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1.
Jaemin Jung 《媒体管理杂志》2013,15(4):237-250
Abstract This study examined the degrees of product diversification of media conglomerates since the Telecommunications Act of 1996 and tested the impact of product diversification of the firms on their financial health. The strategy of related product diversification enables firms to gain market power and synergy effect, then improves financial performance. Based on that assumption, for a sample of 26 media firms from 1996 to 2002, this study conducted a regression analysis to test the hypotheses. The results showed two contradictory curvilinear models. First, revenue, EBITDA and sales growth rates revealed a U‐shaped relationship with diversification. That is, performance decreased as firms shifted from concentrated business strategies to related diversification, but performance increased as firms changed from related diversification to unrelated diversification. On the other hand, financial efficiency variables measuring management effectiveness or profitability (ROS, ROA and ROE) and stock market evaluation (earnings per share) showed an inverted U‐shape relationship. Thus, the unrelated diversification led to a decrease in financial efficiency. 相似文献
2.
《Mass Communication and Society》2013,16(3):241-262
This study articulates a theory of media use that, with the proliferation and diversification of the mass media, conceptualizes news coverage as a commodity or product. From marketing to mass communication, we extend a conceptual framework of product purchase, articulating 4 determinants of attitude toward newspaper (AN), which, in turn, influences newspaper readership. Determinants of AN are news credibility, attitude toward diversity aspects of journalism, attitude toward financial aspects of journalism, and individual differences. The study, using a well-fitting structural equation model, demonstrates the role that each of these measures plays in predicting media use and, furthermore, validates the applicability of the marketplace theory of media use. The model was tested with data from a telephone survey of 803 adults in a large California urban center. 相似文献
3.
论中国财经新闻中的富人形象 总被引：1，自引：0，他引：1
本文对国际金融危机期间(2008年1月-2010年3月间)媒介有关富人报道的文本内容和报道框架的分析,勾勒了财经新闻中的中国富人形象,并归纳出媒介在建构有关富人形象时四种主要模式:野蛮生长、个人奋斗、经济原罪和奢侈消费,揭示了媒介报道中崇富、炫富和仇富的社会心理根源,并探讨了媒介选择的客观公正性。 相似文献
4.
The International Network Structure of News Media: An Analysis of Hyperlinks Usage in News Web sites
Itai Himelboim Ph.D. 《广播与电子媒介杂志》2013,57(3):373-390
This study takes a network approach to examining international communication. Building upon the world system theory and the preferential attachment network theorem, the structure of the international network created by news media is examined. The use of external hyperlinks in 6,298 foreign sries in 20 languages from 223 news Web sites in 73 countries was examined. Findings revealed that information continues to flow from a handful of countries to the rest of the world. News media preferred linking to established information sources, typically in core counties. This study concludes that news media use new technology to replicate old practices. 相似文献
5.
Abstract This empirical study examines potential size effects in the US media and communications industry. Motivated by investors’ demand for continuous profit growth, media and communications executives attempt to leverage size effects, be it by growing the core business or by diversifying into other media segments, thereby exploiting cross‐media synergies. However, contrary to conventional wisdom, the authors could not find a general correlation between size and diversification on the one hand and performance on the other hand. The authors’ reason that exploiting size effects in the media and communications industry is far from simplistic and cross‐media synergies may take more time and effort to leverage than assumed. Therefore, research is recommended to focus on the operational level of size effects and their development over time. For media managers, the findings imply that more emphasis should be placed on strategy implementation and operational effectiveness, rather than on sophisticated M&A and growth initiatives. 相似文献
6.
Payal Arora 《亚洲交流杂志》2013,23(4):337-352
In designing digital literacy content for marginalized demographics, we need to garner local resources to structure engaging and meaningful media experiences. This paper examines the socio-cognitive implications of a novel edutainment product in rural India on learning, stemming from an e-development initiative funded by Hewlett-Packard. This product encapsulates a multiplicity of media forms: text, audio and visual, with social-awareness folk themes endemic to the locality. It uses the karaoke ‘same language subtitling’ feature that won the World Bank Development Marketplace Award in 2002 due to its simple yet innovative application that has proven to have an impact on reading skills. The product strives to combine cultural regeneration, value-based education, incidental literacy and language practice through entertainment. The paper investigates how this product addresses engagement and empowerment simultaneously, based on elements such as emotional appeal, multimodal stimulation, interactivity, contextual content and local representation. This is useful for practitioners and scholars interested in the design of novel edutainment content for international, underrepresented demographics. 相似文献
7.
Guosong Shao 《媒体管理杂志》2013,15(1):5-19
Nowadays media companies are closely tying executive and director compensation to firm performance. Through regression analyses of the relation between compensation structure of media firms and their performance, however, this study finds that adopting fixed compensation for Chief Executive Officers as well as directors is associated with superior financial and organizational performance. This study thus offers support for stakeholder theory, which suggests that fixed compensation for executives and directors, essentially stakeholder oriented, can better enhance firm value. 相似文献
8.
Developing information systems and e-government requires a lot of strategic and financial resources that developing countries often do not have. Facing such challenges, some countries are supported by international assistance and donors. This research contributes to explain how such assistance on the development of national information and communication technology (ICT) strategies and programs is related to e-government development. This comparative study of Albania, Bosnia and Herzegovina, Croatia, (Former Yugoslav Republic of) Macedonia, Montenegro and Serbia takes a Rational Neoinstitutionalist perspective to look at longitudinal changes in these developing countries. Quantitative data such as the amount of foreign aid for national ICT strategies and the e-government index are combined with qualitative information from reports and documents. The research suggests that the effect of international assistance on e-government is generally positive in less developed countries. The analysis of benchmarking and benchlearning as e-government policy-making tools is another aim of this study, providing a critical discussion of their role and that of the donor–benchmarker duality. 相似文献
9.
美国媒体金融危机预警报道等方面的缺失和公信力的大幅下降,反映了新自由主义经济政策影响下美国媒体日趋垄断化,导致新闻日益商业化和娱乐化,发生了根本性的质变。 相似文献
10.
Aimei Yang 《Mass Communication and Society》2013,16(2):201-224
Bribery for news coverage has a negative impact on the credibility of media; it also restricts the free flow of information and violates the public's right to know. Further, research showed that there exists considerable inequality among countries in terms of the extent to which bribery for news coverage exists in media system. This study provides the first quantitative cross-national assessment of a set of predictors of the likelihood that bribery for news coverage exists in a country's media system and tested competing arguments derived from the literature. Data of this study are drawn from 66 nation states. The analysis shows that 5 groups of political, economic, cultural, educational, and technological variables have direct or indirect impacts on a country's media bribery level. The interactions between these variables are also analyzed. The study concludes by discussing how analyses of the nature of the international media bribery problem contribute to finding multiple approaches to solutions to this problem. 相似文献
11.
试论伊朗“Twitter革命”中社会媒体的政治传播功能 总被引：9，自引：0，他引：9
本文试图通过伊朗Twitter革命的个案研究,来观察和分析社会媒体在国家危机中发挥的政治传播功能与效用,特别是在发达国家具有先发技术优势的背景下,社会媒体与国际政治力量结合对发展中国家可能产生的消极影响。 相似文献
12.
International publishing partnerships for China's English language journals and financial security 
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下载免费PDF全文 This article considers China's English language journals (CELJs) and looks at two aspects of partnership with international publishers: the financial cost and their ability to deliver the quick success objectives of the journals. Success is defined as being indexed in international databases such as SCI (Science Citation Index) and Ei (Engineering Index) Compendex databases. Our research shows that 226 CELJs (57.8%) have an international publishing partnership with publishers such as Springer, Elsevier, and Wiley. A survey of 12 CELJs in Hubei Province, China, shows that 75% journals have financial pressures on the journal operation. The Journal of Rock Mechanics and Geotechnical Engineering ( JRMGE ) is provided as an illustration of the operation costs of CELJs and to demonstrate the associated financial pressures. We conclude that although international partnership is an on‐going fashion at present in China, it has both benefits and limitations. We also propose that to reduce the financial pressure on CELJs, government funding should be differently apportioned, providing a better return on investment (ROI). 相似文献
13.
Joseph Man Chan 《亚洲交流杂志》2013,23(2):134-167
This paper first analyses the communication research environment in Hong Kong in regard to its socio‐political context, the media industry and more direct factors such as research freedom, financial‐institutional support, incentives, size and quality of trained personnel While the overall environment is facilitative, the small size of the research community in Hong Kong is limiting the volume of research output and scope of specialization. In reviewing researches in the last decade, it is found that commercial researches are generally more concerned about opinion distribution and media consumption. Government policy researches‐centre around media evaluations, preferences, programme standards and other regulatory issues. Academics pay most attention to political communication, international communication and, less so, information technology. As to future research, the author argues for more frequent use of longitudinal and comparative methods, the search for an original theoretical contribution to communication, an urban research agenda in development communication, the study of dependent communication development, interaction between mass media and political formation, regional cultural integration, advertising, media management, information technology and policy. The establishment of a communication policy forum is also called for to promote exchanges among academics, policy‐makers, media practitioners and interest groups. The expansion of the research community in Hong Kong hinges on successful faculty recruitment, the establishment of a doctoral communication programme and the relief of some staffs teaching overload. 相似文献
14.
This study examines how the use of a foreign country's media and culture influences perceptions of that country. A total of 315 Korean and 290 Japanese college students were surveyed in 2002 to facilitate the author's analysis of the flow of cultural products between Korea and Japan and the impact of their use. Between countries cultural products flow in one direction because of differences in market size and cultural competitiveness. This paper aims to reconfirm the asymmetric flow of cultural products between Korea and Japan. Its results reveal that Korean college students spend 25.40% of their media usage time consuming Japanese media products, whereas only 1.79% of Japanese students devote any time at all to Korean products. Next, studying both domestic and foreign media use, the author examined the effects of asymmetric cultural consumption on how Koreans and the Japanese perceive each other. Perception of a country is described in terms of three variables: cultural affinity, product purchase intention, and preference for the country. Use levels of foreign media, cultural exposure to the foreign country, and social demographics were hypothesized to influence these variables. Traveling experience to the counterpart country and preference for that country's food were measured to represent cultural exposure. Gender was a significant variable influencing cross-cultural perception. For Japanese students, first-hand exposure to Korean culture affected their perception of Korea significantly, whereas Korean students were more strongly affected by media use. Interestingly, Korean students’ domestic media use negatively affected their cultural proximity to Japan, while Japanese students’ domestic media use positively affected their intentions to purchase Korean products. 相似文献
15.
一站式国际贸易政务管理流服务* 总被引：2，自引：0，他引：2
为适应我国加入WTO对国际贸易政务管理的高要求,本文分析了国际贸易政务管理的流式特点,以“金关”、“金税”、“金卡”工程为基础,提出一种一站式国际贸易政务管理流服务模式,并给出了具体的定义和方法。该模式能够极大地提高国际贸易政府管理水平,适应我国加入WTO的新形势。 相似文献
16.
文化研究视野中的传媒研究 总被引：10，自引：0，他引：10
英国文化研究学派的兴起为传媒研究提供了一条新路径。该学派重视传媒研究 ,与传媒在现代社会中的重要地位及该学派重视通俗文化及文化与权力之间关系的学术传统有关。该学派在文本分析、符号学方法及受众理论方面为传媒研究做出了巨大贡献。 相似文献
17.
The media are normatively expected to play significant roles in conflictual discussions within national and international communities. As previous research shows, digital platforms make scholars rethink these roles based on media behavior in online communicative environments as well as on the structural limitations of the platforms. At the same time, traditional dichotomies between information dissemination and opinion formation roles, although seemingly universal, also vary across cultures. We look at four recent conflicts of comparable nature in the United States, Germany, France, and Russia to assess the roles that legacy media have performed in the respective ad hoc discussions on Twitter. Our approach differs from previous studies, as we combine content analysis of tweets by the media and journalists with the resulting positions of the media in the discussion graphs. Our findings show that, despite the overall trend of the “elite” and regional media sticking to information dissemination, online-only media and individual journalists vary greatly in their normative strategies, and this is true across countries. We also show that combining performance in content and social network analysis may allow for reconceptualization of media roles in a more flexible way. 相似文献
18.
在全媒体时代,信息的传播路径、方式发生的多样化将改变图书馆的服务形态,图书馆参考咨询服务必将迎来新的变革。通过阐述全媒体的内涵和特点,分析全媒体时代给高校图书馆参考咨询服务带来的影响,论述高校图书馆如何借力全媒体创新参考咨询服务模式,为用户提供更专业化的服务。 相似文献
19.
《Mass Communication and Society》2013,16(4):491-515
This study aims to demonstrate that advertisements and the types of media content related to consumption and/or originated from the West play a significant role in shaping consumerist orientations among China's urban residents. More specifically, it examines how the acceptance of 2 newly emerged consumerist values-quality consumption and innovative consumption-is related to exposure to advertisements and media. By analyzing data from large-scale consumer surveys conducted in the 3 most economically advanced cities in China, this study finds that exposure to consumption-related and West-originated media contents and advertisements contributes to a more ready acceptance of the 2 consumerist values. Such exposure also contributes to the development of more positive attitudes toward advertising that are found to potentially mediate and moderate the effects of exposure to consumption- and market-related media content on consumerist values. Implications of the findings and directions for future studies are discussed. 相似文献
20.
Kenon A. Brown Natalie Brown-Devlin Michael B. Devlin Andrew C. Billings 《Communication Research Reports》2019,36(2):103-113
This fragmentation of Olympic media is a fascinating trend to explore on an international level to examine if there are similarities in how citizens of different countries consume Winter Olympic media. Another curiosity is the amount of entertainment value different media platforms add to the experience of the Winter Olympics. Using an international sample of 2,245 participants across six countries, a survey was conducted to explore the differences in media consumption during the 2018 Winter Olympics among citizens in six countries, as well as what media consumption habits predict one’s perception of the entertainment value of the 2018 Winter Olympics. Results showed that while participants are adopting more digitally based means to consume Olympic media, television and print media were the strongest predictors of entertainment value. 相似文献