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1.
Political candidates and citizens alike have been turning to nontraditional, "softer" sources of political information such as late-night comedy and daytime talk shows. This is particularly true during presidential elections, when candidates make guest appearances to reach audience members who may or may not be politically engaged, and when discussion of political affairs becomes more prominent. What are the effects of consuming such media content? Using data from the 2000 National Annenberg Election Survey, we examine the effects of watching late-night comedy shows and candidates' appearances on Oprah on various forms of citizenship. Results indicate that watching political infotainment can enhance political engagement, but not for all sectors of the electorate and not all the time. Exposure to late-night comedy and political content on Oprah was associated with increased levels of participation. However, for late-night comedy viewing, the positive association between exposure and 2 criterion variables—intent to vote and interpersonal political discussion—was significantly more pronounced among political sophisticates.  相似文献   

2.
In this article the authors argue that studies of the influenceof the mass media on public support for presidential candidatesin primary elections should return to the social pyschologicalmodel of attitude change. This model should take into account,however, that in the real world, unlike laboratory settings,randomization and complete controls of variables are not possible,and rational and strategic choice considerations come into play,along with the cumulative effects of new information on aggregateopinion. The variables found to be relevant to attitude change,especially the characteristics of the communicator and the communication,have not been studied systematically in natural settings. Littleis known about how new information unrelated to electoral ‘momentum’affects the public's evaluations and support for candidates.A fuller explanation is needed of what are complex media influenceson candidate support in primary elections—including especiallythose messages conveyed through the media which tend to be distinctiveand most accessible to memory: information about the viabiltiyof candidates; positive messages and images conveyed directlyfrom the candidates themselves and (to a lesser extent) fromother major party leaders who support or oppose them; and, ofspecial theoretical importance, the ostensibly credible newscommentary about the candidates.  相似文献   

3.
Ambivalent Social Networks and Their Consequences for Participation   总被引:2,自引:0,他引:2  
Does perceived disagreement in political discussion help orhinder citizens’ political participation? Some argue thatdisagreement prompts reflection, perspective-taking, and tolerance.Challengers argue that disagreement fosters ambivalence andhinders participatory activities and turnout. One seminal studythat tackled this dilemma formulated the ‘cross-pressures’hypothesis (Lazarsfeld, Berelson, & Gaudet, 1944/1968),which posited that the more individuals are betwixt and betweenconflicting social positions, the longer the time for theirvote intention to crystallize (and the lower the likelihoodthey would vote). This paper offers a critique and refinementof the cross-pressures hypothesis. First, previous studies confoundedintra-individual and structural sources of cross-pressures.Second, past operationalizations of exposure to disagreementfocused on the sheer amount of opposition to the individual’spoint of view, rather than his or her exposure to two conflictingpoints of view. A new measure—network ambivalence—isproposed to capture the latter dynamic. Conceptual and methodologicalrefinements of the cross-pressures hypothesis are tested ona representative sample of voting-age respondents in the UnitedStates, interviewed on the American National Election Study2000 panel (N=1,555). Results suggest that not only were thesepressures hardly detrimental to participation, but they alsofacilitated the formation of considered electoral preferences.  相似文献   

4.
This study advances a communication mediation model of late-night comedy in an effort to understand the process wherein consuming satirical humor indirectly spurs political participation via the conduit of interpersonal talk about politics. The theoretical model was tested utilizing two different research designs. The findings from the experiment and the survey provide considerable support for the model, demonstrating that various structural features of interpersonal talk (e.g., discussion frequency, online interaction, and network size) positively mediate the association between late-night comedy viewing and political participation. Meanwhile, the assessments concerning the mediating role of heterogeneous discussion illustrate that late-night comedy can draw a higher level of political involvement from those who are highly educated. The present study urges the field to extend the scope of the communication mediation model by incorporating a greater number of media channels and more diverse aspects of interpersonal talk.  相似文献   

5.
‘Here is a book that makes you want to shout, "Finally!"’That is the opening sentence of a recent book review that theauthor of this review wrote for the International Journal ofPublic Opinion Research about Campaigning for Hearts and Minds:How Emotional Appeals in Political Ads Work by Ted Brader (2006).The remark refers to the fact that Brader’s book focuseson an issue that has thus far received very little attentionin the field of communication studies, or, for that matter,in the fields of political science or sociology, namely, themajor role emotions play in explaining collective behavior,social decisions, opinion formation and—especially inthe case at hand—the effects of media coverage on opinionformation. Now, in the form of Katrin Döveling’scomprehensive new  相似文献   

6.
The fragmenting media landscape has led many, particularly younger citizens, to identify entertainment-based programs as key sources of political information. This research used national survey data to examine whether exposure to comedy and late-night programs actually informs viewers, focusing on two kinds of political knowledge thought to differ depending on the media used: recall and recognition. Some support was found for the prediction that the consumption of such programs is more associated with recognition of campaign information than with actual recall. Age, however, demonstrated modest interaction effects with viewing.  相似文献   

7.
Although late-night comedy and satirical news programs like The Daily Show have been recognized as important sources of political information, prior research suggests that viewers gain only a limited amount of political knowledge from watching these programs. Drawing from uses and gratification theory and extant research on political information processing, this study examines whether learning from The Daily Show depends on whether viewers orient to the message as news or as entertainment. Results from an online experiment suggest that viewers who orient to a segment from The Daily Show as news or as a mix of news and entertainment invest more mental effort and subsequently learn more than viewers who have a purely entertainment orientation. Further, among viewers with a purely entertainment orientation, providing them with an explicit informational-processing goal increases the amount of mental effort and learning relative to viewers who are given no explicit viewing objective.  相似文献   

8.
Public opinion studies have conventionally treated politicalefficacy as a two-dimensional concept involving internal andexternal efficacy. The former refers to people’s beliefsabout their individual abilities to understand politics, andthe latter refers to people’s beliefs about governmentresponsiveness. The present study reexamines and goes beyondthis two-dimensional view. It proposes that collective efficacy,defined as a citizen’s belief in the capabilities of thepublic as a collective actor to achieve social and politicaloutcomes, can be considered as a third dimension of politicalefficacy. Based on this three-dimensional view, the relationshipbetween political efficacy, support for democratization, andpolitical participation in Hong Kong is examined. Analysis ofa representative survey (N = 800) shows that both support fordemocratization and political participation are positively relatedto collective efficacy and negatively related to external efficacy.Internal efficacy, on the other hand, has only a limited relationshipwith the dependent variables, though high levels of internalefficacy are found to be a condition for collective and externalefficacy to exert stronger impact on political attitudes andbehavior. It is argued that two characteristics of the HongKong society—as a transitional society and a collectivistculture—contribute to the significance of collective efficacyin the public opinion process. But the relevance of collectiveefficacy to other contexts is also discussed.  相似文献   

9.
Exploring the micromotivations (Williams, 1979, 1988; Aguiar, 1991)or internal reasons (Williams, 1979; Lupia, McCubbins, & Popkin, 2000)that mold public preferences for either democracy or authoritarianism,this paper aims to discuss the types of rationality that liebehind people’s choices in survey studies in Latin America.From this perspective, we examine the balance between surveyrespondents’ evaluation of democratic government and theirviews of the efficacy of democracy to solve their country’sproblems, and their joint impact on the molding of citizens’preferences for a particular type of government. Results showthat satisfaction with how democratic government performs standsout as one of the reasons underlying individuals’ preferencesfor democracy. Also the belief that democracy does not solvethe problems significantly determines the people’s choice.Conclusions favor the hypothesis that, in the region, a utilitarianrationality prevails over an axiological rationality (Weber, 1922;Boudon, 1996) in the way citizens form preferences for or againstdemocracy.  相似文献   

10.
Here is a book that makes you want to shout, ‘Finally!’For decades, political scientists and communication researchershave been focusing intensively on the question of how peoplemake their final voting decision and how this decision is influencedby reporting in the mass media and campaign advertising. Nevertheless,even though there is enough literature on this subject to filla library, only very few studies have dealt with the issue ofemotional appeals in election coverage and campaign advertising—andvoters’ emotional, possibly irrational reactions to theseappeals. Although numerous findings in the fields of psychology,neuroscience, and behavioral research suggest that emotionalappeals and reactions play an important role when it comes toall kinds of decisions—which, of course, also includesvoting decisions—social researchers in the United Statesand elsewhere have,  相似文献   

11.
Pundits, parents, and scholars express concern about youth attention to late-night political comedy shows, such as The Daily Show, suggesting that such viewing is deleterious for an active, efficacious citizenry. Yet as civic participation declines among adults, it appears to be growing among adolescents. This study assessed the effects of television viewing on high school students' civic participation. Results demonstrate that viewing late-night TV and local TV news had a positive, significant effect on civic participation, and this relationship was mediated by political efficacy. Implications for the study of late-night TV and applications to research on political socialization are discussed.  相似文献   

12.
In this section the International Journal of Public OpinionResearch reviews articles that have recently been publishedin peer-refereed journals and which broadly relate to the fieldof public opinion. The intention is not to give an exhaustiveoverview of a given study but rather to alert our readers tointeresting ideas and research in our field. For this issuethanks are due to Ken’ichi Ikeda (University of Tokyo)for help in compiling the reviews. Arai, Kiichiro (2006). A mechanism of political participation:Experience and evaluation. Review of Electoral Studies, 6, 5–24. This paper examines how citizens are engaged in political activities,with a focus on their experience of political participationand their evaluation of the experience. Using data from theJapanese Election and Democracy Study 2000 survey, an empiricalanalysis shows that people who positively evaluate their experienceof participating in political activity (such as helping election  相似文献   

13.
The term pluralistic ignorance refers to erroneous beliefs heldby a group of individuals about the attitudes or behavior ofothers. In this study, we examined the degree to which collegestudents in Singapore misconceive their peers’ sexualattitudes and behavior. The data for this study came from aweb-based survey involving a random sample of 534 college studentsin Singapore. The results indicate widespread evidence of pluralisticignorance; that is, students believed that their peers weresignificantly more sexually active than was actually the case.The data also suggest that the students formed such erroneousimpressions of peers on the basis, in part, of the students’media consumption and of the students’ own sexual attitudes.  相似文献   

14.
Editorial     
If the founders and editors of the International Journal ofPublic Opinion Research described the ideal spectrum of thejournal’s content, we would all very likely enumeratethe following five dimensions, usually in a comparative and/orinternational context: theories about the dynamics of publicopinion, methodological problems and developments, the roleof the news media in public communication, public opinion researchas a social and political problem, and public opinion data on  相似文献   

15.
While recent research highlights the child’s active rolein her own political socialization, this study represents thefirst test of the premise that political identification proceedsas adolescents prompt feedback from parents. I propose a modelof developmental provocation in which adolescents’ interestin an election campaign, once stimulated by news media use,motivates them to engage parents in political conversations.By initiating discussion, adolescents can generate informationfrom parents as a basis for comparison, contrast, reflection,and debate—all of these activities might foster partyand ideological identity. Results from survey panel data supportthe model. The field setting is Lubbock, Texas, during the finalweeks of the 2000 presidential campaign. The stunning aftermathof the election, including the dispute over ballot recountsin Florida, provided a unique opportunity to examine politicalsocialization. Child-initiated discussion generated both parentalencouragement and defensive admonitions, reflecting structuralchanges in family communication patterns. Despite controls fordemographics and parent-initiated discussion, child-initiatedconversation and the resulting feedback predicted an increasein the likelihood that an adolescent would adopt a politicalidentity.  相似文献   

16.
During the rewriting of its program in the early 1980s, theRassemblement pour la République (RPR) carried out anumber of opinion surveys. The person in charge of this wasnot a member of the inner leadership circle; he warned the partyleader, Jacques Chirac, that themes forming a coherent ‘liberal’program for the transformation of the relationship between citizens,state, and the economy, were not popular with public opinion,which remained attached to progressive taxation and a comprehensivesocial welfare system. The party leadership ignored these warnings.Rather than attempting to align their policies with voter aspirations,their principal use of political communications techniques aimedat improving their leader's image. The person in charge of thiswork was a stranger to politics whose understanding of the waycultural or political attitudes are changed led him to interpretvery fatalistically the chances of influencing election outcomesby communications techniques. His methods were treated withfrank skepticism by party communications colleagues, his client'spersonality was particularly unamenable to his efforts, andhis one successful initiative—the rejuvenation of theexecutive committee—was operated at the cost of a rowin the party. In the case of the RPR, opinion research seemsto have played no role at all in an important party policy review,the causes of which should be sought elsewhere.  相似文献   

17.
The environmental movement is one of the most successful socialmovements of the twentieth century, and a key reason for itssuccess has been strong public approval of the movement's goalof environmental protection. This paper reports cross-nationaldata on public approval of environmental protection relativeto approval of the goals of other major ‘new social movements’—theanti-nuclear power movement, the nuclear disarmament movement,the women's movement, the human rights movement and the animalrights movement—in Western Europe and the United States.The data come from a 1990 ‘lifestyles and attitudes’survey conducted by Gallup for Reader's Digest, based on nationallyrepresentative samples in the United States and seventeen Europeannations, and show higher public approval for environmental protectionthan for the goals of other new social movements.  相似文献   

18.
This study investigated the extent to which the third-personeffect—the tendency of people to estimate greater impactof media messages on ‘other people’ than on themselves—mightdepend upon question-contrast effects (i.e. self-serving comparisonstriggered by back-to-back questions dealing with effect on othersand oneself), the order of questions, and respondents' levelsof background political knowledge. Two hundred and eighty-sevensubjects participated in two experimental studies involvingquestions about media coverage of President Clinton's possiblerole in the ‘Whitewater Affair’, his alleged frequentpolicy reversals, the O. J. Simpson murder trial, and childmolestation charges against Michael Jackson. Both experimentsresulted in significant third-person effects that did not dependupon having the same respondents answer both questions; meansfor single-question (no contrast) conditions did not differsignificantly from comparable means in two-question (contrast)conditions. No significant main effects of question order wereobserved. In Experiment 1 a significant interaction betweenpolitical knowledge and question order was found, such thata negative relationship between knowledge and perceived impacton oneself emerged when the ‘self’ question followeda question about perceived effects on others. Experiment 2 replicatedthe interaction for two of three news stimuli, and indicatedthat it was not a product of differences in the personal importanceof issues. Implications of these results for understanding thethird-person effect are discussed.  相似文献   

19.
Since their beginnings pre-election polls have been under attackfrom politicians and journalists. One of the most fundamentalcriticisms of polls is that they can influence the outcome ofelections. This article investigates news media reporting ofpoll results and comments on public opinion research beforeFederal elections in Germany. It presents empirical findingsfor the quantity as well as the formal and substantial qualityof this press coverage. The database is a content analysis of443 pre-election poll articles published in Germany's leadingdailies Frankfurter Allgemeine Zeitung (FAZ), Frankfurter Rundschau(FR), Süddeutsche Zeitung (SZ), and Die Welt (Welt) between1980 and 1994. The quantity of news media reporting of publicopinion polls has improved over the years. Now, poll storiesare a standard feature of German newspapers. The frequency ofreports depends on the conditions of each election—e.g.on the expected closeness of the election outcome. The formalquality could be better—that is the conformity to AAPORstandards. Horse-race journalism isn't found as often as inthe USA. Journalists often use poll results to predict an electionoutcome. Moreover, the analysis revealed an ambivalent relationshipbetween liberal journalists and polls, while the reporting ofconservative journalists is more in favor of opinion research.  相似文献   

20.
The current study examines late-night comedy about the war in Iraq. Specifically, a content analysis was conducted to examine late-night comedy jokes from March 2003 to March 2007. Results indicate jokes told (N = 986) about Iraq were anti-war, had a negative tone, and depicted the U.S. government negatively. The most common type of comedy employed to discuss Iraq was informative. The topics discussed in the jokes varied. The study also found differences in comedian ideology (anti-war), tone, and depiction of the U.S. government over time.  相似文献   

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