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1.
《Public Library Quarterly》2012,31(4):428-452
ABSTRACT

This exploratory research investigates how American public libraries have addressed the issue of media literacy in their communities from 2016 to 2018, including programs, partnerships, and other initiatives. The authors selected this period because events, such as the 2016 U.S. presidential election, contributed to an increased national concern about media literacy. This study fills a research gap by providing a broader assessment of public library responses to this issue, as most of the published literature thus far stems from academic libraries. An electronic survey solicited data from both a stratified purposive sample and a self-selecting sample of public libraries throughout the United States (U.S.). Analysis of qualitative and quantitative data from sixty-five public libraries revealed several key themes related to media literacy initiatives, including types of initiatives developed, initiatives deemed most successful by staff, community response to initiatives, and reasons for not pursuing initiatives. Findings denote the current state of how public libraries address media literacy and offer practical guidance for those developing media literacy initiatives. Key findings are as follows: lack of staff time is the reason most often cited for not engaging in media literacy initiatives; more effective measurements are needed to assess both community needs and outcomes of library initiatives; “fake news” is a topic of interest in the community and among library staff; and there appears to be a relationship between staff interest in the topic and perceived interest on the part of the public, which may impact efforts to address the issue. Implications for practice resulting from those findings include engaging in initiatives that maximize service while minimizing staff time involvement; measuring and assessing community interests as well as outcomes of initiatives; using trending topics such as “fake news” to increase interest in library services; and continuing to increase staff awareness of and training in issues deemed important by the library community.  相似文献   

2.
This article presents a brief overview of research relating to teens, libraries, and social media. It also summarizes a recent multimethod study of how public and school libraries fit into U.S. teens’ increasingly online information lives. The study results debunk five popular myths about teens and social media and reveal many positive ways that teens are using social media to connect with peers and adults and to seek and share information. The article concludes with a discussion of the role that libraries can play in designing services and programs to encourage teens to engage in positive social media use.  相似文献   

3.
[目的/意义]传统的信息素养教育强调检索技能和方法,联合国教科文组织近年来提出的"媒介信息素养"(简称MIL)概念,首次将媒介素养和信息素养融合形成复合型概念,对目前媒介融合环境下的信息素养教育有着指导性意义,明确提出和媒介素养融合的思路和策略,有利于提高信息素养教育的人文性和社会性,突破学科的局限性,探索新的跨学科结合点,实现创新和发展。[方法/过程]通过归纳分析近年来有关媒介素养和信息素养比较研究的成果,结合国内外的媒介信息素养理论和实践,尝试提出媒介素养和信息素养融合的途径。国内信息素养教育应融合媒介素养教育,实行参与式教学,革新在线课程,建立学科之间融合交流的平台,加强国际合作交流,发挥图书馆的中介作用,实现从技能型向素养型教育的转化。[结果/结论]信息素养教育需要避免单纯的技术至上的取向,将技能学习和媒介信息解读能力结合培养;与媒介素养结合是趋势所向,媒介信息素养概念的提出,拓展了信息素养的学科视野。  相似文献   

4.
Academic libraries are increasingly engaged on social media in order to connect with diverse community groups and move beyond the traditional bounds of the library. This research uses a phenomenological approach and Institutional Theory to explore social media postings at six different public and private university libraries in two Midwest states. The research addresses what themes emerge among the university library's social media pages and what, if any, differences in themes emerge based on the status of the library in question. Social media postings included ten different codes: archives; collections; events; exhibits; facility; library community; sentiments; services; site management; and university community. These codes were tied to three different themes: libraries create a sense of outreach and advocacy with the goal of establishing community connection, providing an inviting environment, and access to content as needed or desired. Ultimately, while libraries at universities with an ARL library or an MLS granting degree program showed a similar breakdown between these three themes, libraries at other master's degree institutions spent less time on making community connections in lieu of posting content and information about the library's environment.  相似文献   

5.
[目的/意义]随着信息技术的发展和普及,数字素养日趋成为世界各国国民素质教育的重要内容。它与媒介素养、信息素养有着密切的关联,正被越来越多的国家纳入其国民教育课程的体系之中,但我国的发展仍很不完善。针对这一现状对发达国家和我国的数字素养培养模式发展进行述评,并对我国数字素养的培养提出建议。[方法/过程]在对相关文献进行充分调研的基础上,分别对美国、欧洲、日本和中国的四种具有典型性的数字素养的培养模式加以分析,并据此提出本文的结论。[结果/结论]美国、欧洲和日本的先发优势与经验为我国数字素养培养的建设和发展提供了良好的借鉴。我国应该构建一个多主体共同参与的体系,形成由各级公共图书馆、专业图书馆、学术图书馆、大中小学、政府管理机构等全社会共同推动实现的机制,建设一个能充分接触数字资源和社群信息的交互式数字媒介空间。  相似文献   

6.
从服务理念、服务方式等方面分析了新媒介对高校图书馆空间服务的影响,提出应对新媒介发展、创新高校图书馆空间服务应采取的举措;认为空间再造、空间拓展等多元化服务,是图书馆为用户提供学习和生活新体验的转型之路.  相似文献   

7.
ABSTRACT

Librarians of the joint-use North Regional/Broward College (NR/BC) Library had sought opportunities to collaborate. Historically, challenges have arisen in programming for two distinct populations: seniors for the public library and the college library’s students. In recent years, the library successfully capitalized on organizational changes and nationwide attention to media literacy and social justice to create and deliver several well-received collaborations. This article describes the environment in which these initiatives developed and provides tips on collaborations in- and out-side joint-use libraries. This article also addresses the dearth of professional literature on programming advantages in joint-use libraries.  相似文献   

8.
This study assessed information literacy perceptions of undergraduate students at Sultan Qaboos University in their use of social media. A quantitative approach was used to collect data from undergraduate students. The study consisted of 1,142 completed questionnaires by randomly selected participants. The results demonstrated overall moderate levels of perceptions toward the evaluation of information, information ethics, legal issues, and privacy issues. In evaluation of information, credibility of information was considered as an important factor to decide whether to use information for academic purposes. This study signifies the importance of understanding perceptions of information literacy among undergraduate students in a specific socio-cultural context. The results can also be generalized to similar academic institutions worldwide. It is also hoped that the study's findings will assist in developing contextual training programs or information literacy quizzes to promote information literacy in the social media environment.  相似文献   

9.
This case study explores relationships among news organizations in one media ecosystem to determine how willing journalists may be to form a more collaborative information network. A three-step, mixed methodological approach is employed: the ecosystem was “mapped”; an ongoing dialogue with journalists was initiated, and in-depth interviews were conducted with journalists and community storytellers to understand existing news flow in this region. Preliminary findings suggest a willingness to collaborate; however, legacy media may have more reservations about collaboration than journalists at community newspapers, public broadcasting stations, and entrepreneurial startups.  相似文献   

10.
ABSTRACT

Purpose: The present study aims to determine and compare the views of directors and users of public libraries on the use of social media for the marketing of library services.

Methodology: Data collection was done through two researcher-made questionnaires, one from the viewpoints of directors and one investigating the views of users. The questionnaires’ validity was done by four libraries and Information Science professionals, and the reliability was determined by the Cronbach’s alpha coefficient. The statistical population of this research is made up of all directors and users of 12 public libraries of the city of Isfahan, one of the largest cities in Iran.

Findings: In users’ viewpoints, the “interaction capability” is the most important feature that social media marketing can have in libraries. From the viewpoints of the directors, “creating a true picture of the role of the library” and “informing users about library services” are among the most important reasons for the marketing of libraries in the social media. From the perspective of both groups, the Telegram is the most appropriate medium for the marketing of library services.

Results: To maintain their customers and their market position, libraries need to use more exciting tools such as social media for marketing. Library directors of this study emphasized on this fact and 79.1% of users expressed interest in receiving library information through social media.

Value: The findings of this study would help the library directors to better decide on the marketing of their library services in social media.

Type of the study: Scientific-Research  相似文献   

11.
Moving media literacy messages out of the classroom and onto the Internet, where much news consumption happens, offers an opportunity to extend media literacy education to a wider public. However, in doing so it becomes important to consider how the context in which such messages are seen conditions their impact on media literacy attitudes and knowledge. The results of an experimental test suggest that a media literacy public service announcement was more effective in reinforcing media literacy beliefs when paired with a partisan, rather than a neutral, political program. The effects of presenting media literacy messages outside of the classroom are discussed.  相似文献   

12.
张正 《图书情报工作》2010,54(17):90-112
从公共图书馆开展媒体推广活动的必要性入手,对深圳图书馆7年的新闻报道主题、报道媒体和报道版次、栏目进行统计、分析,从与媒体建立良性互动关系、服务理念贯穿媒体推广、媒体推广注重品牌战略、不断拓展媒体推广热点等四个方面探讨深圳图书馆的媒体推广方法。  相似文献   

13.
14.
周佳贵 《图书情报工作》2019,63(14):131-140
[目的/意义]对美国YOUmedia数字媒体教育理论及其实践进行分析,为我国公共图书馆开展数字媒体教育活动提供参考。[方法/过程]回顾YOUmedia数字媒体教育理论的产生过程,归纳其具体内容,分析理论的应用模式和教育活动的管理,考察教育活动的实施效果,总结YOUmedia的特色经验及其对我国的启示。[结果/结论]数字媒体对于青少年的成长产生深刻影响,我国公共图书馆可在相关理论的指导下开展数字媒体教育,引导青少年合理使用数字媒体;公共图书馆在教育活动中应广泛与社会组织合作,营造平等、相互尊重、相互学习的氛围,注意利用青少年个体之间的互惠行为,学习内容要以青少年的学业及未来职业为导向。  相似文献   

15.
我国西部农村地区留守儿童问题严重,面对信息洪流的冲击,提升西部农村地区留守儿童媒介素养显得尤为必要与迫切.西部地区县(市)级公共图书馆、农村校园图书馆与农村社区图书馆构成的三级支撑体系成为推进留守儿童媒介素养教育的重要平台,其中,西部地区县、市级公共图书馆应主动地走进留守儿童的视野与活动范围,农村校园图书馆应培养留守儿童的媒介审视与批判意识,农村社区图书馆应培养留守儿童的媒介参与能力和信息反哺能力,以提升西部农村留守儿童媒介素养.  相似文献   

16.
在美国国家宽带计划出台后,政府重视民众数字素养的提升,把公共图书馆作为数字素养教育的重要机构,给予政策、资金等多方面的支持。在政府的倡导下,与公共图书馆相关的行业协会积极对数字素养教育开展研究,并以此指导公共图书馆。行业协会与商业公司合作,以资源、项目支持着公共图书馆的数字素养教育。我国公共图书馆应重视数字素养教育,以社会弱势群体为重点服务对象,专业组织对此予以声援和引导,同时政府应加大投入,引导全社会支持公共图书馆的数字素养教育。  相似文献   

17.
18.
全媒体时代,新媒体成为信息传播和互动阅读的新平台。文章分析新媒体与互动阅读服务的内涵,以抽样方式调查公共图书馆新媒体互动阅读服务现状,以问卷调查方式了解江苏省常州地区居民对新媒体互动阅读服务的需求,总结新媒体互动阅读服务的成效与不足。从构建互动服务平台、挖掘新媒体的互动功能、拓展互动服务内容、完善互动服务机制等方面,提出公共图书馆推进新媒体互动阅读服务的对策。  相似文献   

19.
Partisans are poor judges of news content, rating neutral content as biased against their views (the hostile media perception) and forgiving biased content when it favors their side. This study tests whether a short news media literacy public service announcement (PSA) appearing before political programming can influence credibility and hostility ratings of the program and program host. Our findings suggest that a media literacy PSA can be effective, but its impact depends on the position of the news program and on the political ideology of the viewers. In this case, the media literacy PSA only influenced conservatives’ evaluations of the political program, improving perceptions of a neutral or congruent (conservative) host while further depressing ratings of an incongruent (liberal) host. Liberals’ evaluations of the program were unaffected by the PSA. Implications for media literacy messaging and information processing are discussed.  相似文献   

20.
Health information programming in public libraries: a content analysis   总被引:1,自引:0,他引:1  
ABSTRACT

Health information programs, defined as library programs focusing on health-related topics, are an essential way for public libraries to reach out to their user communities, raising awareness of and interest in healthy lifestyle, promoting access to quality health information, and ultimately enhancing health literacy of the citizenry. This study presents a content analysis of the health information programs provided by a large urban public library system in the past year, seeking to strengthen the professional understanding of how public libraries can contribute to health literacy improvement through effective programming, and help other libraries gain insights on health information program planning and implementation.  相似文献   

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