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1.
本文利用网络经济学理论,分析互联网经济环境下出版社在进行数字产品营运中应当掌握的数字产品经济特性及其营运所须遵循的经济规律,解释相关数字产品营运现象,以期为正处于数字化转型中的传统出版社提高数字产品营运效率提供若干理论思考和有益启示. 相似文献
2.
我国出版企业数字出版盈利模式研究评析 总被引：2，自引：0，他引：2
在数字化大潮中,寻找适合自己的盈利模式是出版企业发展数字出版的突破口。通过对数字出版盈利模式内涵与出版企业数字出版盈利模式现状研究文献的探讨,发现受众需求、数字产品(服务)、销售渠道和利润获取是数字出版盈利模式的四个核心要素。 相似文献
3.
Donald C. Klein 《Learned Publishing》2000,13(2):83-94
This paper examines how the free distribution of electronic information on the internet is rapidly changing the commercial environment for small to medium‐sized print publishers, and suggests some recommendations for publishers in the process of establishing their own web strategies. It begins by addressing the concept of the ‘network economy’ and the way in which electronic networks have changed the fundamental economics of many businesses. It then suggests seven recommendations for learned and professional society publishers adapting their own business models to the web, highlighting the need to differentiate print from electronic products by building an electronic information services portal for current members and subscribers. 相似文献
4.
As eBook and related technologies continue their relentless advance, book publishers face a veritable digital siege. Nevertheless,
technology remains an enabler, a set of tools and facilitators, albeit linked to the potential for new entrants to the market
and indeed, disintermediation. However, the fundamentals are to do with markets, organizational strategies and structures,
and with finding answers to hard commercial questions about cost and profit, infrastructure management and sustainability
all as reflected in appropriate business models. Underlying these is a range of internal and external forces, not all of which
are negative in their effects, as witness signs of improvement in an eBook market faced with greatly reduced planning horizons
and the need for dynamic product and marketing mixes. This paper addresses a range of responses by book publishers to such
challenges and concludes by reviewing the resulting several business models currently in place for eBook publishing. 相似文献
5.
Cristina Mussinelli 《Publishing Research Quarterly》2002,17(4):32-46
Conclusion: What is the future for Digital Publishing? It is very difficult to understand the real value of all the different business models that have been introduced to the market
in this very chaotic and evolving arena. The recent disillusions with the Internet and the “new economy” downturn have also
made the publishing industry very cautious of investing in new business ventures. Many new projects have been suspended or
postponed because they were based only on estimated or assumed online revenues. Meanwhile, very real operating expenses far
exceeded original estimates or start-up budgets while sources of revenues remained elusive.
On a more positive note, inside all the major publishing houses there is a stronger knowledge of the importance of creating
a digital content database. Traditional publishers are learning that their intellectual property and editorial content can
be used for many different products and delivered in many different media. Probably in the next months one of the big strategic
issues will be the integration between the traditional print on paper products as the viable revenue model with all the other
digital media in development. Finally, the questions remains how the market will accept as well as pay for content in different
digital formats? 相似文献
6.
Cristina Mussinelli 《Publishing Research Quarterly》2011,27(3):288-295
The Editech 2011 conference identified that publishers need to follow new paths and experiment more rapidly in all the areas
of business related to a growing number of new digital publishing activities. Most important they need to rethink all the
relationships actually in place with all the other factors in the publishing value chain and then radically reinvent their
role in the quickly changing digital and ebook businesses. It is clear that now most of the changes are driven by the big
three Google, Amazon, Apple and the publishers are following. However, especially in Europe the publishers have different
approaches based on a brief review of selected key papers presented from different countries and sectors of the digital publishing
industry. 相似文献
7.
Zhigang WANG 《Learned Publishing》2010,23(4):313-318
This paper takes three organizations who are aggregators/Web publishers as case studies and uses them to illustrate the potential copyright crisis in digital publishing in China. It also shows the serious results of legal action on these issues. It proposes that companies should establish business development strategies in which copyright compliance is the core. 相似文献
8.
Brian F. O’Leary 《Publishing Research Quarterly》2011,27(3):211-219
The way we think about publishing is unduly governed by the nature of the container—the physical book. Although demand for
digital content has grown substantially, publishers continue to treat digital formats as a derived or secondary use. As a
result, context is truncated or excluded, reducing the degree to which content can be discovered and consumed. At the same
time, content abundance places pressure on publishers to find new and more effective ways to market content products. To address
these several challenges, publishers should revise their content workflows to develop and maintain context throughout the
publishing process. 相似文献
9.
Mark Bide 《Publishing Research Quarterly》1999,15(3):69-83
A surprisingly large proportion of publishers believe that their businesses will move over the next five years from the creation,
marketing and distribution of physical products toward the management of rights and royalties. Neither the industry nor individual
publishers are ready for such a transition. Although publishing is and has been a rights business, few publishers methodically
manage the rights that they own or control in ways that fully reflect this. If the future lies in rights management, publishers’
systems will need to develop rapidly to accommodate new demands that this will place on them.
Address for correspondence 相似文献
10.
Georgia HARPER 《Learned Publishing》2009,22(4):283-288
For over 200 years copyright law has enabled, and scholars and their publishers have depended on, a state‐granted monopoly, creating ‘artificial scarcity’ to give publishers a period during which they can charge higher prices than the market would otherwise dictate and thus recover their costs, plus (usually) a profit. But today we have instant access to digital works, and easy, worldwide distribution for almost no cost to the reader beyond those of computers, Internet access, and electricity. The monopolistic mechanism of ‘artificial scarcity’ now turns one of the most critical advantages of the digital world into something to be fought tooth and nail. The solution is not stronger and longer copyrights. It more likely will emerge from experimentation to find business models that can fund the creation of works, still a costly undertaking, without sacrificing the digital benefit of almost free distribution to everyone who might desire to access them. 相似文献
11.
网络时代来临,对平面媒体造成的冲击与日俱增,消费者的阅读体验也开始改变,加上不同的载体和素材的混搭,数字出版的形式愈来愈多元,连杂志出版也不得不转换全新经营思维来面对数字时代的媒体发展趋势。本研究从两岸电子杂志市场现况,分析经营模式之异同并进行对比,总结两岸电子杂志产业发展的问题。期许两岸的杂志出版业者打破传统思维,开始思考新的杂志出版形式,是否能有新的经营模式来突破现有产业困境。 相似文献
12.
系统介绍第三方数字资源长期保存模式Portico提出的历史背景与发展现状,从机构组织、经费来源、内容保存方式三个方面分析其经营模式,探讨其采取的各种措施,进而分析该项目在保存费用确定及合作机制等方面存在的问题,未我国数字资源长期保存活动的开展提供实践依据。 相似文献
13.
Kevin M. Baker 《Publishing Research Quarterly》2018,34(3):407-416
In recent years, many general-interest magazine publishers have had problems maintaining stability. What can these publications learn from smaller, niche titles that have remained successful through the same industry changes? This paper will examine three major strengths for niche magazines that general-interest magazine publishers lack: their reader devotion, their careful approaches to digitalization, and their use of paid digital content. These strengths are analyzed in three case studies from different sub-genres of niche publishing: a city magazine, a luxury product magazine, and a hobby magazine. This paper offers practical suggestions general-interest magazines can implement. Looking at the successful practices suggests the potential to address industry-wide problems and to potentially yield more stable magazine publishing environments. 相似文献
14.
Jordan Nielsen Erin Wachowicz Benjamin Hall Holly Inglis Felipe Castillo 《Journal of Business & Finance Librarianship》2017,22(3-4):231-238
ABSTRACTIn June 2017, the Business Reference & Services Section of the Reference & User Services Association organized and hosted an event known as the Publishers' Forum during the annual American Library Association Conference in Chicago, Illinois. The Publishers' Forum is a professional development event that brings together business librarians and publishers of business information to engage in a discussion about business information products. The theme of the 2017 Publishers' Forum was private equity and venture capital data and information, and three different publishers were invited to speak and showcase their information products. This article will provide an overview of the Publishers' Forum, discuss the selection of private equity and venture capital as the theme, and highlight the importance of private equity and venture capital to business librarianship. Finally, this article will include a discussion of each of the publishers who presented at the Publishers' Forum and the information products they showcased. 相似文献
15.
商业化移动图书馆产品主导着当今国内的移动图书馆建设实践。论文从服务方式、服务内容和系统功能三个方面比较了超星、书生、方正和汇文四家公司的移动图书馆产品,四家产品分别代表了内容供应商、出版商和应用软件商把各自业务向移动领域扩展的努力,也基本体现了国内商业化移动图书馆建设的发展方向和现有水平。 相似文献
16.
Neil De Young 《Publishing Research Quarterly》2009,25(3):139-146
Some key questions for publishers in today’s market are: Could Amazon’s recent merger and acquisitions strategy create a disruptive or paradigm shifting business model in the publishing industry? Do their recent actions post mergers and acquisitions illustrate a predicable pattern of behaviour that publishers can strategize around? This paper will explore these questions and look at some of the possible reasons behind Amazon’s business practices and the possible consequences to publishers. 相似文献
17.
Joseph Galarneau 《Publishing Research Quarterly》2009,25(2):89-93
Consumer magazine publishers gathered at the Magazine Publishers of America 24|7 5th Digital Conference in New York on March
3, 2009. With print trending downwards, attendees heard about the continuing boom of digital in the magazine industry. Discussions
included how to better monetize websites, bridge the division between editorial and business, trends in new products, and
strategic planning, marketing and advertising on the Internet. 相似文献
18.
实行优先数字出版对于作者、读者、期刊出版方及国家科研发展都具有重要意义.我国实行优先数字出版的期刊越来越多,但与此同时出现了诸多乱象.对优先数字出版的认识不足、期刊出版方的管理制度不严、数据库的监管不严及行业标准的缺失是造成乱象的根源.期刊出版方在规范优先数字出版方面需要明确4 个要素: 概念、DOI 认证、版本的设置和优先出版文献的规范引用.此外,期刊出版方、数据库方和管理方应充分发挥自身力量推动优先数字出版有序、健康发展. 相似文献
19.
介绍莱姆斯卡特从艰难创立到蓬勃发展再到迎接数字化挑战走过的半个世纪风雨路程,通过介绍该出版社对儿童出版事业的理解和对童书产品卓越品质的追求,为正处于蓬勃发展中的我国儿童图画书出版提供借鉴。 相似文献
20.
With a strong publishing production, the largest readership in the Spanish language, and a new generation of publishers already in business, Argentina will pass a period of economic instability to regain its natural strength, while facing both the challenges and opportunities of a highly concentrated market. A review of the five major Spanish language publishing countries will be presented to place the role of Argentina into a proper context. 相似文献