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1.
侯德林  蔡淑琴  夏火松  张星 《情报科学》2012,(11):1599-1602,1616
城市良好形象的有效传播,对城市建设和发展具有积极的正向作用,可以极大地提高城市形象的网络信息传播力度。本文探讨了城市形象传播的要素内容和传播的主要模式,分析了流媒体视频信息传播的主要特点,构建了城市形象传播的流媒体视频信息服务集成框架,并对城市形象流媒体服务的服务平台构建及赢利策略进行了探讨,提出了构建城市形象流媒体视频资源仓库来对流媒体信息资源进行整合,并对流媒体视频资源的分类原则和标准进行了探讨和分析。  相似文献   

2.
李磊  朱慧斌 《今日科苑》2008,(8):214-215
城市形象演变与城市交通文化发展之间,存在着一种相互促进、相互制约的互动关系。一方面,城市形象是构成城市交通文化的根源,它们对于城市交通量的大小、交通源的分布以及对交通工具的选择都有非常重要的影响,往往从宏观上决定了城市交通系统的结构和基础。另一方面,可动性、可达性、出行时间这些交通性能指标的变化,也深刻的影响着城市形象。两者之间的这种复杂互动关系,构成了城市不断发展的动力。历史发展的经验表明,能否形成城市形象与城市交通文化之间的和谐关系,往往决定了一个城市的发展后劲。因此,对于今天的城市来说,只有从自身的条件出发,形成彼此适应的城市形象与城市交通文化,才能够实现可持续发展的目标。最后通过萧山的实证研究,指出适合萧山发展的交通文化模式。  相似文献   

3.
张博 《中国科技纵横》2014,(16):288-289
媒介语言中城市形象的传播策略研究是信息化时代城市发展到一定阶段的必然产物。随着我国城市化进程的加快和日益激烈的城市竞争,城市形象的传播成为城市生存和发展的必然选择。随着建设中原经济区上升为国家战略,河南城市形象的塑造与传播显得尤为迫切与重要,本文从媒介语言的角度针对河南城市形象的传播过程中所存在的问题进行研究,并结合实例分析,进而更新河南城市形象传播的理念,探讨行之有效的河南城市形象传播策略。  相似文献   

4.
构建和传播城市的低碳创新形象是应对全球气候变暖、改变传统粗放型城市形象、展现低碳城市新风貌的重要名片,是面向生态文明、推进低碳发展、加强创新驱动、重塑低碳、生态、和谐、宜居的现代城市形象的重要战略。城市低碳创新的形象传播应从城市精神、城市行为、城市视觉、风情感受、消费感受、经济感受等方面构建六维度规划模型。加强城市低碳创新形象传播与规划,应重视低碳创新的形象设计,树立低碳创新的城市理念,制定低碳创新的城市传播战略,构建低碳城市人居环境和绿色基础设施系统,充实低碳创新的城市文化内涵,提高城市低碳经济感受。  相似文献   

5.
随着城市化进程日益加速,城市形象意识促使各个城市努力展示自己,城市形象在传播过程中存在一些误区,存在品牌形象建构趋同,同质化竞争严重,认识理念和做法单纯模仿混乱的景象,本文对城市形象传播中的误区进行分析,探讨确立怎样确立一个有效的传播机制。  相似文献   

6.
中国省级区域传播形象的统计测度及分析   总被引:2,自引:0,他引:2  
区域传播形象是指在传媒世界中某一区域呈现出的客观形象.具体到我国31个省(直辖市、自治区),对其传播形象测度有利于各省级区域更好地了解自己借助于媒体在公众面前呈现的形象态势.本文从省级区域所辖的所有城市的新闻报道入手.构建了省级区域传播形象的一套特殊的测度指标,并基于城市形象媒体监测系统产生的2008年全年的数据,对我国31个省级区域的传播形象进行了统计测度和分析.  相似文献   

7.
文章结合包头市城市形象的形成与建设发展,分析了城市形象识别性的内涵和影响因素及其对城市发展的重要影响,提出城市形象建设的着眼点和城市形象建设中需要避免的问题.  相似文献   

8.
通过对张家界城市建设现状调查,分析了该城市形象建设中软件及硬件建设两方面存在的问题,进而针对所存在的问题,提出了张家界市在城市形象建设中应营造城市特色景观,打造城市文化品牌等建议.  相似文献   

9.
文章结合包头市城市形象的形成与建设发展,分析了城市形象识别性的内涵和影响因素及其对城市发展的重要影响,提出城市形象建设的着眼点和城市形象建设中需要避免的问题。  相似文献   

10.
随着经营城市观念和实践的深入发展,城市间的竞争也越来越激烈,塑造独特城市形象成为增强城市竞争力的重要手段。连云港市在塑造个性鲜明的城市形象实践中,应该确立以自身的自然特色以及由此延伸的文化因素和自身的区位优势作为城市形象系统的支点,作为统率城市形象要素、构筑城市形象系统的核心依据。  相似文献   

11.
CAS should stick to the principle of rendering service to, and giving impetus for, the development of China's science enterprise by making S&T innovations, said CAS President LU Yongxiang. The CAS president made the remarks in a recent talk to communicate the gist of the winter session of the Party's Leading-member Group at CAS, which was held from 7 to 11 January in Beijing.  相似文献   

12.
This study examined how students who had no prior experience with videoconferencing would react to the use of videoconferencing as an instructional medium. Students enrolled in seven different courses completed a questionnaire at the beginning of the semester and again at the end of the semester. Students at the origination and remote sites did not differ in their reactions toward videoconferencing but there was a significant difference for gender. Women reacted less favorably to videoconferencing. Compared to the beginning of the semester, students reported significantly less positive attitudes toward taking a course through videoconferencing at the end of the semester. There were no significant differences in students' attitudes toward videoconferencing across courses at the beginning of the semester but there were significant differences across the courses at the end of the semester. The results suggest the need for better preparation for both students and instructors.  相似文献   

13.
With great care, Dr. ZHOU Zhonghe takes out a package wrapped by cotton tissue from a drawer and says: "This is the gem of our collections: the fossil of a bird that lived 125 million years ago!" Then, pointing at a tiny mound, he explains: "Look, this is the claw and that is the head. It was in the egg shell and ready to hatch ... The species fell into a family of waterside inhabitants."  相似文献   

14.
Ajoint study by Prof. ZHANG Zhibin from the CAS Institute of Zoology and his co-workers from Norway, US and Swiss have indicated that historical outbreaks of migratory locusts in China were associated with cold spells, suggesting that China's projected climate warming could decrease the pest's numbers. The study was published in Proceedings of theNational Academy of Sciences on 17 September, 2007.  相似文献   

15.
A computer-mediated group is a complex entity whose members exchange many types of information via multiple means of communication in pursuit of goals specific to their environment. Over time, they coordinate technical features of media with locally enacted use to achieve a viable working arrangement. To explore this complex interaction, a case study is presented of the social networks of interactions and media use among members of a class of computer-supported distance learners. Results show how group structures associated with project teams dominated who communicated with whom, about what, and via which media over the term, and how media came to occupy their own communication niches: Webboard for diffuse class-wide communication; Internet Relay Chat more to named others but still for general communication across the class; and e-mail primarily for intrateam communication. Face-to-face interaction, occurring only during a short on-campus session, appears to have had a catalytic effect on social and emotional exchanges. Results suggest the need to structure exchanges to balance class-wide sharing of ideas with subgroup interactions that facilitate project completion, and to provide media that support these two modes of interaction.  相似文献   

16.
Electronic data interchange (EDI) provides means for interorganizational communication, creates network externalities, requires an advanced information technology (IT) infrastructure, and relies on standards. In the diffusion of such innovations, institutional involvement is imperative. Such institutions contain governmental agencies, national and global standardization organizations, local government, and nonprofit private organizations like industry associations. The last type of organizations we call intermediating institutions. They intermediate or coordinate ("inscribe") the activities of a group of would-be adopters. Unfortunately, little is known of how these organizations shape the EDI diffusion trajectory. In this article we examine one specific type of intermediating organizations?industry associations?and how they advanced the EDI diffusion process in the grocery sectors of Hong Kong, Denmark and Finland. We identify six institutional measures, placed into a matrix formed by the mode of involvement (influence vs. regulation) and the type of diffusion force (supply push vs. demand pull), that can be mobilized to further the EDI diffusion. Industry associations were found to be active users of all these measures to varying degrees. Their role was critical especially in knowledge building, knowledge deployment, and standard setting. Furthermore, institutional involvement varied due to policy and cultural contingencies and power dependencies.  相似文献   

17.
The increasing prospects of digital piracy has prompted the perceived need by electronic publishers to adopt technical systems of protection, and governments to reform their copyright laws. This article is a preliminary study of the management of intellectual property by electronic publishers, defined as those involved in the production of online databases, and CD-ROMs. It focuses on three main issues: (1) how electronic publishers view the increasing threat of piracy; (2) the methods of protection employed to protect intellectual property in digital format; and (3) the importance of technological protection of intellectual property in electronic publications. The analysis is based on a sample of 23 UK electronic publishers. The interviews revealed an interesting assortment of protection methods and did not show that technological protection was a preferred way. Instead, the means of protection, in addition to copyright law, comprised niche markets, pricing, trust, bad publicity, and nontechnical and technical means.  相似文献   

18.
Long-standing conflict between domain name registrants and trademark holders prompted the Internet Corporation for Assigned Names and Numbers (ICANN) to create a global, mandatory arbitration procedure known as the Uniform Dispute Resolution Policy (UDRP). The UDRP has been used in 2166 cases involving 3938 domain names as of 1 November 2000. The policy gives the initiator of a complaint, generally a trademark holder, the right to choose which ICANN-accredited dispute resolution service provider (RSP) will handle the case. During the preparation of the UDRP,some feared that complainant selection would lead to "forum shopping" that might bias the results. This article performs a statistical assessment of the forum-shopping thesis and finds support for it. There are statistically significant differences in the various RSPs' propensity to take away names from defendants; there are also major differences in the number of cases brought to each RSP. RSPs who take away names have the larger share of cases. The study examines other variables that might explain differences in market share, such as price, the plaintiff's nationality, or the time taken to decide a case. It finds that nationality and time also are correlated with market share. The study concludes that shopping for a favorable outcome is an important factor in the UDRP.  相似文献   

19.
Prof. Raymond C.K. Chen, a neuropsychologist with the CAS Institute of Psychology, has made novel progress in his studies of schizophrenia. His work has been reported by a recent issue of Behavioural Neurology.  相似文献   

20.
Prof. SUN Changpu from the CAS Institute of Theoretical Physics and coworkers from University of Basel in Switzerland have worked out a way --at least in theory --to split a beam of molecules according to their chirality. The technique involves passing the molecules through three different laser beams and is similar to the famous Stern-Gerlach effect, whereby a beam of atoms passing through a magnetic field is split in two according to the atoms' spin states (Phys. Rev. Lett. 99 130403).  相似文献   

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