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1.
A content analysis of 4,507 tweets from 60 local news organizations in the United States was conducted to examine Twitter strategies used by the local news industry. Results indicate that local news organizations in the United States mainly used Twitter as an additional platform for news dissemination. While local TV stations and newspapers differed significantly in their use of tweet structures, content, and strategies, both followed the similar practices of their traditional media portals. In addition, the number of followers and total tweets of a news organization’s Twitter account, use of photos, hashtags, usernames, and tweet content predicted audience engagement with the site. Overall, local news organizations in the United States did not appear to use Twitter to cross-promote and/or supplement their traditional business practices. This research calls for more systematic, multi-dimensional social media management in local newsrooms.  相似文献   

2.
ABSTRACT

This study explores how two nonprofit media organizations–PublicSource and Philadelphia Community Access Media (PhillyCAM)–have transformed their legacy practices to better connect within and serve marginalized populations in Pittsburgh and Philadelphia, PA. As traditional newsrooms have been depleted by dire financial realities, new journalism outcroppings have heeded the Knight Commission’s Informing Communities: Sustaining Democracy in the Digital Age (2009) report and, consequently, revised their approaches to community engagement. Adjacent to these reformed legacy newsrooms are community media organizations that operate a municipality’s public, educational, or government (PEG) access media production facilities. Although PEG access media’s legacy has no clear genealogical ties with traditional journalism, an increasing amount of PEG operations over the past ten years have started to intentionally test editorialized forms of community news reporting. The data collected and assessed in this study has indicated that news organizations like PublicSource have an explicit need to do more relational community engagement work that will enable it to fill hyperlocal information gaps and better serve marginalized populations. Community media organizations like PhillyCAM have extensive experience engaging diverse publics; however, as this study reveals, they could benefit from employing formalized news production methods that are guided by journalistic standards.  相似文献   

3.
《Journalism Practice》2013,7(1):49-64
Emerging business models for news have the potential to affect the nature of democracy. As the economic foundations of mainstream journalism become increasingly shaky, a new economic model is emerging in the form of news organizations operating as nonprofits. These are mostly run by former newspaper journalists bringing with them traditional journalistic norms they worked under previously; now they are operating under a vastly different economic framework. These organizations are producing a growing amount of public affairs news while mainstream news production shrinks. The research question examined here is whether this emergent form (1) changes but maintains core norms and practices of the journalistic culture from which it arose, or (2) transforms norms and practices into something new. I briefly review norms and practices of traditional journalism to create a framework against which to compare behaviors at one nonprofit news organization, MinnPost, through ethnographic observation and in-depth interviews. My findings indicate that MinnPost values some traditional norms (e.g. loyalty to citizens); other norms are valued but not fulfilled in a traditional way (e.g. comprehensiveness of news coverage); yet others are largely eschewed (e.g. forum provision). This suggests a set of evolving journalistic tenets, which observations indicate are linked to MinnPost's economic structure. It points toward how emerging business models are changing journalism, and by extension could be affecting American democracy. This paper is part of a larger project investigating how nonprofit news organizations are changing the information available in local news environments.  相似文献   

4.
《Journalism Practice》2013,7(4):383-398
In this paper, we examine the inverse and converging movement of two sets of institutions: news organizations, as they find that part of their mission necessarily includes hosting an unruly user community that does not always play by the norms of journalism; and online media platforms and social networks designed for users to share content, as they find that the content being shared is often much like news, some of which challenges their established user guidelines. We draw on in-depth interviews to understand how each industry is finding itself increasingly on the other's turf and facing the challenges and tensions the other has long coped with, but from its own distinct vantage point. From this we explore the ways in which the roles of news provision and community management are increasingly intermingled—in ways that will continue to have an impact on both news organizations and social media platforms, along with their audiences and users.  相似文献   

5.
This study of National Public Radio's "letters from listeners" segments applies two theoretical frameworks–imagined community and news work–to suggest that the practice of "imagining community" is a distinct practice of journalism. The findings suggest that NPR producers use letters segments to encourage listeners to feel as if they are part of a community. In selecting and packaging those comments, producers construct an imagined community that reflects the producers' own journalistic values, such as balance, accountability, and accuracy. The conclusion suggests that community-imagining might be especially difficult and abstract for large news media organizations serving massive and dispersed audiences.  相似文献   

6.
This case study explores relationships among news organizations in one media ecosystem to determine how willing journalists may be to form a more collaborative information network. A three-step, mixed methodological approach is employed: the ecosystem was “mapped”; an ongoing dialogue with journalists was initiated, and in-depth interviews were conducted with journalists and community storytellers to understand existing news flow in this region. Preliminary findings suggest a willingness to collaborate; however, legacy media may have more reservations about collaboration than journalists at community newspapers, public broadcasting stations, and entrepreneurial startups.  相似文献   

7.
Fears exist that social media use by news media and journalists may affect basic journalistic tenets such as objectivity, gatekeeping, and transparency. As a result, more and more news media organizations are issuing guidelines to manage employee use of social media. In this article we discuss the complex relationship of a selection of market-leading news media organizations with prescribed use of social media. Applying content analysis to 12 existing social media guidelines, we elaborate on the various types of rules linked with the basic principles of journalism. A key intention of this research is to provide insights for media management and journalism scholars to better understand the use of social media by journalists and the implementation of guidelines by media organizations. More practically, this article can aid media organizations who are shaping their own set of rules regarding use of social media by their staff.  相似文献   

8.
Digitization has caused disruption in the traditional business model of the news media. Policy implementation in the media sector is therefore increasingly raised as an economic question, involving concern for the ability of legacy media to serve as independent platforms for public deliberation. While media policy traditionally tends to focus on unwanted developments (i.e. local monopolies, ownership concentration, etc.), the side-effect often representing an obstacle to innovation, the question is how future media policy should account for innovation needs. Combining media economics, policy analysis and strategic management theory, this article combines interviews with key stakeholders with policy document analysis to a scenario analysis of possible future policy directions enabling innovation in the news industries in Norway.  相似文献   

9.
Considering radio as a social system for the production of culture and communication, and based on an overview of the Greek case, this article suggests a model for studying the potential of the Web casting radio compared with the traditional radio in various media environments. The model suggested includes eight dimensions: institutional framework, market structures and business models, content diversity, audience profile, interactivity, sociability, relations with the recording industry, and relations with major news media and organizations. The analysis shows that a complex approach is needed to explore the chances for the potential of the Web casting radio to be realized.  相似文献   

10.
In times of turbulence in the media industry, media organizations are looking for new business models. Digitalization has led traditional news media organizations to testing new forms of advertisement, such as sponsored content and native advertising, whereas others, such as lifestyle magazines, have a longer history in collaborating with brands. Editors are key players in these developments, since they are journalist–managers and decision makers within those daily practices that shape policies and influence new product innovation and development. In this study, we examine from the editors’ point of view, how they see the process of adopting novel forms of advertisement and what ethical challenges are in the way. Building on interview data of lifestyle magazine editors and news editors in Finland (N=18), we present a study that identifies four editorial dilemmas arising from the intersection of brand collaboration and journalistic work in lifestyle magazines and provide a timely first look into an emerging new category of “hybrid editors” in newsrooms. Our results suggests that, in overall, editors’ attitudes toward new forms of brand collaboration are positive.  相似文献   

11.
ABSTRACT

News nonprofits in the U.S. have been proliferating over 15 years as a way of addressing troubles in the business model for news. For these newsrooms, collaboration, with each other and with mainstream news, has emerged as a key way to build readership and attain relevance in a crowded media space. Still, past research has told us that the strong connection to mainstream news has constrained these organizations’ critique of journalism. In Europe, nonprofit news remains nascent and represents a response to declining trust in and engagement with journalism, and rising populism across the continent. Against this very different context, this study examines two players at the forefront of the European news nonprofit movement. It demonstrates the path dependency inherent in the origins of these organizations: In Europe, they are a response to a different societal change, and thus developed rather differently than did their peers in the United States, with a focus on redefining the idea of collaboration and the role of their audiences by seeing citizens as collaborators, both in the creation and in the dissemination of news. By seeing citizens as collaborators, not just readers, they work to empower and build news audiences as well as participants.  相似文献   

12.
This study takes Beijing Youth Daily (BYD), Beijing's largest newspaper in terms of advertising revenue and second largest in terms of circulation, as a case study to examine and analyze how globalization influences the ownership, corporate strategies, and business models of local newspaper organizations in China; and, thus, accelerates Chinese-style capitalism and media convergence. Declining advertising revenue and the loss of readers due to the digital revolution and the availability of multimedia news channels are global challenges that face newspapers around the world. BYD is no exception. In response, BYD has shifted from an exclusively state ownership model to a split or dual-track management model that has allowed foreign capital into the business operations while the party/state still retains ideological control over the news content. BYD has reoriented its corporate strategies and carried out structural reforms, building a media conglomerate via new titles, acquisitions, concentrations, and convergences; and developed its business models with advertising as a major revenue source. All these measures are market-oriented and intended to maximize newspaper profits by pursuing economies of scale and scope.  相似文献   

13.
《Journalism Practice》2013,7(4):513-529
The 2010 Greek financial crisis marks an important chapter in an era where the underlying maneuvers of private financial entities figure centrally in the wherewithal of Western nation states. Utilizing framing research, this study examines representation of the Greek crisis by US news media from December 2009 to July 2010. In contrast to the incident's coverage in the European and business press initially attributing the crisis to speculation and the manipulation of Greek debt, major US news media presented the event through specific event-driven frames that obscured knowledge of deeper causes. By drawing attention to dramatic events in Athens and the American stock markets, US outlets presented the financial crisis in narrow terms that blamed the event on alleged character flaws and ineptitudes of a nation and its people. This reportage legitimized proposals of economic austerity as reparation. In the midst of excessive business and financial-related information, the ability of US journalism to explain how and for whom transnational economic processes proceed remains provisional. Journalism prompting public discourse on such dynamics is crucial at present as the formulas hastening the Greek crisis now threaten industrialized countries throughout the West.  相似文献   

14.
王大丽 《新闻大学》2020,(2):55-68,121
1932年,在蒋介石南京国民党集团的主导下,中央通讯社、《中央日报》、中央广播电台集中进行了以物质和技术的更新、组织结构的优化、新闻业务的专业化、媒体经营的实践和新闻观念的发展为特征的"现代化"改革。改革虽然基本达到了"提高中央宣传机构实力的同时塑造民主形象"的预期,但受制于诸多因素,三大党营新闻机构在对现代化的长期贯彻中,常常陷入进退两难的困境。  相似文献   

15.
Libel suits filed against media organizations have become an increasingly serious problem in recent years. The potential for inhibiting news coverage or even putting a news organization out of business has never been greater. This article explores the evolution of libel laws, emphasizing the consequences of their development for the First Amendment. It defines libel, examines the First Amendment theories that shaped contemporary libel standards, and explains why state-by-state development of libel laws prompted the Supreme Court to begin a twenty-year effort to develop national standards. Richard Labunski is an assistant professor in the School of Communications at the University of Washington. He is the author ofLibel and the First Amendment, from which this article has been reprinted. Copyright 1987 by Transaction Publishers. Reprinted by permission of the publisher.  相似文献   

16.
This study investigates how nonprofit organizations use hyperlinks embedded in tweets for strategic communication during global health crises. Within the 1,494 links included in tweets about Ebola, organizations shared owned and earned media, including news stories directly or indirectly referencing their work and positive mentions from others on social media. Links allowed organizations to raise awareness about Ebola in West Africa, promote their work, and highlight endorsements from news media and influential users. Raising awareness and building trust are key steps in becoming credible sources during highly uncertain crises.  相似文献   

17.
杨保军 《新闻大学》2020,(1):40-52,126
有机真实,不是简单的新闻真实类型,而是在新兴媒介环境中观察分析新闻生产、新闻真实的一种新观念、新视野,它意味着真实观念的变革,更意味着在新的媒介环境中,新闻真实实现的主体方式、媒介方式、符号方式、文本方式及其背后思维方式正在发生变革。有机真实的实质,是说新闻真实是在不同报道主体相互作用、相互影响过程中呈现的真实,有机真实是在不同媒介方式、符号方式、文本方式有机互动中呈现的真实。就当下来说,尽管有机真实的实现有赖于一个社会、一个国家信息的公开程度,有赖于职业新闻生产的透明度和公开度,也有赖于社会公众及其他各种社会组织、群体参与新闻生产传播的热情与水平,但最要紧的是,专业新闻媒体要充分发挥自身的专业能力,职业新闻工作者应该承担自身的应尽职责,在新兴媒介环境中重建自身的权威性、公信力。  相似文献   

18.
ABSTRACT

Venture capital funding is an increasingly common yet understudied management model in the rapidly changing market of news media. Drawing on scholarship in media management and entrepreneurship, this study applies a community ecology framework to analyze the relationship between venture capital funding and digital news media firms. In doing so, this work explores the interaction between legacy news media firms and new entrants as they struggle for scarce resources and seek to grow in the face of rapid change. A dataset tracking funding activity of legacy and startup news media firms is used to analyze resource allocation within the digital news media ecosystem. Results of the analyses provide insights for news media management by furthering understanding regarding venture capital funding models and the generative mechanisms that help drive growth. Specifically, findings highlight the importance of cross-sector engagement and the tension between firm age and position for growth in the digital news media ecosystem.  相似文献   

19.
This article develops a theoretical model consisting of three mechanisms that link metacoverage, a type of election campaign news, to mediatization, a meta-process in which media organizations influence politics. The mechanisms hinge on the point that metacoverage—consisting of both topics and frames—constitutes a rich set of process-oriented cues that influence how campaign organizations adjust to the media logic in the course of performing functions associated with the office-seeking political campaign logic. A case study of 2012 US presidential election news was conducted to illustrate how metacoverage influences campaign strategies.  相似文献   

20.
Media companies are different from manufactures and other commercial organizations. They have both measurable economic goals and nonmeasurable social responsibilities. Leading these companies is a difficult task. The main issue is that an appropriate leadership style for media people must balance business and political goals. In this study, semi-structured interviews were used to collect data about Greek media leaders. The research explores and identifies the leadership style of CEOs heading the top media companies in Greece. These findings indicate that media leaders use a mixed leadership style involving both transformational and transactional styles in order to anticipate the peculiar external and internal media environment.  相似文献   

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