isolated scholars doing research on small businesses to an international community of departments, institutes, and foundations promoting research on new and high-growth firms. Growth has produced increasingly systematic and interconnected knowledge and growing numbers of knowledge producers and knowledge users share core concepts, principles, and research methods, and a handful of highly cited scholars have emerged as thought leaders within research subfields. The field is increasingly formalized and anchored in a small set of intellectual bases, although there are also some signs of differentiation and fragmentation. Using an institutional theory perspective and drawing upon my experience in the field, I explore six forces creating the institutional infrastructure. First, social networking mechanisms have created a social structure facilitating connections between researchers. Second, publication opportunities have increased dramatically. Third, training and mentoring has moved to a collective rather than individual apprenticeship model. Fourth, major foundations and many other smaller funding sources have changed the scale and scope of entrepreneurship research. Fifth, new mechanisms have emerged that recognize and reward individual scholarship, reinforcing the identity of entrepreneurship research as a field and attracting new scholars into it. Sixth, globalizing forces have affected all of these trends. I conclude with some thoughts about the consequences of these developments with regard to the giving of practical and timely advice to entrepreneurs, the effects of American hegemony on choices of research topics and methods, and the possible loss of theoretical eclecticism.  相似文献   

19.
Recommender Systems are currently highly relevant for helping users deal with the information overload they suffer from the large volume of data on the web, and automatically suggest the most appropriate items that meet users needs. However, in cases in which a user is new to Recommender System, the system cannot recommend items that are relevant to her/him because of lack of previous information about the user and/or the user-item rating history that helps to determine the users preferences. This problem is known as cold-start, which remains open because it does not have a final solution. Social networks have been employed as a good source of information to determine users preferences to mitigate the cold-start problem. This paper presents the results of a Systematic Literature Review on Collaborative Filtering-based Recommender System that uses social network data to mitigate the cold-start problem. This Systematic Literature Review compiled the papers published between 2011–2017, to select the most recent studies in the area. Each selected paper was evaluated and classified according to the depth which social networks used to mitigate the cold-start problem. The final results show that there are several publications that use the information of the social networks within the Recommender System; however, few research papers currently use this data to mitigate the cold-start problem.  相似文献   

20.
张洁梅  马悦杰 《科研管理》2021,42(3):139-149
虚拟社区用户忠诚对于虚拟社区的长期可持续性发展尤为重要。本研究以知识分享行为(知识共享数量和质量)为中介变量,探讨社会资本(信任、社会联结性、共同愿景)和外部动机(互惠动机、声誉动机)对社区忠诚的作用机理,并通过结构方程模型进行验证。研究结果表明,信任和外部动机通过知识共享数量和质量对社区忠诚有显著正向影响,社会联结性仅通过知识共享数量对社区忠诚有显著影响;信任和外部动机对知识共享数量和质量有显著正向影响,社会联结性仅显著影响知识共享数量,而共同愿景对知识共享数量和质量均无显著影响;知识共享行为对社区忠诚有显著正向影响,并且知识共享质量对社区忠诚的影响更显著。该结论为企业重视虚拟社区用户知识分享行为从而吸引和留住虚拟社区用户提供了决策支持,为企业更好的运营虚拟社区并利用虚拟社区获得可持续发展提供了重要启示。  相似文献   

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