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1.
博物馆学习的研究成果表明,展览除了可以通过自身的内容来对观众施加影响之外,环境设计也同样会对观众的参观效果产生影响。因此,合理评估展览环境的效果、并针对性地发现环境设计中的不足之处,将有助于展览提升总体的教育效果和观众的参观体验。本文以2017—2018年间在山东博物馆所进行的一系列博物馆学习相关研究与展览评估实践为基础,从观众的注意力水平入手,计算展厅中各个区域的“吸引力”,进而实现对展览环境效果的评估。此外,在这一过程中发现,展厅环境中的“展线”与“照明”设计,对观众的学习效果有潜在影响,值得引起博物馆在环境设计时的关注。 相似文献
2.
覃雪波 《自然科学博物馆研究》2021,(1):31-41
观众参观时间是博物馆观众研究的重要内容之一,反映了观众对展览的关注程度。本文利用跟踪观察法调查了2014—2019年天津自然博物馆新馆生态厅的观众有效参观时间以及展板和多媒体的使用情况。结果发现:观众有效参观时间总体偏短,且在不同人群差异不显著,但在不同展区差异明显。在影响观众有效参观时间的重要因素中,标本大小和标本珍稀度是关键因素。观众对展板和多媒体的利用率均较低。为提高观众有效参观时间,建议为观众提供讲解、合理分配展品、适当延长展线、展板和多媒体要少而精且内容应及时更新等。 相似文献
3.
Steven S. Yalowitz 《Curator: The Museum Journal》2004,47(3):283-298
Abstract In 1997 the Monterey Bay Aquarium refined its mission to one concise statement: The mission of the Monterey Bay Aquarium is to inspire conservation of the oceans. This has led to increased conservation content in exhibitions and more evaluation studies focused on visitors' conservation knowledge, understanding, attitudes and behavior. This article reviews conservation‐related findings from the aquarium's exhibition evaluation efforts over the last 14 years, summarizing the major themes that emerge from this body of work. Findings suggest that visitors to the Monterey Bay Aquarium are interested in and receptive to conservation content and learn new conservation information from exhibitions. Visitors' interest is most influenced by their personal involvement with conservation issues and previous visitation to the aquarium. After leaving the aquarium, there is evidence that visitors retain specific conservation information and maintain levels of concern about conservation topics for weeks, and even months, after their visit. Additionally, some visitors use the Seafood Watch pocket guide to choose sustainable seafood months after visiting the aquarium. 相似文献
4.
Beverly Serrell 《Curator: The Museum Journal》2002,45(1):50-64
Abstract Data from the Women's Health summative evaluation video study prompted a comparison with similar data for other videos in exhibitions. Values for attraction power, holding time, and holding power were compiled in a database of 45 video titles. On average, 32 percent of the visitors are attracted to videos, and the average time spent watching is 137 seconds. An attraction power of more than 60 percent was exceptional. On average, people watched more than one‐third of the total length of videos, but less than one half. A holding power of more than .70 was exceptional. Once a video has attracted people's attention, it does not always hold it. Visitors are constantly tempted to move to another exhibit element, looking for what's next. One cannot assume that introductory videos will be watched thoroughly by the majority of visitors. This has implications for introductory videos that are expected to teach visitors concepts and vocabulary necessary to understand the rest of the exhibition or a main message that ties everything together. Using these data as a guideline, we can realistically gauge what levels of use are possible, and what levels of success, as measured by visitors' attention, can be anticipated. 相似文献
5.
George E. Hein 《Curator: The Museum Journal》2006,49(2):181-203
Abstract John Dewey's lifework was to create a philosophy that encompassed both life‐experience and thought. He attempted to construct a philosophical system that incorporated life as it is lived, not in some ideal form. He rejected all dualisms, such as those between thought and action, fine and applied arts, or stimulus and response. An analysis of “experience” (defined as almost synonymous with “culture”) is central to Dewey's writing and leads him to emphasize process, continuity, and development, rather than static, absolute concepts. This paper examines the significance of Dewey's educational views for museum exhibitions and education programs, and his complex definitions of relevant concepts, with special emphasis on his interpretation of “experience.” Dewey's faith in democracy and his moral philosophy require that the value of any educational activity depends on its social consequences as well as its intellectual content, a proposition that is discussed and applied to museums. This argument suggests that exhibitions and programs can strengthen democracy by promoting skills that improve visitors' ability to become critical thinkers and by directly addressing controversial issues, taking the side of social justice and democracy. 相似文献
6.
ZAHAVA D. DOERING ADAM BICKFORD DAVID A. KARNS AUDREY E. KINDLON 《Curator: The Museum Journal》1999,42(2):88-107
This article describes a study of The Power of Maps, an exhibition presented in 1992 at the Cooper-Hewitt, National Design Museum, in New York City. The study compared the result of surveys administered to visitors at the Cooper-Hewitt as they entered and exited the exhibition with a control group of surveys administered to visitors at the National Portrait Gallery in Washington, DC, who had not seen The Power of Maps exhibition. It was found that visitors who were surveyed as they entered the exhibition were closer in agreement with the message of the exhibition than the control group. It was also found that visitors surveyed upon exiting The Power of Maps exhibition were in closer agreement with the message of the exhibition than with visitors who were surveyed as they entered the exhibition. The study demonstrates that it is possible to document a change in visitors' conceptions about a topic as a result of hearing about or visiting an exhibition and reliably determine the degree to which exhibitions can influence visitors. 相似文献
7.
Betty Dunckel Camp Bruce J. MacFadden Melissa J. Mercer 《Curator: The Museum Journal》2000,43(3):211-230
The number, complexity, and popularity of World Wide Web sites has increased dramatically in recent years, providing a new opportunity for museum access. This case study describes the front‐end and formative evaluations conducted during the development of the Florida Museum of Natural History's first virtual exhibition, Fossil Horses in Cyberspace < http:www.flmnh.ufl.edunatscivertpaleofhcfhc.htm >, which during 2000 received −540,000 hits equating to −60,000 user sessions. As with physical exhibitions, evaluation is critical to enhancing the educational effectiveness and appeal of online exhibitions. 相似文献
8.
《Curator: The Museum Journal》2017,60(1):47-65
Contraception: Uncovering the collection of Dame Margaret Sparrow was an exhibition at the Museum of New Zealand Te Papa Tongarewa which featured a participatory activity titled “Let's talk about sex” where visitors could answer the question: “If you could give your younger self one piece of advice about contraception, what would it be?” Over 2200 comments were written, inspiring an evaluation project. The resulting analysis provides insights into visitors’ attitudes, values, behaviours, experiences and concerns about contraception, sex, sexuality and sexual health in the early 21st century. The results also demonstrate the value and usefulness of visitor comments both as an exhibition experience and as data to complement formal evaluation methods. The paper also acknowledges the less successful aspects of the project. 相似文献
9.
非正式科学教育对公民科学素质提升具有重要意义。本文依托国内外已有的理论和经验,运用传播学理论观点,从观众自身因素和外部环境因素入手,对基于展览展品的科普场馆非正式科学教育效果的影响因素进行分析,以科普场馆教育功能的开发和实现作为评估最核心的内容,构建传播效果评估指标框架,为科普场馆科学教育的设计和实施提供考核、监督、管理的依据。 相似文献
10.
In the year after the exhibition Science in American Life opened at the National Museum of American History objections were raised by the exhibition's chief sponsor, the American Chemical Society, and by the American Physical Society. These critics argued that the exhibition gave the public a negative view of science. The Institutional Studies Office was asked to conduct a study to determine whether or not the exhibition was affecting visitors' views of science, and, if so, in what direction. Using an entrance/exit survey design, the study determined conclusively that the visiting public entered the exhibition with a very positive view of science and technology and that their views were reinforced and confirmed by the experience of Science in American Life, rather than changed in either a positive or negative direction. 相似文献
11.
This article presents a case study of the design, development and evaluation of a science museum exhibition called Planetary Landscapes: Sculpting the Solar System. The exhibition was created by Chabot Space and Science Center in Oakland, California, in collaboration with the artist Ned Kahn. (A slightly smaller version has been traveling to science museums around the country, and has been sent to the Middle East and Asia.) This exhibition affords a chance to explore the work of a gifted artist as he seeks to merge art and science and create beautiful inquiry‐based exhibits. The story also relates how a museum design team and an evaluation team sought to support the exhibition design in ways that would augment and not interfere with the expertise of the artist. 相似文献
12.
Impact of National Aquarium in Baltimore on Visitors' Conservation Attitudes,Behavior, and Knowledge
This study at the National Aquarium in Baltimore (NAIB) was conducted to assess four key aspects of the visitor experience: (1) incoming conservation knowledge, attitudes, and behavior of NAIB visitors; (2) patterns of use and interaction with exhibition components throughout the NAIB; (3) exiting conservation knowledge, attitudes, and behaviors of visitors; and (4) over time, how the NAIB experience altered or affected individuals' conservation knowledge, attitudes, and behaviors. Three hundred six visitors participated in the study, which was conducted from March through July, 1999. The study utilized four data‐collection techniques: (1) face‐to‐face interviews, (2) Personal Meaning Mapping (PMM), (3) tracking, and (4) follow‐up telephone interviews. Participants were a self‐selected population and were generally more knowledgeable about, more concerned about, and more involved in conservation‐related issues than the general public. However, they were far from conservationists. Visitors in this study clearly absorbed the fundamental conservation message at the NAIB. In fact, the NAIB visit appeared to focus visitors' conservation‐related thoughts, while also broadening their understanding of conservation. Changes in visitors' conservation knowledge, understanding, and interests by and large persisted over six to eight weeks after visiting NAIB. The NAIB experience also connected to visitors' lives in a variety of ways following their visit. However, these personal experiences rarely resulted in new conservation actions. In fact, their enthusiasm and emotional commitment to conservation (inspired during the NAIB visit) generally fell back to original levels, presumably in the absence of reinforcing experiences. The findings of this study are guiding subsequent investigations at the NAIB. More generally, the results suggest strategies to enhance current understanding of the impact free‐choice learning institutions have on their visiting public. 相似文献
13.
Abstract To evaluate visitors' use of the exhibitions and the communication strategy of the Milan Natural History Museum, we compared results gathered with two methods, based respectively on the timing of visitors and on the unobtrusive observation of exhibit‐use behaviors. We collected data from a sample of 100 groups of visitors (not guided), randomly selected at the museum entrance. We recorded the following data for each group: halls visited, length of stay in each hall, any kind of behavior showing visitor/exhibition interaction and the displays where interactions occurred. The study shows that visiting time does not give enough information about the actual use of exhibits by the audience. The investigation of visitor/exhibition interactions revealed itself to be the most usual method to describe the visitors' use of the exhibitions. The most important factor influencing visits to the Milan Natural History Museum is the communication technique used in the exhibition areas. 相似文献
14.
Museums, art galleries, botanical gardens, national parks, science centers, zoos, aquaria and historic sites are important public learning institutions. The free‐choice learning offered in these settings is closely linked to visitors' intrinsic motivation, making it important to understand the motivational factors that impact on visitors' experiences. This paper presents data from a questionnaire administered to visitors at three sites: a museum, an art gallery, and an aquarium. Similarities and differences among the sites are reported in relation to visitors' expectations, perceptions of learning opportunities, engagement in motivated learning behaviors, and perceptions of the learning experience. The importance of learning to museum visitors and the unique opportunities and challenges of the museum in relation to other educational leisure settings are discussed. The authors argue that the study of motivational factors might contribute to the development of a common theoretical foundation for interpretation in museums and other informal learning settings. 相似文献
15.
Steven Lubar 《Curator: The Museum Journal》2004,47(1):19-51
This case study examines the curatorial challenges of producing a very large exhibition at the Smithsonian's National Museum of American History from 1999 to 2003. This is an insider's look at how a cross‐functional exhibition team worked to produce a compelling new exhibition. Among the issues addressed are: development of a theme; choice and use of artifacts; presentation organization and techniques; issues of truth, authenticity and accuracy in history exhibitions; and practical issues of exhibition team organization and contract management. 相似文献
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17.
It has been argued that visitors' pre-visit “agendas” directly influence visits. This study attempted to directly test the effects of different museum visit agendas on visitor learning. Two new tools were developed for this purpose: (1) a tool for measuring visitor agendas; and (2) a tool for measuring visitor learning (Personal Meaning Mapping). Visitor agenda was defined as having two dimensions: motivations and strategies. Personal Meaning Mapping is a constructivist approach that measures change in understanding along four semi-independent dimensions: extent, breadth, depth, and mastery. The study looked at 40 randomly-selected adults who were visiting the National Museum of Natural History's Geology, Gems and Minerals exhibition. Visitor agendas did significantly impact how, what, and how much individuals learned. Results are discussed in terms of the current debate about education vs. entertainment. 相似文献
18.
Deborah L. Wasserman Donnelley Hayde Joe E. Heimlich 《Curator: The Museum Journal》2015,58(4):382-400
Interactivity, message, and story are critical, interrelated components of most educational exhibition designs. In this article, we introduce an Interactivity Design Framework for guiding exhibition designers’ intentional inclusion of interactivity, story, and message in exhibition components. This framework emerges from selected findings from summative evaluation of the Human Plus exhibition, which took place at the New York Hall of Science in late 2013. The exhibition was designed to generate interest in engineering among pre‐adolescent girls. Recognizing the target group's interest in human relationships and narrative, the exhibition was designed to be engaging and interactive, driven by compelling narratives of how engineering had enhanced the lives of people with disabilities. Exhibits interwove interactivity and story to convey messages related to both engineering itself and how engineering can meet the needs of people with disabilities. Because of this dual focus, the exhibition evaluation revealed important findings about how, and under what conditions, story and interactivity function to convey message: they can work together or compete. 相似文献
19.
TOM HENNES 《Curator: The Museum Journal》2002,45(2):109-121
The purposes of museums and those of their visitors often have little in common—despite the growing body of knowledge about museum learning and visitors' motivations. Based on concepts of experiential learning envisioned a century ago by the American educator and philosopher John Dewey, this paper explores bringing those purposes into closer alignment. A re‐evaluation of several factors—including criteria of experience, content organization, and the nature of inquiry—could lead to exhibitions more closely aligned with visitors' processes of self‐motivated activity and museums' goals for informal learning. One way is to shape exhibits and activity around problematical situations developed out of the exhibit experience itself and shaped by visitors' own purposes. By shifting focus from knowledge taxonomies to problem‐solving situations, museums could increase their exhibitions' potential for providing engaging educational experiences to visitors. 相似文献
20.
在当今社会,博物馆为提升全民素质起到越来越重要的作用。为了更好地发挥博物馆的社会教育功能,博物馆馆员在教育活动设计或者展览设计的过程中有必要了解观众的参观需求以及参观偏好。因此,为了体现“以观众为中心”的工作理念,作者从“观众”的视角,对一次博物馆的参观体验进行观察和反思。本次探索发现,由于观众自身所处的社会文化背景的差异,他们面对同一件展品有着不同的关注点和兴趣点。这种差异性提醒博物馆馆员在与观众进行互动的过程中,需要了解观众的不同需求和不同偏好。并且,这种参观视角的多样性也为博物馆的教育工作提供了创意的源泉。 相似文献