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11.
国内图书馆形象塑造研究综述   总被引:1,自引:0,他引:1  
随着形象意识的不断增强,图书馆形象塑造的议题逐渐引起重视,产生了一大批相关研究成果。本文从图书馆本体、公共关系、传播媒介三个层面,对20世纪90年代以来该课题研究进行总结,以期了解其研究进展概况。  相似文献   
12.
Abstract

Purpose: The study evaluated how farmer acquisition, sharing and use patterns of information and knowledge interact with different socioeconomic factors to influence integrated soil fertility management (ISFM) technology uptake.

Design/methodology/approach: The study was conducted as part of an evaluation of field-based farmer learning approaches introduced by SOFECSA in Zimbabwe. Building on emerging farmer interactive platforms, data were collected using farmer participatory research approaches.

Findings: Over 90% of the farmers identified the national extension agents as the farmers' most preferred and reliable sources of information on ISFM, with farmer-to-farmer interactions ranking second. Non-governmental organisations and the print media emerged as the least trusted sources of agricultural technical information. Field-based learning centres, which enabled interactive evaluation of different ISFM options, constituted ~50%, indicating that they were major platforms for information and knowledge sharing. Uptake of ISFM was influenced by farmer resource group and farmers' visits to learning centres. Farmer experience and access to extension services were, in turn, the major factors influencing farmers' use of ISFM information. Approaches that support farmer-to-farmer interactions are required and learning centres are a suitable platform for such interactions to occur.

Practical implications: The article brings to attention the role of learning centres in fostering adoption of ISFM technologies. Insights on the need to support and strengthen agricultural extension in rural smallholder communities are provided.

Originality/value: This is a unique study exploring the role of farmer-oriented information and knowledge management in promoting complex technologies such as ISFM. A new dimension on the demands of new approaches for information dissemination to enhance knowledge sharing is presented.  相似文献   
13.
童兵 《新闻界》2020,(4):14-23,5
本文对抗击新冠肺炎疫情以来百天的应急治理、信息传播、舆论引领进行了回顾与反思。全文分四部分:舆论场错综复杂的博弈,中央和地方保证疫情报道公开、透明、及时的政策回顾与评价;“吹哨人”李文亮“谣言”与真相的辩驳,吹哨人功能的张杨与肯定;在宪法与法律的轨道上支持不同声音的交流与交锋,对“感恩”等议题的辩正;国家治理能力的检阅和抗疫报道的初步总结,对应急治理能力大考的期待。  相似文献   
14.
Although considerable work has been done to develop new educational innovations, few have found widespread acceptance in the classroom. To improve the likelihood of adoption of educational innovations, researchers need to understand why some innovations are adopted and routinely used, while others are not. An initial aspect of the diffusion of innovations, as defined in the classical sociological literature, involves the communication of ideas and concepts related to innovations between individuals. This article presents an expert panel's answer to the following question: “What are the most important characteristics that relate to the dissemination of educational innovations?” As dissemination is a critical facet of the diffusion of an innovation, 45 researchers who received technology and engineering grants from the National Science Foundation (NSF) participated in a Delphi study designed to address this research question. In three rounds, the experts identified and ranked 11 characteristics of educational innovations, 6 characteristics of students, 13 characteristics of faculty members, and 5 characteristics of administrators that can relate to the successful dissemination of educational innovations. The results of this study led to the formation of a Characteristics of Dissemination Success (CODS) framework. This framework offers useful guidance for educational innovators seeking a better understanding of the influences on the dissemination of educational innovations.  相似文献   
15.
社会网络已经成为人类共创与共享信息的平台,信息在网络中的传播对社会发展产生的作用和影响与日俱增。因此,揭示用户间信息的传播规律对于及时掌握和控制信息传播具有非常重要的意义。以社会网络社会关系强度P、社会网络潜在关系强度Q、社会网络信息传播能力W为基础,构建了社会网络信息传播度量模型,描述了度量模型的算法核心思想。仿真实验表明,社会关系强度越大,网络的信息传递概率越大,也就意味着网络的信息传递能力越强。  相似文献   
16.
Falls in older adults are a significant public health issue and a particularly significant health risk in Minnesota. With accumulating research evidence suggesting that falls can be prevented through exercise, there is an increased public health effort among organizations serving older adults to translate and disseminate evidence-based programs into the community. Such efforts, however, face additional challenges if they are implemented in communities with older adults from different cultural backgrounds and languages. This paper briefly describes a pilot community-based dissemination project, including the initiation, implementation, process, and outcomes, of an evidence-based fall prevention (Tai Ji Quan: Moving for Better Balance formerly known as Tai Chi: Moving for Better Balance) through a local Area Agency on Aging in the Minneapolis/St. Paul metropolitan area in Minnesota (USA). Overall, the program was successfully implemented resulting in adoption by local community organizations serving Asian and, to a lesser degree, East African non-English speaking older adults. Bilingual community instructors were trained to lead the classes resulting in broad participation and improved physical performance by the older adults targeted for the intervention. The results from this pilot study indicate that Tai Ji Quan: Moving for Better Balance can be implemented with positive results in non-English speaking community settings using bilingual leaders.  相似文献   
17.
Despite the large number of articles published in the medical literature advocating the use of Tai Ji Quan for a wide variety of health-related outcomes, there has been little systematic broad-scale implementation of these programs. It may be argued that the lack of funding from organizations capable of implementing and overseeing large-scale programs, such as governmental health agencies or national non-governmental organizations concerned with healthcare for older adults, is to blame. However, the evidence these organizations need to justify underwriting such programs is in short supply because of conflicting priorities and standards related to determining the efficacy and effectiveness of Tai Ji Quan. Establishing efficacy through acceptable designs such as randomized controlled trials involves strict protocols to ensure meaningful internal validity but different approaches are needed to demonstrate meaningful effectiveness (external validity) outside the study setting. By examining the quality, quantity, and relative proportions of the randomized controlled trials, systematic reviews, and dissemination studies reported in the medical literature, this paper highlights the disparity in emphasis between efficacy and effectiveness research that has impeded the development of a cohesive literature on Tai Ji Quan and concludes that until more researchers develop a systematic, long-range commitment to investigating its health-related benefits, the research related to Tai Ji Quan will remain fractured and sporadic, limiting the incentive of large funding agencies to support its wide-spread use.  相似文献   
18.
社会网络已经成为人类共创与共享信息的平台,信息在网络中的传播对社会发展产生的作用和影响与日俱增。因此,揭示用户间信息的传播规律对于及时掌握和控制信息传播具有非常重要的意义。以社会网络社会关系强度P、社会网络潜在关系强度Q、社会网络信息传播能力W为基础,构建了社会网络信息传播度量模型,描述了度量模型的算法核心思想。仿真实验表明,社会关系强度越大,网络的信息传递概率越大,也就意味着网络的信息传递能力越强。  相似文献   
19.
《普罗米修斯》2012,30(2):131-142

Recent events have made the inadequacies of intelligence services in even the most powerful countries glaringly obvious and various causes for these failures have been canvassed. Many of these problems have arisen from a limited understanding of the complexities of each phase of the intelligence cycle as illustrated by cases drawn from a variety of intelligence contexts.  相似文献   
20.
随着传媒业的日益发达和竞赛表演市场的不断完善,赛事组委会有必要 设立信息管理部来管理各种各样的信息。而针对每一条完整的信息路径来说,都 可以分为6部分:信源、讯息、信道、信宿、反馈、调控。信息管理部需要通过各 种途径对影响竞赛表演市场信息传播渠道的主要因素进行监控,如通过记者招待 会、赛事发布会、内部管理会、文件等组织传播方式控制一些信源;通过培训内 部员工和与舆论领袖建立关系控制人际传播或群体传播;通过发布通稿和制作广 告进行大众传播等等。  相似文献   
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