共查询到20条相似文献，搜索用时 31 毫秒
1.
This study focuses on the problem of collapsed ‘stay in the market’ (SIM) beliefs during financial crises. More specifically, the goal of this investigation was to ascertain whether or not inoculation messages are a viable preemptive crisis communication strategy to protect the SIM beliefs of inexperienced investors amidst a major stock market downturn. Inoculation messages were compared to both supportive messages and no-message controls to determine their effectiveness in protecting SIM beliefs. Additionally, the impact of inoculation messages on beliefs in the absence of a crisis and the impact of crisis message modality (i.e. video versus print) on inoculation-generated resistance were explored. A between-subjects factorial design (3?×?2 plus one additional condition) was designed to explore three hypotheses and two research questions. Results indicate that inoculation messages can serve as a viable preemptive financial crisis communication strategy and that inoculation messages did not harm SIM beliefs in the absence of a crisis. 相似文献
2.
Corporate Crisis Communication: Examining the Interplay of Reputation and Crisis Response Strategies
This experiment study used a 2 × 3 between-subjects design to assess two factors in crisis communication and reputation management—prior corporate reputation (good and bad) and crisis response strategies (apology, sympathy, and compensation)—on an organization facing high crisis responsibility. Results indicate that stakeholders prefer apology to compensation response strategies. Organizations with a prior good reputation have better postcrisis reviews that those with a prior bad reputation. Crisis managers facing crises that generate high attribution of crisis responsibility and anger are advised to rely on apology rather than compensation strategy. It would also be advantageous for an organization with prior good reputation to highlight its past achievements when responding to a crisis. 相似文献
3.
Jack Glascock Ph.D. 《Communication Studies》2013,64(1):29-47
This essay examines approximately 1 1/2 years of opinion page content in The Jasper NewsBoy concerning the dragging death of James Byrd Jr. in June of 1998. The manner of Byrd's murder horrified much of the nation and galvanized public discussion about race relations. The NewsBoy's coverage was an important part of the community's response to the crisis, which ranged from prayer vigils to town hall meetings. This paper sketches a brief outline of the crisis as it unfolded to provide a context for the papers role, followed by an analysis of the NewsBoy's opinion section based on Fishman's methodology for examining crisis communication events. By combining elements of civic journalism and crisis communication, the newspaper helped the town stage a successful image restoration campaign. 相似文献
4.
[目的/意义]从科学传播与危机传播的角度,分析影响新冠疫情期间科学信息传播效果相关因素,探索影响危机回应选择的策略机制。[方法/过程]利用Python进行数据挖掘和抓取,将具有代表性的十名医学专家作为科学传播信息来源对象,得到疫情期间科学信息的相关数据。进一步结合内容分析法,使用SPSS数据处理软件对新冠疫情期间科学信息传播与应对策略选择影响因素进行分析,得出传播效果与应对策略选择的影响因素模型。[结果/结论]以视频为主的富媒体文本形式对于疫情科学信息传播效果至关重要;内容主题、发布主体、文本形式、内容倾向与科学传播模式都与危机回应策略选择密切相关。基于此,建议在运用科学信息进行危机回应时,要善于运用视频等融媒体形式;在进行危机回应策略的选择时,需要考量文本特征选用不同科学传播模式,避免出现策略选择失当造成应对效果偏差。 相似文献
5.
Advice is a culturally universal form of supportive communication. This study examined cultural similarities and differences between American (N?=?248) and Chinese (N?=?225) college students in their responses to advice messages that differ in terms of argument explicitness and use of facework. A 2 (articulation of response efficacy: presence vs. absence) ×?2 (articulation of feasibility: presence vs. absence) ×?2 (articulation of absence of limitations: presence vs. absence) ×?2 (use of facework: presence vs. absence) experimental design was used in the study. A hypothetical problem situation (failing an exam) was employed in the design and three types of advice substance were included (talking to professor, studying with others, dropping the course). Participants were randomly assigned to read one of the hypothetical conversations in which they received advice from a friend about the problematic situation. The findings of this study demonstrated that, in both cultural groups, advice was more effective (resulting in higher perceptions of advice quality and facilitation of coping, as well as stronger intention to implement the advice) when advice givers outlined the efficacy of the advised action, explained the feasibility of undertaking the advised action, addressed the potential limitations of the advised action, and employed politeness strategies when giving advice. Theoretical and pragmatic implications of the study’s findings, as well as directions for future research are discussed. 相似文献
6.
Zhuowen Dong 《亚洲交流杂志》2015,25(1):84-101
This study tested the utility of the Elaboration Likelihood Model (ELM) in creating effective public service announcements (PSAs) of nutrition label use. Students (N = 169) from a secondary school in Hong Kong participated in a 2 × 2 × 3 (health consciousness: high vs. low × argument: informational vs. testimonial × source: expert vs. celebrity vs. ordinary person) factorial design experiment. Hypotheses were partially supported. Main effect was located for health consciousness. Adolescents with high health consciousness were more persuaded by the PSAs. There was an interaction effect between health consciousness and source. A dietitian as the source was most persuasive to people with high health consciousness, while low health conscious people were most influenced by a celebrity. The information processing route was biased by the match of argument and source. Informative argument made by an ordinary person was more likely to motivate adolescents to use nutrition label, while testimonial argument made by a celebrity was the most effective. The findings are discussed in light of ELM hypotheses. Recommendations are also offered for public health communication campaigns. 相似文献
7.
8.
Much research on public communication campaigns has shown that the negative appeals (e.g. fear, guilt appeals) commonly used may not be effective for encouraging prosocial behaviors, as they can facilitate defensive processing. Self-affirmation theory suggests that self-affirmation may be a useful strategy for mitigating defensive responses to potentially self-threatening messages. This cross-national study explored the effect of self-affirmation on the persuasiveness of a threat appeal message in the context of climate change. An experiment with a 3 (no affirmation versus message-integrated affirmation versus message-separate affirmation)?×?2 (high self-threatening versus low self-threatening message)?×?2 (U.S. versus Korea) factorial design (N?=?225, U.S.; N?=?255, Korea) was employed to test this postulation. The results suggested that self-affirmation has a positive effect on perceived risk, attitude toward message, and intention to engage in environmentally-friendly behaviors, although this effect is limited to high self-threat conditions. Additionally, a statistically significant interaction between self-affirmation and culture was found for the effect on behavioral intention. Finally, message-integrated affirmation manipulation was found to be as effective as message-separate affirmation manipulation. The implications of these findings for public communication campaigns in terms of promoting prosocial behaviors are discussed. 相似文献
9.
Jeongsub Lim 《亚洲交流杂志》2013,23(2):167-185
This study investigates the extent to which major news websites influence one another's issue agendas and attribute agendas on main posting areas. To contribute to the generalization of intermedia agenda-setting effects to online media in other countries, this study chooses the South Korean major news websites, which are Joins.com, Chosun.com, Donga.com (major online newspapers) and online Yonhap News Agency. A cross-lagged panel design and partial correlations reveal that Chosun.com and Donga.com influence issue agendas of the online wire service. There is no influence over issue agendas between major online newspapers. In terms of attribute agendas, Chosun.com and Donga.com influence Joins.com, and Chosun.com affects the online wire service. 相似文献
10.
Web2.0环境下危机信息传播研究具有理论与现实意义。对危机信息的含义进行阐述,利用传播学研究方法对Web2.0环境下危机信息传播过程及要素进行分析,用户以博客、维基、RSS、社区等形式更广泛地参与互动,并成为网络的主体,在深入研究了Web2.0环境下危机信息传播特点的基础上,提出科学、合理、可行的对策与措施。 相似文献
11.
This study examined the combined effect of character and policy coverage about a political candidate in news media on voters’ evaluations and thoughts about the candidate. A 2 (issue coverage: present/absent) × 2 (image coverage: present/absent) between-subject factorial experiment was conducted whereby participants (N = 134) read a version of an editorial article that varied in the coverage of a candidate’s character and policy positions. Results indicated that issue and image coverage, each in isolation, enhanced perceptions of the candidate’s image strength and issue strength. However, issue and image coverage when presented in combination compared to in isolation did not enhance perceptions of the candidate and in some cases hindered perceptions of candidate strength. When both coverage types were present, issue coverage dominated image coverage when participants formed image evaluations, whereas image coverage dominated issue coverage when they formed issue evaluations. Similar findings resulted for issue- and image-relevant thoughts. Implications about the effects of multicoverage political messages are discussed. 相似文献
12.
ABSTRACTThis study operationalized Weick’s [(1988). Enacted sensemaking in crisis situations. Journal of Management Studies 25(4), 305–317 and (1993). The collapse of sensemaking in organizations: The Mann Gulch disaster. Administrative Science Quarterly, 38, 628–652] theory of enacted sensemaking to examine the communication processes associated with the Flint Water Crisis of 2014–2015. A content analysis of 389 emails and attachments from a total population of N?=?37,376 pages of publicly released e-mails and documents pertaining to Flint’s water issues, identified examples of failed sensemaking by government officials. These failures hastened and intensified a growing crisis of lead contamination and an outbreak of Legionnaires disease associated with Flint’s municipal water system. Analysis of email messages suggests that strong commitments by top leaders and limited capacity were important factors as were efforts to create and maintain consensus among officials. The Flint Water Crisis offers an important application of sensemaking theory and its utility for both organizational and risk communication scholars and for practical application. The authors emphasize the importance of questioning previous assumptions and commitments, insuring that communication practitioners are involved in decisions, and avoiding over reliance on image repair as a strategic response. 相似文献
13.
This study replicates and extends Yates and Chapman's [(2007), Behavioral & Social Sciences Librarian, 26(1), 39–51] study of references from Communication Monographs, Communication Research, and Journal of Communication for the years 2010 and 2015 to draw further conclusions on the use of monographs in journal literature in the field of communication. Results show that the use of monographs in these journals has been outpaced by references to journal articles by a ratio of 5 to 1. The references were further analyzed by date and publisher. The authors then selected a random sample of the monographs cited in the journals to explore the availability of these monographs in electronic format and found that many are available as ebooks, particularly the more recent titles. The authors also examined the references from a collection of scholarly books in communication from 2005, 2010, and 2015 and found that the use of monographs may be declining slightly. The most notable trend in these references was the increase in the number of references to items in other formats such as film, television, comic books, and websites. The authors conclude that the monographs crisis is indeed affecting citation patterns in the field of communication. 相似文献
14.
15.
The Sewol ferry tragedy was a major event in South Korea in 2014. This study examines the agenda-setting links between a Korean online newscast (Naver) and a Korean online community (Daum). Although each portal initially focused on different crisis attributes and stakeholders regarding the ferry tragedy, their agendas became more alike over time. Notably, the cross-lagged analysis shows significant influence of the online community (Daum) on the online newscast (Naver). This study also expands on Son and Weaver’s [2006, Another look at what moves public opinion: Media agenda setting and polls in the 2000 U.S. election. International Journal of Public Opinion Research, 18(2), 174–197] theoretical model for a stratified agenda, providing a more nuanced look at attribute agenda setting. 相似文献
16.
17.
This study seeks to understand the effectiveness of an organization’s communication strategy in enhancing its crisis management capability in public management. The relationships between two types of communication strategies (bridging and buffering), crisis management capability in public management, relational improvement, reputational improvement, and conflict avoidance have been tested to suggest how an organization’s overall strategic orientation may help its ability to weather a crisis. A survey of communication managers was conducted in South Korea with 105 responses, representing 105 organizations. Results revealed that organizations which are predisposed toward adopting the bridging strategy as their main communication strategy also report better crisis management capability in public management, and as a result, experience positive relational and reputational outcomes. 相似文献
18.
自媒体环境中的危机信息传播研究 总被引：3，自引：0，他引：3
自媒体已经成为了危机信息传播的重要场所.本文从自媒体的自身传播规律入手,分析自媒体环境中的危机信息内容构成和传播规律,并从跨媒体的角度建构和解析了危机信息的传播模型及危机信息传播路径. 相似文献
19.
Dana Haugh 《Journal of the Medical Library Association》2021,109(1):107
Background:The Harvey Cushing/John Hay Whitney Medical Library serves a community of over 22,000 individuals primarily from the Yale Schools of Medicine, Public Health, and Nursing and the Yale New Haven Hospital. Though they are geographically close to one another, reaching these disparate populations can be a challenge. Having a clear and thorough communication plan has proved invaluable in transcending communication chasms, especially in recent times of crisis.Case Presentation:This article describes the Harvey Cushing/John Hay Whitney Medical Library''s methods for communicating and promoting its remote resources and services in response to coronavirus disease 2019 (COVID-19). It details our communication strategies and messages leading up to, and after, the Yale campus was closed and specifies how we pivoted from reaching users inside the library to reaching our audiences remotely.Conclusions:Our communication plan has provided the foundation for all of our messaging, be it print or digital media. In recent moments of crisis, it has been especially helpful for planning and executing large scale messaging. Similarly, knowing whom to contact around our organization to promote our message in different and broader ways has been extremely beneficial. 相似文献
20.
Social information processing theory claims that computer-mediated communication users form impressions of others by utilizing available information in the web environment. As social networking sites offer a wider variety of cues, however, the environment has become increasingly complex. This study explores which cues influence computer-mediated communication users in a cue-rich environment. More specifically, based on the social identification and deindividuation model, we examined not only how others' opinions but also how the perceived age of the commenters and candidates influenced young people's impressions of political candidates. Participants (N = 520) were randomly placed into a 2 (positive/negative comments) × 2 (younger/older commenters) × 2 (younger/older candidate) design and exposed to a fictitious candidate's Facebook profile with unknown others' comments before reporting the candidate's trustworthiness. Although comments' valence was the strongest cue, the results showed that older commenters' opinions were more influential than young commenters'. This two-way interaction between comments' valence and commenters' age was significant only when the candidate was young, suggesting that social networking sites users utilize multiple cues depending on the situation. 相似文献