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1.
ABSTRACT

Through a review of the literature, the author sought to identify what assessment planning practices exist in libraries, how the assessment planning process works in libraries, and what components constitute a library assessment plan. The findings suggest that, while libraries determine and report a great many aspects of organizational performance, general assessment planning (which encompasses total organizational impact and value) is not frequently used or integrated into the library's comprehensive strategic planning process, and it does not always effectively cover the scope of the assessment activities and information needed by organizational leaders and administrators to develop effective strategic plans and decisions. This lack of integration creates disconnects between the library's ability to determine and report organizational value and the library's need to provide accountability evidence to stakeholders and use the performance measurement results effectively in executing strategic planning and decision making. Using the findings of the review, the author proposes an alternative set of assessment planning components and focus areas.  相似文献   

2.
ABSTRACT

This article seeks to provide an understanding of the issues in and possible steps of aligning the library's assessment processes to distance education service delivery. Through a review of the literature and current practices, the researcher sought to identify the need and value of aligned performance assessment processes for libraries, the primary contributing alignment factors affecting the library assessment process, and potential benefits of improved alignment of the assessment process for libraries in aligning assessment to the distance education services provided to customers. The results of the review suggest that libraries can improve the reporting and value of their assessment processes by improving the alignment of their assessment processes to distance education service delivery in 2 ways: internally through the use of consistent and innovative processes, metrics, and culture within the library and externally by embracing the alignment factors and available technologies of the library's service environment. The library must progressively elevate the alignment of the library's assessment processes from the traditional internal nonalignment of assessment to the total internally–externally integrated aligned assessment. This article concludes with a conceptual model of aligning library performance assessment to distance education service delivery for the effective reporting of library value and performance to stakeholders.  相似文献   

3.
ABSTRACT

This article explores the concept of service branding in the context of libraries and information organizations. We discuss community perceptions of library brand value from the librarian's perspectives in the context of public and academic libraries. Librarians’ thoughts and viewpoints in improving the community's library experience are also discussed. The findings highlight the importance of improving the library's visibility, creating appealing ambience, and developing a strategic branding plan in order to provide robust, compelling, and meaningful experiences for their community.  相似文献   

4.
《The Reference Librarian》2013,54(73):281-292
Abstract

Many library directors and administrators spend a significant portion of their time attempting to market the library and its services. Getting patrons into the library and keeping their business is an integral part of the day-to-day management of the library. This mission, however, is not always effectively passed on to the front lines to the one group of people who face the patrons on a daily basis -the reference librarians.

This article will show how the library's service points can be used as marketing tools; outline what librarians and public service staff should know about their library; and discuss ways in which reference service librarians can help further the library's marketing and public relations goals.  相似文献   

5.
ABSTRACT

Five years ago the Association of College and Research Libraries published “The Value of Academic Libraries” report, spurring academic libraries to action concerning assessment. Communicating library value is especially important when reaching distance learning populations outside the walls of the library. By employing marketing and branding strategies combined with the library's inherent characteristic of compassionate service, the library can use its powers for good to communicate value and gain advocacy for the library. This article discusses one distance learning librarian's experience building campus partnerships by assessing library services, and using assessment to build advocacy for the library within the institutional distance learning community.  相似文献   

6.
ABSTRACT

What happens when an academic library's print collection is reduced by half to meet strategic planning goals? The library at the University of Texas (UT) at Tyler joined a shared resources facility—the Joint Library Facility (JLF)—that uses a resource-in-common (RIC) model. The current article describes UT Tyler library's massive weeding project and decision to participate in the JLF as a result of strategic planning initiatives, explains the RIC model along with the JLF, outlines some pros and cons of participation in the JLF/RIC model, and reviews what was learned from the experience.  相似文献   

7.
Lost is Found     
《资料收集管理》2013,38(3):15-32
Abstract

A study conducted at the University of Illinois at Urbana-Champaign (UIUC) Library examines data from unfilled ILL requests to determine the status of materials housed in the Main Bookstacks of the library's collection. This study follows the research that was started in the original study conducted in 2002, “Needles in a Haystack: Using Interlibrary Loan Data to Identify Materials Missing from a Library's Collection.” The results of the second study indicate that the use of a high-density storage facility had a positive impact on the retrieval rate of ILL materials from the Main Bookstacks. It also indicated that fill rates increased when over 770,000 items were removed from the Main Book-stacks resulting in improved shelving conditions for the library's collection.  相似文献   

8.
ABSTRACT

The J. Paul Leonard Library at San Francisco State University is engaged in a number of information literacy efforts. The library's new information literacy coordinators had many questions about the library's current activities and how to further develop its information literacy program. In the 2006–2007 academic year, the Library Education Committee obtained a more accurate understanding of the library's information literacy efforts through a self-study process. A survey instrument was created and distributed to all teaching librarians. The results of this study were contrasted with the Association of College and Research Libraries' (ACRL) Characteristics of Programs of Information Literacy That Illustrate Best Practices: A Guideline in order to facilitate program assessment and long-term planning.  相似文献   

9.
ABSTRACT

In the past decade, academic libraries have struggled with the design of an effective library home page. Since librarians' mental models of information architecture differ from those of their patrons, usability assessments are necessary in designing a user-centered home page. This study details a usability sequence of card sort and paper and online survey methods conducted at the Auraria Library, which serves the University of Colorado Denver, the Metropolitan State College of Denver, and the Community College of Denver. The three top complaints about the existing Web page included information overload, lack of visual cues and guidance, and difficulty getting to what students knew was the heart of the library's Web page: online resources. Using qualitative and quantitative data from the card sorting sessions, the Web librarian, under the direction of the Web Advisory Committee, was able to create a more user-centered home page. Unique to this study are the use of undergraduate students in creating test instruments and a means of gathering information about what students value most in their library's home page.  相似文献   

10.
《The Reference Librarian》2013,54(95-96):99-112
  相似文献   

11.
ABSTRACT

Interlibrary Loan (ILL) is intended to supplement a library's collection, but often patrons submit requests for items already owned. An analysis of a large academic library's ILL requests shows that in most cases the cataloging of bibliographic records is correct, but patrons need instruction in bibliographic searches and ILL policies and procedures. An unexpected result of the study was a realization that patrons are confused by the way items are shelved in the various branches.  相似文献   

12.
《资料收集管理》2013,38(4):67-78
Abstract

The WLN Conspectus determines a library's acquisition commitment (growth rate) by considering what percentage of book publishing output it acquired. In 2000, the Bowker Annual changed its source of book publishing from the American Book Publishing Record to Books in Printwith an attendant increase in recorded output. That increase has serious implications for libraries using the WLN formula to determine collecting levels. The recent Art assessment at Jacksonville State University demonstrates how Bowker's change in book title output affects the library's acquisition commitment level, and what adjustments the library made to maintain consistency and continuity.  相似文献   

13.
Background:With the mandate to review all available literature in the study''s inclusion parameters, systematic review projects are likely to require full-text access to a significant number of articles that are not available in a library''s collection, thereby necessitating ordering content via interlibrary loan (ILL). The aim of this study is to understand what effect a systematic review service has on the copyright royalty fees accompanying ILL requests at an academic health sciences library.Case Presentation:The library created a custom report using ILLiad data to look specifically at 2018 ILL borrowing requests that were known to be part of systematic reviews. This subset of borrowing activity was then analyzed to determine its impact on the library''s copyright royalty expenditures for the year. In 2018, copyright eligible borrowing requests that were known to be part of systematic reviews represented only approximately 5% of total filled requests that involved copyright eligible borrowing. However, these systematic review requests directly or indirectly caused approximately 10% of all the Spencer S. Eccles Library copyright royalty expenditures for 2018 requests.Conclusion:Based on the sample data set, the library''s copyright royalty expenditures did increase, but the overall financial impact was modest.  相似文献   

14.
FROM THE EDITOR     
Abstract

American University Library participated in the LibQUAL+ survey of library service quality sponsored by the Association of Research Libraries. Upon analyzing the results, the library's Assessment Team decided to engage in follow-up assessment in order to gain a better understanding of undergraduate perceptions of and priorities for library service. The team conducted three focus groups of randomly selected undergraduate students. This article addresses the team's methodology, implementation, and results of the focus group study. It also describes how the results of LibQUAL+, the focus groups, and other assessment activities are being incorporated into the library's short- and long-range planning and marketing activities.  相似文献   

15.
ABSTRACT

Small business owners and entrepreneurs have the potential to be a large user group for public libraries and are in need of many of the library's resources and services. One opportunity that can be used to reach this audience is by offering specialized library programming. In this article, the author describes a small business lecture series that was launched at the St. Louis County Library in 2012, including how this opportunity was identified, the process for developing the programming, creating a community partnership, marketing and evaluating the series, and other benefits that have arisen from the library's new initiative.  相似文献   

16.
ABSTRACT

The article offers a model for library-centered undergraduate engagement with digital scholarship based on two years of successful implementation at Lafayette College. Librarians designed a competitive six-week summer internship where undergraduate students built their own digital research projects. Through their original projects, students practiced traditional research methods and simultaneously explored subfields of digital scholarship. The article's topics include the relationship between digital scholarship and information literacy, the library's role in facilitating digital scholarship, and the internship's design and execution. The article also includes reflections and recommendations for sustainable implementation.  相似文献   

17.
ABSTRACT

This article outlines some of the opportunities and challenges of changing what the library “brand” means to academic and professional services staff in the rapidly changing environment of UK higher education, taking the University of Leicester as a case study. It makes a practitioner contribution to the growing body of evidence of how libraries are extending their role and how their customers are responding. It begins by considering the drivers for change in the higher education and scholarly information environments and how these are influencing the development of library services at the University of Leicester. The topics considered include researcher development, Digital Humanities, Open Access, independent learning, and curating the university's own information assets. The impact of these developments is outlined and how an evolving approach to strategic marketing is beginning to change perceptions as the boundaries of the library's role extend.  相似文献   

18.
《The Reference Librarian》2013,54(79-80):163-181
Summary

This article explores the opportunities that real-time digital reference service can offer to a variety of library settings from the independent public library to the large multi-campus university or the multi-national corporation. There are many occasions when a real-time digital reference service will be the optimal solution for a portion of a library's reference service. The authors' goal is to offer their original ideas, and examples from the literature, that will stimulate thought about real-time digital reference services that could be offered by your libraries. The numerous ideas and examples should provide the reader with workable methods for extending the reach of reference service to under-served populations.  相似文献   

19.
《Public Services Quarterly》2013,9(2-3):127-142
Abstract

The University of Texas at Arlington's Library began using an online chat reference in 2002. The service, called Collaborative Digital Reference Service, later became “Ask a Librarian.” Slightly over one year later, the library joined the University of Texas System's “Ask a Librarian” service. Both services are powered by software suite called QuestionPoint. In May 2003 and May 2004, the library's reference staff shared their views towards this new reference tool by completing a questionnaire. Statistics and staff members' responses are analyzed in this study.  相似文献   

20.
ABSTRACT

Today's learners operate in digital environments which can be largely navigated with no human intervention. At the same time, libraries spend millions and millions of dollars to provide access to content which our users may never know is available to them. Through the Open SESMO (Search Engine & Social Media Optimization) database project, Montana State University (MSU) Library applied search engine optimization and structured data with the Schema.org vocabulary, linked data models and practices, and social media optimization techniques to all the library's subscribed databases. Our research shows that Open SESMO creates significant return-on-investment with substantial increased traffic to our paid resources by our users as evidenced through analytics and metrics. In the core research of the article, we take a quantitative look at the pre/post results to assess the Open SESMO method and its impact on organic search referrals and use of the collection analyzing data from three distinct fall semesters. Returns include demonstrated library value through database recommendations, connecting researchers to subject librarians, and increased visitation to our library's paid databases with growth in organic search referrals, impressions, and click-through rates. This project offers a standard and innovative practice for other libraries to employ in surfacing their paid databases to users through the open web by applying structured and linked data methods.  相似文献   

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