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Effects of various characteristics of social commerce (s-commerce) on consumers’ trust and trust performance 总被引：1，自引：0，他引：1
The development of social networking sites (SNSs) has given rise to a new e-commerce paradigm called social commerce (s-commerce). S-commerce is a subset of e-commerce and uses SNSs for social interactions and user contributions to facilitate the online buying and selling of various products and services. Recent years have witnessed the rapid growth of s-commerce in Korea, but this growth has involved a number of transaction-related issues such as no delivery and the delivery of wrong items. In particular, consumers’ trust has become a crucial factor in the success of s-commerce firms, requiring these firms to make more effort to gain this trust. In this regard, this study identifies the key factors in s-commerce [reputation, size, information quality, transaction safety, communication, economic feasibility, and word-of-mouth (WOM) referrals], that is, the characteristics of s-commerce influencing Korean consumers’ trust in s-commerce. In addition, the study assesses the effects of trust on trust performance (purchase intentions and WOM intentions). The results of an empirical analysis based on a sample of 371 s-commerce users indicate that all the characteristics of s-commerce (except for economic feasibility) had significant effects on trust and that trust had significant effects on purchase and WOM intentions. The results have important implications for s-commerce firms wishing to develop a successful business model for providing their customers with trustworthy services. 相似文献
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Her-Sen DoongAuthor Vitae Hui-Chih WangAuthor Vitae 《International Journal of Information Management》2011,31(3):210-216
Consumers’ shopping intention is central to a Webstore's success. While past information system (IS) studies have examined this phenomenon extensively, they have focused on examining the single channel of e-tailing only. Knowledge of consumers’ cross-channel shopping behavior, which is common nowadays, was scarce. This study has empirically investigated a research model proposing how consumers’ brand loyalty in the retailing channel may impact on their shopping intentions at the same brand's Webstore. Specifically, in contrast to the system approach examined by past IS studies, this study has undertaken a brand perception approach and uncovered that by shaping consumers’ online perceptions of brand familiarity and Webstore reputation, consumers’ offline brand loyalty directly and indirectly enhances their trust in Webstore and lead to a higher shopping intention. Practical suggestions for click-and-mortar companies in building their channel strategies were proposed accordingly. 相似文献
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Mahmood Hussain Shah Hamid Reza Peikari Norjaya M. Yasin 《International Journal of Information Management》2014
Despite the critical role of individuals’ perceived security in an online environment, previous research has not attempted to comprehensively study the influences and interrelations between the determinants of online individuals’ perceived security. This research employs five theories to examine the interrelations that might exist between the antecedents of individuals’ perceived security in online environment in Malaysia. It is the first attempt to empirically examine the interrelations of the confidentiality related factors identified in the literature which is a significant original contribution. A questionnaire was the primary research methodology and structural equation modeling was employed to test the hypotheses. The findings suggest that individuals’ perceptions about security are significantly influenced by their perceived technical protection while technical protection was found to be influenced by website design features. Moreover, it was found that individuals’ perceptions toward internally provided assurances are highly influenced by externally provided assurances. However, the results found no significant relations between internally and externally provided assurances about a website's security. The findings imply that e-retailers should launch well-designed websites and communicate the technical protection capabilities of their websites to address individuals’ security concerns. The results also suggest that e-traders should consider the factors influencing individuals’ security perceptions when designing/developing their websites. 相似文献
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Ilyoo B. HongAuthor Vitae Hwihyung ChoAuthor Vitae 《International Journal of Information Management》2011,31(5):469-479
The online merchant of an e-marketplace consists of an intermediary, providing the market infrastructure, and the community of sellers conducting business within that infrastructure. Typically, consumers willingly buy from unknown sellers within an e-marketplace, despite the apparent risk, since they trust the institutional mechanisms furnished by the relatively well-known intermediary. Consumers’ trust in one component of the e-marketplace merchant may not only affect their trust in the other, but also influence the way consumers make online purchases. This paper explores the impact of trust on consumer behavior in e-marketplaces. An empirical study has been conducted to accomplish our research objectives, using a questionnaire survey of 222 active e-marketplace shoppers in Korea. The results reveal that consumer trust in an intermediary has a strong influence upon both attitudinal loyalty and purchase intentions, although consumer trust in the community of sellers has no significant effect on the two constructs representing consumer behavior. In addition, it was found that trust is transferred from an intermediary to the community of sellers, implying that the trustworthiness of the intermediary plays a critical role in determining the extent to which consumers trust and accept the sellers in the e-marketplace. This paper offers some implications from the findings of the research. 相似文献
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网络信任的缺位是制约电子商务进一步发展的主要瓶颈,探讨消费者信任的决定要素及由此产生的行为意愿,对于指导业界制定正确的消费者信任提升策略具有重要意义。本研究认为,无网络购物经验消费者初始信任的形成和作用机制与有网络购物经验消费者的持续信任形成和作用机制存在较大差异,为此,分别建立了两类消费者的网络信任模型。基于B2C和C2C网站消费者的大样本数据,采用结构方程建模方法,实证检验了理论模型和相应的一系列假设。研究结果表明：（1）两类信任的形成机制存在明显差异。无网络购物经验的消费者,基于对卖家声誉、网站安全性和网站易用性等反映客体（卖家和网站）特征的因素的感知,判断是否应当信任卖家;有网络购物经验的消费者,则更依赖对商家响应能力和联系沟通水平等反映双方互动特征的因素的体验,判断是否应当继续信任卖家。（2）两类信任的作用机制相似。不论是网络初始信任还是网络持续信任,都决定了消费者的信息提供意愿和网上购物意愿,并且网上购物意愿与信息提供意愿正相关。 相似文献
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Internet development has fueled e-commerce firms’ globalization efforts, but many have met with only limited success. This often stems from the foreign firms’ limited understanding of a focal country's local culture and idiosyncrasies. Foreign firms are usually viewed as out-group entities, which lowers consumers’ trust in them. The extent of such a phenomenon varies. In locations where people are more skeptical of out-groups, a critical question is whether it is possible to transform such foreign out-group firms into in-groups, specifically with the support of popular social networking media. Based on Social Identity Theory and Trust Transference Process, five strategies leveraging social grouping and social ties to build trust for foreign electronic commerce firms were proposed. A survey was conducted to examine their effectiveness. The results suggest that social-grouping strategies are useful for in-grouping foreign out-group entities to build trust, and the effectiveness of strategies is determined by the social similarity and psychological distance between the consumer and the endorser. This has important implications for scholars and practitioners, both local and abroad, to leverage social grouping to boost Internet sales. 相似文献
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As a Web 2.0 technology, blogs are gaining attention as useful knowledge sharing platforms for knowledge management in a collaborative work environment. This study investigates the relationship between trust and bloggers’ knowledge sharing practices. Based on an analysis of results from the 485 survey respondents, the research found that there is the positive relationship between bloggers’ trust and their knowledge sharing practices. This study explores trust in multiple dimensions including economy-based trust, trust in bloggers, and trust in the Internet and trust in blog providers. The detailed research findings are presented. 相似文献
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Information systems research emphasizes that blockchain requires trust in the technology itself. However, we lack knowledge on the applicability of established trust cues to blockchain technology. Thus, this paper’s objective is to empirically evaluate the effectiveness of several established IS trust formation factors on end user trust. We do so by conducting a between-groups experiment. While we can validate the applicability of previous IS trust research for blockchain technology to some extent, we find that trust signals emphasizing the technology’s underlying trust-building characteristics are most effective. Hence, we highlight the need for contextualization of trust research on blockchain technology. We provide both researchers and practitioners with insights for building trustworthy blockchain applications that enable trust-less interactions not only in theory but in practice. 相似文献
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Kem Z.K. Zhang Christy M.K. Cheung Matthew K.O. Lee 《International Journal of Information Management》2014
The prevalence of social media has provided consumers with many opportunities to post online reviews on a wide range of products on the Internet. In this study, we attempt to investigate the moderating effect of inconsistent reviews (i.e., a mix of positive and negative reviews) on consumers’ purchase decision. We further examine whether the effect will differ from female to male consumers. 相似文献
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This paper presents the results of introducing management students to Gardner's theory of multiple intelligences as a means of increasing respect for the knowledge and abilities of others, which in turn, may increase levels of trust in the ability of others, willingness to share knowledge and trust in equity of knowledge exchanges. The results indicate that most of the participants agreed that the theory raised their awareness of the knowledge of others as well as respect for the knowledge of others and trust in the abilities of others to provide knowledge, willingness of others to share knowledge and trust in an equitable exchange in knowledge sharing. However, large numbers of participants indicated that they remained unsure about the potential effects of their new knowledge on trust. Suggestions for more extensive and intensive research to test the effects of the theory and the proposed model are put forward. 相似文献
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组织的知识创造能力是组织竞争优势的重要来源,为探讨知识创造的影响因素,建立了网络、信任、规范、知识共享与知识创造之间的理论模型。通过分层回归分析,以178个样本为对象进行实证研究,研究结果证明：网络、信任和规范对知识创造有正向作用,知识共享在信任与知识创造之间起到了中介作用。本研究结论为组织通过提高社会资本和知识共享提升知识创造能力提供理论和实践基础。 相似文献
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团队创新已成为组织创新活动的基本组织形式，如何激发团队成员创新行为成为企业创新必须解决的关键问题。基于自我一致性理论与社会认知理论，以知识分享为中介变量，以团队层次的同事间信任为调节变量，构建跨层次有调节的中介模型，检验心理所有权影响团队成员创新行为的作用机制与边界条件。以51个高技术企业项目团队的392名团队成员为研究对象，采用Mplus7.4软件进行统计检验。研究结果表明：心理所有权积极影响团队成员创新行为；知识分享在心理所有权与创新行为关系中扮演中介效应；团队层次的同事间信任在中介模型的前半路径起到正向调节作用。本研究有助于加强对团队成员创新行为影响因素及作用机理的了解，也为管理者通过营造“家”的感觉激发团队成员实施更多创新行为提供借鉴。 相似文献
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With the proliferation of online content service industry, understanding the factors affecting consumer intention to purchase online content services has become an important issue for academics and practitioners. While previous research has suggested that consumers’ perceived value and moral judgment are two main factors influencing behavioral intention to purchase online content services, few studies have explored what drives perceived value and if customers’ ethical self-efficacy will moderate the effect of perceived value on purchase intention. Thus, based on the value-based adoption model and previous literature, this study explores the antecedents of perceived value and the moderating effect of ethical self-efficacy for online piracy (ESEOP) on the relationship between perceived value and purchase intention in the context of online content services. Data collected from 124 respondents in Taiwan are tested against the research model using the partial least squares (PLS) approach. The results indicate that perceived enjoyment, perceived usefulness, perceived fee, and ESEOP have a significant influence on perceived value and that ESEOP can enhance the positive effect of perceived value on purchase intention. The findings of this study provide several important theoretical and practical implications for consumer online content purchase behaviors. 相似文献
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本研究旨在探讨交易/变革型领导对员工建言的促进作用,并根据社会交换理论,分析在不同的上下级双向信任情境下这种作用的有效性。基于东北三省6家企业366份上下级匹配调查问卷数据,采用层次回归分析法的实证结果表明：交易型和变革型领导均正向促进员工建言,且后者的作用更强;员工信任正向调节交易/变革型领导与员工建言的关系;员工信任和被信任感的交互正向调节交易/变革型领导与员工建言的关系,双向信任均高时,交易/变革型领导对员工建言的促进作用最强;双向信任缺失时,促进作用最弱;双向信任不均衡时,相比于高信任、低被信任感,在低信任、高被信任感的情境下,交易/变革型领导对员工建言的促进作用更强。 相似文献
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零售商的双渠道信任整合既是一个重要的理论问题,也是零售实践中迫切需要解决的难题。本研究以对"苏宁"实体店铺具有初始信任的消费者为研究对象,探究其有线上体验感知后,对该零售品牌的整体信任水平的变化。笔者构建了包括线下信任、结构保证、心流体验、感知一致性等要素对线上、线下信任整合的影响机制模型。研究发现,消费者对零售商店铺的线下信任能够正向影响零售商品牌的信任整合水平,且不同水平的线下信任对零售商品牌信任整合的影响机制不同。在低线下信任情景下,消费者在线上感知的结构保证、心流体验直接作用于零售商品牌的信任整合。高线下信任情景下的消费者,通过线上线下的感知一致性影响零售商品牌的整体信任。本研究发现为零售商进一步提升品牌信任提供了管理启示。 相似文献
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团队知识共享对提升团队的效率至关重要,如何促进团队知识共享也成为当下的研究热点之一。从线上与线下两个维度,对高校研究生科研团队内部的知识共享行为进行量化分析及对比研究,并进一步对情感信任这一知识共享行为的影响因素进行深入探讨。在构建理论模型的基础上,对通过问卷调查所收集的有效数据进行了分析,研究结果表明,线上知识共享行为与线下知识共享行为存在一定程度的相关性;与线下方式相比,线上方式更有助于提高成员之间知识共享的广度和深度;情感信任会同时对线上与线下的知识共享行为产生正向影响,相比较而言对线下的共享行为影响程度更大。 相似文献
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The roles of habit and web site quality in e-commerce 总被引：1，自引：0，他引：1
Previous research has primarily examined consumers’ perceived usefulness of web sites and trust in the web retailer as two major predictors of web site use and e-commerce adoption. While the consumers’ repeated behavior in the past (i.e., habit) may contribute to continuance behavior, it has not been investigated. This article includes habit as a primary construct along with perceived usefulness and trust to predict and explain consumers’ continued behavior of using a B2C web site. Additionally, included are several web quality measures as antecedents to trust and perceived usefulness. The research model is evaluated using structural equation modeling. Results show that consumers’ behavioral intentions to continue using a B2C web site are determined by all three key drivers: perceived usefulness, trust, and habit. Furthermore, not all dimensions of web quality have a significant effect on perceived usefulness and trust. 相似文献
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In recent decades, more information has become increasingly available on the Web. Every user can actively participate in the generation and exchange of information. Investigating the quality of user-generated content (UGC) has therefore become a necessity and an ever-increasing challenge. In collaborative environments where users collect, share and build a knowledge base, trust is an important factor. If, for example, we as users trust UGC on the Web, this influences our interaction with this content. The aim of our research is to propose a model for the evaluation of trust in UGC. Based on the available research results, we define a model for measuring trust in collaborative environments. Our approach is based on three dimensions: stability, credibility and quality. These three concerns are combined to create a trusted translator. We use a real-world data set of the social annotation platform Genius to calculate the value of our trust in an annotation. Based on this case study, we show which insights can be gained by calculating the trust in such an environment. When information has specific qualities, our approach will enable the user to better determine which information offers the highest level of trust. 相似文献